Why should I transcribe my podcast?

Because the transcript is the only part of an episode a search engine can read. It turns 40 minutes of speech into indexable text that can match a query and supply a snippet. It is also an accessibility requirement: a transcript is the text version of the speech and non-speech audio needed to understand a recording, used by people who are deaf or hard of hearing. The same text serves search, AI answer engines, and accessibility at once.

Read the full guide and sources