Help Center/Guides and advice/Why Your Podcast Needs a Website on Your Own Domain

Does a podcast really need its own website?

Yes, if you want anything you can control or that ranks. Your show inside Spotify or Apple is a profile on rented land: you do not own the URL, the audience data, or the page, and you cannot change how those apps surface you. A website on your own domain is the only home where the catalog is yours and where search engines and AI can actually find it.

Read the full guide and sources