About

Why we built Podspun

We build platforms that sit between culture and technology. Podspun is the one we most wanted to exist, so we built it.

Stylized Podspun artwork of a podcast host beside a vinyl record

The story

The problem we kept seeing

A podcast is hundreds of hours of real work, and most of it goes dark about a week after each episode drops. Your older episodes turn invisible, nobody can find the moment they remember, and the show lives in apps the creator does not own. The work keeps piling up while its value leaks away.

What Podspun does

What Podspun does about it

Podspun turns the episodes you already publish into a website you own, with clips, deep search, and SEO built in. Connect your show once and our engine, the Dataweaver, transcribes and indexes every word, then keeps it current as you publish. Your catalog becomes searchable to the exact second, clippable in a couple of clicks, and findable in Google and AI answers, on a site that is yours. It is built for podcasters, so you build here instead of Squarespace or WordPress, and the work is a two-time Webby honoree. Those general tools were built for an older web. Podspun is built for how shows get found now, when people search for the thing that was said instead of scrolling a feed.

The studio

Heroic, the studio behind it

Podspun comes out of Heroic, our studio and a creative and technical partner to arts organizations, institutions, and cultural brands. Heroic builds Podspun, maintains it, and stands behind it.

Why it matters

Why it matters to us

We care about a creator's work staying findable over time, not just in its first week. Podspun is how we would want our own catalog to work: owned, searchable, and still earning years later. If it helps your show reach the people looking for exactly what you talked about, it is doing its job.