Help Center/Guides and advice/Podcast SEO: A Complete Guide

What are the core elements of podcast SEO?

A transcript on every episode page, one crawlable URL per episode with its own title and description, internal links between related episodes, and PodcastEpisode structured data that names the episode and its parent series. Each element hands the engine a different signal: the transcript gives it words to match, the unique URL gives it something to rank, the links give it context, and the schema tells it what kind of thing the page is.

Read the full guide and sources