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Mike Rudling, Cycling to Success! || Runners Only! Podcast with Dom Harvey

April 16, 202301:15:01
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hey Runners only with dime Harley
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red is only with dom Harvey and Mike
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ruddling Radix nutrition founder and CEO
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g'day mate g'day thank you so much for
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having me here today and your fabulous
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space
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um here we are Radix Nutrition HQ in the
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waikato a massive state-of-the-art
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factory it's uh it's a beautiful
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environment I I if I was sick I think
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I'd probably feel safer here than in
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middlemore hospital in terms of the
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hygiene and the beauty of this place oh
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it's great to have you here thank you so
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much for coming down yep first things
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first
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um what what is a Radix why Radix why
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did you see if I'm if I'm you and I'm 23
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years old which you were when you
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started the company and I'm starting a
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nutrition company I'd probably call it
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Dom Harvey nutrition
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you weren't tempted to call it you know
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rattling nutrition no well I the name's
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a pretty special thing and uh we had a
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few weeks of soul searching a lot of uh
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looking online or looking through for
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meaning on Words and thesauruses but we
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I wanted a name that would really
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represent how we viewed nutrition and
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health which is to take it right back to
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fundamentals and understand where these
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things actually come from and I found
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the Latin word Radix which is the root
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of a complex system in biology or
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mathematics
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and that is represented for us we've
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always taken a really deep first
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principle to look at where our health
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and performance comes from what is
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metabolism what's it's affected by what
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what nutrients
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and that that word's given us meaning
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ever since and yeah the the Latin term
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for a complex system which is how we
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view nutrition I appreciate that
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explanation I had no idea what people
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ask me what is what does it mean I don't
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know yeah so there's the few companies
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around the place called Radix now but at
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the start there was uh just one or two
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yeah but um who knows maybe it's trendy
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one thing that I've learned from my
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association with Radix nutrition over
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the last couple of months is just how
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focused you are on on being the leader
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and and the front runner and ahead of
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the competition you are and I suppose in
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a way that extends into things like um
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being Innovative with your marketing
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like sponsoring a podcast
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um podcast is a growing sort of media
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form
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um but you guys approached me about
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sponsorship which I was I thought that's
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that's really Innovative why why did you
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decide to sponsor the podcast by the way
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do you know how long that decision took
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us
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I don't know I'll spend a bit of time
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shadowing you today I can't imagine it
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was a quick one I feel like it was a
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fairly meticulous decision I reckon that
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was under five minutes oh really yeah we
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um did you rush into a decision no it
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was a no-brainer it was a no-brainer
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yeah we uh I didn't spot the opportunity
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some of my colleagues did and you guys
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were fantastic and have been ever since
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so we thought it was a no-brainer the
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other one we loved about it is that your
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story and what you're trying to start if
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if we could spend our any of our
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advertising budget into help bring
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awareness to what you're doing we
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thought that'd be a fantastic Mark to
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leave behind and um you know I you you
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guys will go on to be huge and we we
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hope that we could play some role in in
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helping get that going so no it was an
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easy decision it's been fantastic oh
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that's brilliant wow easy decision
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um and I I um I'm you know so pleased to
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be associated with you guys it makes me
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want to work harder to spread the Radix
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nutrition name as well you guys are
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doing great yeah well thanks I
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appreciate that actually
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um yeah something else that might be
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worth bringing up
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um the biggest podcast episode I've had
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to date was one a couple of months back
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with um sane Robertson uh one in New
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Zealand's uh most accomplished middle
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distance Runners of all time
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um but he did an exclusive interview
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with me on the runners only podcast uh
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when it was announced that he'd been you
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know banned from all forms of sport for
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seven years for using Epi which is a
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performance enhancing drug and I I was
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very excited when I scored this
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exclusive and I got on the phone to your
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CEO because I thought he'd want to share
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in the excitement yeah and to my
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surprise he said well let me run this
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past the team and I'll get back to you
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and you guys
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intentionally wanted to be excluded from
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that episode you didn't want to be
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involved I I don't know if we did the
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right thing on that we were having a
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really really busy day and I wanted to
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say yes I I probably don't have the view
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on drugs and sport that many people
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would think that I do but a lot of
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athletes it's a really tough industry
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you need to be pretty forgiving with
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young athletes and the decisions they
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make because a lot of times they're just
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kids but I thought that was a yes and
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then I thought I'd just too tired and
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too fast to make a good decision so we
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decided but I don't know if we did the
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right thing but it was I haven't
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listened to the full podcast but it was
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a really it's a tough lesson it was a
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really meaningful question and an
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experience to have gone through and we
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probably should have been there
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alongside it
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did you was part of it nerves that
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people would would see the the content
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and then see the Radix nutrition logo
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and and draw a loose length between the
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two yeah yeah right I didn't know but um
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we we've been so busy and I I just
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thought we'd play it really safe right
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and um that was why but I I will listen
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to the podcast and um
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it's a challenging time and I hope he's
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okay yeah I'm in regular contact with
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them on WhatsApp so I mean day by day
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he's getting better and better it's
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funny though isn't it so I'm from a
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commercial radio background where any
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sort of publicity you can get you froth
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at the opportunity so I and then I saw
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it from your perspective and I thought
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okay this is why I'm not running a
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successful company but we might have
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done it wrong but I uh how did he get in
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touch with you I I don't know the story
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oh we've been bouncing messages
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backwards and forwards on Instagram for
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a while now so that's how that link came
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up
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um yeah but you you guys are um you take
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that stuff very seriously don't you like
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um yeah clean cleanness and Sport and
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that reflects in your products and we
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yeah I mean we
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we make our products uh we go to
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extraordinary lens to make sure
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um we're not going to get positive
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result for someone so we drug test our
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products and we know our facility Well
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on our suppliers but um it's a difficult
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part of sport
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and um you keep hoping it will go away
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but
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it's there's a messy side to Sport and a
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lot of pressure and and young people as
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they figure out who they are in life and
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what you're meant to do and not meant to
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do and
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I feel sorry for guys that
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go through that and make those decisions
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and invariably they end up
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you know seeing
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seeing the error of their ways and you
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just hope that they get past it okay but
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well that's the thing with saying I
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think it's um probably a valuable lesson
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for any young people in sport saying you
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can see him and say don't do what this
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guy did like he's he's messed his life
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up like uh yeah it has yeah everything
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that that means something to him he's
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now gonna I mean he'll be fine he's 33
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he just has to reshape his life but at
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the moment it feels like the life that
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he's spent
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I don't know the last 16 or 17 years
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building is effectively over
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yeah bill is an exciting life around the
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corner from I'm sure 100 I agree I agree
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yeah all right so let's go let's go all
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the way back so what's are you a New
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Zealander you're an Englishman you're
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from a place called The Isle of Wight
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which is a smallish island off the
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mainland of England yeah see
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um you're born in New Zealand no no um I
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was born on the Isle of Wight I'm from
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the UK uh
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my father actually was born in London
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but when he was
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um eight or nine moved to Auckland and
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he was there until his mid-20s yeah
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that's why I thought perhaps you were
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born here because um yeah your dad uh
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was a uh basically came here at the age
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11. um became the youngest cop ever in
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New Zealand became a cop at the age of
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16. yeah can you imagine being pulled
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over arrested by a 16 year old yeah well
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if she's met Paul maybe you could but uh
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no he's very proud of that but um he was
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uh we we spent you know all of my
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lifetime obviously in the UK and he he
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wanted to move back to New Zealand for a
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long time
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and I was cycling in uh San Diego at the
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time and my cycling career came to an
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end and I moved back home and home at
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that time was uh
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Russell in in the in Northland could
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think of worse places to come it's been
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amazing yeah yeah no I I spent when I
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was a kid my grandparents lived in
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Howick in Auckland and really fond
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memories coming over and visiting them
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maybe once once every year or so but New
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Zealand's a special country yeah so
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let's um talk about your day for a
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little bit so a cop in the New Zealand
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Police Force at the age of 16 yeah uh
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then by the time he's 21 he Taps out of
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that and becomes a competitive sailor
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yeah
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uh he yeah he's always loved sailing so
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um what sort of what sort of boats are
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we talking okay
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uh a boat called a Finn which was the
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men's Olympic single-handed dinghy and
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um
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yeah he finished his time in the place
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and uh he had a sale-making business
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um to help support uh he and a few of
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his friends uh you know beginning
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careers in sailing and um I think that
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business kind of took off a bit and he
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got split between the business and his
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sailing career and I think he made it to
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Olympic Reserve that he had other
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commitments with a young family and
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um his business over there but yeah he
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he loved uh he's always loved sailing
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he was kind of one of the founders of or
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pioneers I guess you could say of using
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Composite Materials in the sailing
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industry so
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um carbon fiber Kevlar you know when he
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got into it Boats were made out of wood
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yeah right and um
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he saw the
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boats uh pretty old-fashioned and could
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learn a lot from the aircraft industry
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so
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um which no one listened to at the time
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those are made in traditional ways and
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most of the Americas cup technology the
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materials the engineering the science
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behind it would have started with his
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first major company SB systems in the
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90s and early 2000s in the UK and they
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made everything from
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I think they made the first carbon fiber
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monocoque chassis for Formula One with
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McLaren well they've sailing so he had a
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20 odd year career in composite
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materials
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and yeah big inspiration it's done some
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cool stuff yeah and isn't it so I don't
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know if this is something you seem like
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a guy that's always constantly looking
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forward rather than spending much time
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sitting down reflecting on what's
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Happening not good at that but it's it's
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funny to see like the if you compare the
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trajectory of your Dad's life and yours
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it's very similar like a competitive
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sport then tapping out to focus on
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business at a relatively young age
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yeah
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yeah I get I'm kind of funny that you
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see those things as you go I'd like to
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learn from a few things here and there
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but it does look like we're going down a
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similar path I had him in learn here and
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there like like just what what
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you're dead now like raise your son
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definitely how you were raised is that
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what you mean or I I've grown up around
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quite a lot of
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pressure and I guess I keep being in
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those situations and it would
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um it probably a skill I don't have to
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avoid that but right pressure like a
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like a a is it a high performance family
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if you take on a lot yeah um
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there's a Hunter Thompson quite always
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like which is not related to all men in
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this but if you buy the ticket and take
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the ride you know if you try something
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difficult it's uh yeah it can be can be
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pretty hard at times well but but I like
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the impression I get from my dealings
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with you is you're a perfectionist but
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do you do you think that's something
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that's in your in your DNA or something
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that's been like like drummed into you
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from your parents uh no I'm good at
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building stuff
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so if if something's important it needs
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to be done well
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um you know I feel like but anything you
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do I feel like you're gonna do I'm crap
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at a lot of things I think but I'm good
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at some things but um I I get called a
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perfectionist but if something's
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important do it well yeah do it well
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it'll come back and bite you and then
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there's a lot of things I don't do so um
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I I don't reflect a great deal right
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what are you crap at what have you done
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that you're like nah this isn't for me
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what Springs to mind
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I can't think of anything I I you
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mentioned it before we start like I tend
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to focus on the things a couple of I
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want to do yeah and um consistently my
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favorite thing has always been learning
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when you do something for 10 years uh
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you become very good at it and the joy
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of being a novice in it goes away and
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it's uh it's fantastic to
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start uh from from fresh and to learn
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things so yeah but from my perspective I
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disagree it's like I hate being in the
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The Learning phase and I like like
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getting through that phase to the point
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where you can do something okay
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yeah I I think if you keep pushing
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you're always learning which I I don't
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I've always enjoyed pushing further I
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guess because you learn more
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so you um so you're in the Isle of Wight
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skiing
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I'm crap at skiing but I bet if you
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decided to do it well you could end up
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doing it well but no I'm never my wife
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is an amazing skier and um she's if we
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tried three or four times now and I'll
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let that one go yeah right so
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um so you go to boarding school at the
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age intermediate age I think we call it
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here in New Zealand like 11 12. yeah
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yeah was that um was that always the
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plan to go to boarding school the reason
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I ask you here in New Zealand it's um me
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and my brother when we were growing up
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it was like sort of hung over our head
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like if we're being naughty or get into
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detention at school it's like you keep
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that up you'll go to boarding school so
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it was like a punishment yeah it
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probably was yeah no I uh or was it
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always on the plan I was when I was a
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kid so growing up on the Isle of Wight
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um is pretty small community and I was
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uh I was a swimmer and there's a school
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in the UK which is probably uh it's a
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sports academy called milfield
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and it gave me a chance to uh
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you know be looked after with education
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and as I said to you earlier on pretty
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dyslexic and then they had an amazing
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swimming team
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so that was a chance to just
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focus on the things that at that time
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were important it was a it was a
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privilege but yeah a bit of it would be
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um
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yeah I kicked out of the house and you
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really got like what what did you do I
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can't imagine you gotta you've got to be
00:14:52
a time when just sending your kids off
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to boarding school is pretty appealing
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and I'm sure that's part of the
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calculation but um right could you think
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of any like incidents or reasons that
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your parents would have been like right
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there as uh we got to ship him off
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there's probably a few they'll come back
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I'll probably repress them fair enough
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no I think I tried my best I think it
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was okay but um yeah boarding school was
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an experience
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yeah was that how was that because it's
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um some people completely thrive in that
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environment yeah and just love it and
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then they vow to send their own Sons if
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they have them to boarding school and
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then there's others that just are
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miserable the entire time and have have
00:15:28
nothing but you know done well you've
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got all your mates sir you've got
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fantastic facilities and you just get to
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focus on what you love and um
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you know I remember it really fondly for
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that and obviously homesickness and
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other things are difficult but
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you know I was at a school with about
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twelve hundred other people and um
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fantastic friends and and opportunities
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but uh yes they're super homesick at
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times but yeah
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that's good I'm sure the time will come
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when I wanna
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ask a question if you kick your son off
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to boarding school but um difficult not
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not on the cards at the moment yeah and
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what was the um the culture like at the
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time was it a like a a bullying culture
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or a prank culture yeah it was
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interesting when I was
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there
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um some of the older kids
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that culture was there
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um and I'd say it'd been like you get
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hazing and other terms it's a crap
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culture
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and it I'd say it stopped while I was
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there but when we started off there was
00:16:30
all of all of that when you you're the
00:16:32
first year going and it's just BS but
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the seniors on the Juniors or yeah and
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it's some sort of stupid tradition you
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know and um I was never a part of that
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and I think that probably stopped
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completely while I was there but right
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right yeah silly how did you manage to
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avoid it oh no I went through it while I
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went there I just never do it to someone
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else oh that's good was it still you
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never did it to anyone else but it was
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still going on in your ear and you just
00:16:57
had them when we got to seniors none of
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us were doing it to to younger kids you
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know it'd stop but you went through a
00:17:03
bit I think it was pretty good but um
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uh I was on the swimming team and the
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boarding house I was in was mostly
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swimmers and luckily we sort of stuck
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together right I think they they stood
00:17:15
up for us a bit but what was it can you
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remember what what your hazing entailed
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no
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it's just no no good no good stories on
00:17:24
that I don't think but um it's not a
00:17:26
cool thing yeah yeah pretty tame stuff
00:17:29
though compared to other things but um
00:17:31
yeah right like short sheeting the
00:17:32
Beards or things like that
00:17:34
we we did a lot of good pranks me and a
00:17:37
few other guys flips a guy's room in
00:17:41
about half an hour turn all the
00:17:42
furniture upside down and glue it to the
00:17:45
floor
00:17:47
um another guy before one of the
00:17:48
holidays we uh we watered the carpet and
00:17:52
planted crests
00:17:53
and uh
00:17:55
the cleaner or someone opened it up
00:17:57
three or four weeks later and there was
00:17:58
a lawn inside that's a slow burning
00:18:01
prank yeah that's a good one there's
00:18:03
lots of fun like that but no it was it
00:18:05
was uh
00:18:06
it's all good yeah that's cool and why
00:18:09
swimming swimming I've never been a
00:18:11
swimming myself I've always been a
00:18:12
runner but swimming seems
00:18:14
my favorite
00:18:16
insert name here Michael Phelps uh Ian
00:18:19
Thorpe there's thousands of kids every
00:18:21
morning that are going to the pool with
00:18:22
their parents at 5am and going back to
00:18:24
the pool in the afternoon feels like
00:18:25
it's a lot of work a lot of training a
00:18:27
lot of discipline for yeah the very very
00:18:30
slim chance of making it big a few
00:18:32
things on that so when as I said earlier
00:18:34
on when I was a kid I was really
00:18:36
dyslexic
00:18:38
um and my I think at the point when uh
00:18:42
my parents were not quite sure what to
00:18:45
do and the stories I've I've heard about
00:18:47
it pretty bad
00:18:49
and uh my parents got told by someone
00:18:54
who was helping me that one thing that
00:18:56
had been shown to be helpful is to get
00:18:58
kids into a sport where they can have
00:19:01
their own space and have a chance to
00:19:02
practice I think something physical that
00:19:04
doesn't involve learning and so I I got
00:19:06
put into swimming
00:19:09
um at a young age I I started swimming
00:19:11
when I was
00:19:12
probably three I was Squad swimming
00:19:16
probably about four and a half or five
00:19:18
what does that mean exactly
00:19:21
um
00:19:21
Squad swimming is not swimming lessons
00:19:24
you turn up and you do an hour and a
00:19:25
half two hours and it would be four and
00:19:27
a half to six K in the pool you're
00:19:29
joking a preschool age well I might not
00:19:31
be doing that but that's proper sort of
00:19:33
yeah right level and um
00:19:35
I remember
00:19:37
doing swimming lessons and my dad
00:19:40
asking the instructor to let me up a
00:19:42
level because otherwise you're learning
00:19:44
to swim for years and
00:19:46
um he uh
00:19:48
a friend of ours who was actually my
00:19:50
Midwife
00:19:51
um
00:19:53
we I was learning to swim in a class
00:19:55
with just really young kids
00:19:58
and
00:19:59
dad had taken me swimming a few times
00:20:01
with him and he knew that I could swim I
00:20:04
don't know a thousand meters 1500 meters
00:20:06
as a kid and you got a swimming lesson
00:20:07
you'd swim six lengths
00:20:10
and um
00:20:11
so he told an instructor look this kid
00:20:13
actually can swim we need to stop with
00:20:16
these he needs to go up to a squad and
00:20:19
so he took me down to the pool one day
00:20:20
and like a Saturday and I swam some big
00:20:23
1500 meters and then afterwards he took
00:20:26
me around to our friend's house and said
00:20:28
oh Mike and I've just been down to the
00:20:30
pool and I made him swim 1500 meters and
00:20:33
Rosie I remember Paul saying that she
00:20:35
looked at him and thought it was some
00:20:36
sort of child abuse and everything
00:20:39
everyone thought it was ridiculous and
00:20:41
then I ended up going to a squad and you
00:20:44
just straight off the bat you do three
00:20:45
or four K and no one thinks a big deal
00:20:47
of it but um swimming meant a lot for me
00:20:50
because it gave me a chance to focus on
00:20:52
something
00:20:53
which I think later in life I've
00:20:55
discovered that sort of myopic focus on
00:20:58
things and I
00:20:59
got to sort of meditate for two four
00:21:01
hours a day on swimming and
00:21:05
um you know like many small Sports the
00:21:07
skill goes as deep as you want you can
00:21:09
never perfect it and um I did that for
00:21:13
um 12 years maybe this may be just your
00:21:16
answer for this rather than speaking
00:21:18
collectively for every swim every person
00:21:20
that's ever swam in a pool but as
00:21:21
someone that's noticed from a as a
00:21:23
distance Runner I can go out and my mind
00:21:25
can wander and I can think about it a
00:21:27
different a million different problems
00:21:28
when you're swimming can does your mind
00:21:30
Wonder or do you have 100 yeah I was
00:21:32
talking to someone about this last week
00:21:34
so you can get completely lost in it
00:21:36
when I learned how to swim
00:21:38
I was lucky my father and then a couple
00:21:41
of the early coaches I had
00:21:43
were technicians they really focused on
00:21:45
how to swim properly and I used to
00:21:48
practice that every stroke
00:21:50
and I didn't realize that other kids
00:21:52
didn't do that you know people jump in
00:21:53
and thrash up and down and then a few
00:21:56
times a session or a few times a week
00:21:57
they'll work on on technique and every
00:22:00
time my hand went in the water in front
00:22:02
of my face you'd watch The Catch you'd
00:22:04
watch the shape of it you'd have a feel
00:22:06
for it I stood at every single stroke
00:22:09
and you would just completely fixate on
00:22:11
it and you can wake up half an hour
00:22:13
later and realize that you've just been
00:22:15
thinking about that
00:22:17
and you swam 1500 meters and I've I've
00:22:21
done some really boring swim sets that
00:22:23
would be
00:22:24
swimming can be really boring what I
00:22:28
just can't like we did stuff like five
00:22:30
by 800 or five by one thousand which is
00:22:33
horrendous you realize the coach has
00:22:35
just given up in the office beforehand
00:22:39
but you you can do something for 15
00:22:41
minutes and you remember the first 30
00:22:42
seconds then you remember touching the
00:22:44
wall at the end of it just like uh
00:22:46
running I used to doing cycling as well
00:22:48
which is probably a bit scarier
00:22:50
I used to get that in time traveling I
00:22:53
you get because time traveling sucks
00:22:55
like swimming's hard but an hour time
00:22:58
trial
00:22:59
is just as yeah you're in you're in pain
00:23:02
from the outside it's as painful as you
00:23:03
can make it and it's a sad thing about
00:23:06
it and the better you get the better you
00:23:07
are at being right on the limit and that
00:23:09
every second sucks yeah and you used to
00:23:11
get to the point you couldn't remember
00:23:12
anything that happened in the race you
00:23:13
just remember that you got here but I
00:23:15
think you can always do that maybe
00:23:16
that's trying to sort of black out I
00:23:18
think so so you're at say secondary
00:23:20
school age as we call it here in New
00:23:22
Zealand what sort of swimming are you
00:23:23
doing at that stage is it like two
00:23:24
sessions a day when I went to that
00:23:27
school seven to nine sessions a week
00:23:30
so some days would be double so like
00:23:33
double Monday double Tuesday Wednesday
00:23:34
afternoon double Thursday and a Friday
00:23:37
and a Saturday
00:23:39
yeah they weren't very smart with their
00:23:41
training and I think swimmers do too
00:23:43
much
00:23:44
it's a lot of work they do a lot of
00:23:46
volume and I think when you see young
00:23:48
swimmers they're always um
00:23:50
they look a bit stressed and too skinny
00:23:52
but um it's just the culture of it so do
00:23:55
you have any natural Talent or were you
00:23:57
just a bloody hard worker no I was
00:23:58
really good at swimming well yeah yeah
00:24:00
but again I only focused on
00:24:03
um
00:24:04
uh freestyle in the end
00:24:07
and I managed to always get it with my
00:24:09
coaches that I just do freestyle and um
00:24:12
I was really good at that
00:24:14
and you um you gave it up because you
00:24:17
end up with a shoulder injury like is
00:24:18
that an overuse thing or what yeah one
00:24:20
day we had a uh a big session that was
00:24:24
for butterfly
00:24:26
which I didn't normally swim and it
00:24:28
would have been like three or four K of
00:24:30
fly and fly drills and that was the end
00:24:32
of my shoulders
00:24:34
and um
00:24:36
yeah wasn't very smart but it was an
00:24:39
impingement so it's just right over the
00:24:40
top and um that never came back I I'm
00:24:43
sure I could have fixed it but that
00:24:45
immediately destroyed my swimming career
00:24:47
right and um both shoulders and I tried
00:24:50
for like a year
00:24:52
and I got to the point where I could
00:24:54
maybe get 10 minutes without pain and
00:24:55
then it just came back and when it came
00:24:57
back it was like that for a month and um
00:24:59
I I was fortunate I had a really good
00:25:02
couple of really good teachers at school
00:25:04
uh who were into rowing indoor rowing
00:25:07
which is a huge sport but everyone
00:25:09
thinks it's a weird sport but indoor
00:25:11
rowing on a rowing machine all right
00:25:13
right yeah it's a huge sport yes it's a
00:25:16
weird sports but there's um it's like
00:25:19
having a running race on a treatment
00:25:20
like yeah it is and it but it's it's
00:25:23
hugely competitive so I uh
00:25:25
I buddied up with a couple of my uh
00:25:28
teachers at school
00:25:29
and we used to go and do that and I
00:25:31
ended up we did I did UK Nationals and I
00:25:34
I'm guessing I was like eighth in the UK
00:25:37
indoor and then I went to Europeans and
00:25:39
that was cool but the school wasn't near
00:25:41
any lakes and at the same time I
00:25:43
discovered cycling
00:25:45
and realized how cool that was that you
00:25:47
can just get on a bike and go somewhere
00:25:50
yeah how did you yeah you have to after
00:25:52
years and years of spending hours just
00:25:54
looking at that black line in the pool
00:25:56
yeah for hours on end day after day week
00:25:59
after week month after month yeah the
00:26:01
freedom of um being out in the open on a
00:26:03
bike it must have been like nothing else
00:26:04
it was incredible and I um I I started
00:26:07
one summer holiday when I was a kid
00:26:10
and um so I was at school I came home
00:26:13
and uh my father didn't school holidays
00:26:16
are a waste of time
00:26:17
and uh what do you mean in his well you
00:26:21
should be doing something oh you did and
00:26:23
I I you know and I I kind of agree but
00:26:26
he was lucky we had a chap on the Isle
00:26:28
of Wight called Roger prowse
00:26:30
who would have been in his 60s and he
00:26:32
was like 10 times in a row National and
00:26:36
World Champion for rowing indoors and so
00:26:39
I used to come right with Roger in the
00:26:40
evenings and then in the morning I think
00:26:43
it was like 6 30 I'd be on the bike and
00:26:45
I get an hour and a half in cycling on
00:26:47
the road
00:26:48
and um and that was a schedule
00:26:51
and I kind of loved being on the bike
00:26:53
you know you at that time
00:26:56
I was new to it and your son's coming up
00:26:58
on some country road and you the birds
00:27:01
are starting to sing and you're by
00:27:02
yourself and it's just fantastic and um
00:27:05
I loved it and I I got a chance to
00:27:08
discover cycling uh that way
00:27:10
and then I went back to boarding school
00:27:12
and I was the only cyclist also they
00:27:15
didn't have a cycle team no they was you
00:27:17
were the best cyclist in the school
00:27:18
immediately but immediately and there
00:27:20
was one teacher called Mick day and I
00:27:23
used to go and hang out with him and we
00:27:25
became really good mates and
00:27:28
he would take me out bike riding
00:27:30
once or twice a week on Saturday or
00:27:33
Sunday morning I go for a bike ride with
00:27:34
him and he was just one of the best
00:27:37
teachers I ever had it's so cool and um
00:27:40
he thought I was pretty good at it and
00:27:42
he he's he never raced he just loves
00:27:45
cycling and he was really passionate the
00:27:48
sort of people that really build a sport
00:27:50
you know loved it and he heard that
00:27:52
British cycling had a talent program
00:27:53
where they would
00:27:55
come around to schools and
00:27:58
do a series of bike tests on kids and if
00:28:01
you achieve certain numbers they take
00:28:03
you onto a development Squad
00:28:06
and he signed the school up for that
00:28:10
and it was me and one other girl
00:28:13
from the school and then about six other
00:28:14
people from the local area were hosted
00:28:16
at the school and we went through these
00:28:18
tests and I was fortunate to pass that
00:28:20
and then went on to National selection
00:28:21
for that and then
00:28:23
I was on that they called that the
00:28:25
talent team and I was on that for
00:28:27
probably a year a year and a half and
00:28:30
then um
00:28:32
they focused on the track which I wasn't
00:28:35
very good at and it was like a velodrome
00:28:37
yeah yeah and you you've got to be
00:28:38
really good at bike skills for that and
00:28:40
I'd only just started riding
00:28:42
and when you go up against kids that
00:28:43
have been riding on the track since
00:28:45
they're five years old it's a bit much
00:28:46
to take in
00:28:48
um but it looks by the way yeah my only
00:28:51
experience with velodrome is watching it
00:28:53
on the Commonwealth Games in the
00:28:54
Olympics yeah and when you see a Wipeout
00:28:56
it looks harrowing yeah and you you end
00:28:58
up when you end up in a bunch at a 45
00:29:00
degree angle with 60 people no breaks
00:29:03
and everyone's not only trying to just
00:29:06
ride the bike and be tactical but Sprint
00:29:08
as fast as they can
00:29:10
you can't there's if you've got any
00:29:12
doubt in that you've lost and then it's
00:29:14
terrifying yeah and so I got into road
00:29:17
racing I left school a year early for
00:29:19
that but at the time I went to school I
00:29:21
was the only cyclist and uh
00:29:24
I went to my swim coach and said look I
00:29:26
I'm done with swimming I want to do
00:29:28
cycling and I he was happy with that but
00:29:31
I had to get signed off from the swim
00:29:33
team
00:29:34
to go cycling and I I went to our head
00:29:37
of sport and he said we don't have a
00:29:38
cycling team
00:29:40
so why would I why would we it was an
00:29:42
old boy and he was
00:29:44
grumpy
00:29:45
and I said well that's kind of the
00:29:48
school's problem not mine but I want to
00:29:49
go cycling I've got a bike why can't I
00:29:53
and he said or show me you're not
00:29:54
[ __ ] it
00:29:55
how do I know you're not
00:29:59
you know you're only good I went back to
00:30:01
my dorm and I came out with a letter
00:30:02
from British cycling saying you know I'm
00:30:04
on the on this team and he said all
00:30:06
right you're a cyclist and he never
00:30:08
asked me any questions and after school
00:30:10
I used to get on my bike and I'd ride
00:30:13
you know
00:30:15
um 50 to 80 or 100K and I'd never tell
00:30:18
anyone where no one ever asked where I
00:30:20
was going
00:30:21
and in hindsight I'm sure it doesn't
00:30:23
work like that anymore Oh you mean like
00:30:25
the school they yeah so you'd be going
00:30:27
for say four hours no one would know
00:30:29
where I was right no one cared and in a
00:30:32
world of I'm sure safety as it is now
00:30:34
that's not okay but I remember we're in
00:30:36
school in Somerset and the nearest city
00:30:38
was uh Bristol which was a proper drive
00:30:41
away
00:30:42
and when I was 15 or so I got back from
00:30:45
a bike ride and the wife Around The
00:30:47
Boarding House said oh where have you
00:30:48
been
00:30:49
and I said I've been to Bristol
00:30:52
and she
00:30:54
couldn't believe that
00:30:56
and I could see her do the math that
00:30:58
that's probably not okay that we've just
00:31:00
said 15 or I'd ride a bike to Bristol
00:31:02
but I'm pretty sure she just didn't she
00:31:05
just passed on it but it's one of those
00:31:07
things I I don't want to write an
00:31:09
incident report I'm going to pretend I
00:31:10
didn't hear that yeah that would have
00:31:12
been like a hundred and probably 160
00:31:14
180k but um yeah it's good though good
00:31:17
and why did you get into time traveling
00:31:19
time traveling seems
00:31:21
awful like it's um time traveling for
00:31:24
anyone that doesn't know it's a varying
00:31:25
distance what's the average distance of
00:31:26
a time trial we do two in the UK which
00:31:28
was uh 10 Mile and 25 miles so 16k and
00:31:32
40K right and it's basically just go as
00:31:34
go as hard as what you if and can for
00:31:36
yeah for that time so I'm guessing the
00:31:38
40K like under just under an hour yeah
00:31:41
so I the best I got is very cost
00:31:43
dependent and again in time trotting
00:31:45
there are fast courses and slow courses
00:31:47
but I I got to about I think I was
00:31:49
fourth in the UK
00:31:51
once or twice for my age but um
00:31:54
I think the best I ever did for that was
00:31:56
about 50 minutes or 51 minutes on a on a
00:31:58
normal fast course I think people can
00:32:00
relate 51 to 52 minutes yeah yeah yes
00:32:04
that's basically the same speed as what
00:32:05
a car goes around the city that's a fun
00:32:07
decays now yeah a a crap motorbike a
00:32:10
scooter yeah and you've got to do an on
00:32:12
your own you're not sitting on someone's
00:32:13
wheel or it's pretty it's pretty fun
00:32:15
when you're down in that tuck position
00:32:17
and you've got all the kit on and you're
00:32:18
doing
00:32:20
you do 52 50 52 54k on the flat and then
00:32:24
down the hill you'd be doing 80 90 100K
00:32:27
and it's it's pretty cool but it goes
00:32:29
off power output it's it's a normalized
00:32:31
way of looking at it and I am
00:32:34
I think the best I ever was able to do I
00:32:37
was never good at racing I was good at
00:32:39
training but um I think I'd the best I
00:32:42
ever did on the on a TT bike was like
00:32:44
409 Watts at 74 kilos I think
00:32:49
for an hour to do she's not very good
00:32:51
but it's not well a national level but I
00:32:54
couldn't quite get above that to do it
00:32:55
to do a sport like that
00:32:57
um not cycling but like time trialing
00:32:59
specifically
00:33:00
is there like an element of
00:33:02
self-loathing there or something like a
00:33:04
self-hatred like it's you you need this
00:33:07
ability this to to put yourself in in
00:33:10
pain and stay there and basically
00:33:12
torture yourself for the duration of a
00:33:14
ride that's it isn't it it's an awesome
00:33:15
feeling though is it you just you just
00:33:18
get like the feeling of it yeah when you
00:33:21
finish
00:33:22
I kind of love the whole you know when
00:33:24
you're on it and you know it's going
00:33:27
well it's awesome and I uh I used to
00:33:29
love work so I could out train anyone it
00:33:32
was the racing that was more of an issue
00:33:34
but um
00:33:35
time trialing's just fun but really hard
00:33:38
and the second it's not hard you need to
00:33:40
try harder right but um it's a good
00:33:42
feeling though I think it's any athlete
00:33:44
loves being in the zone and it's kind of
00:33:46
it's kind of that yeah you mentioned
00:33:48
before you the trend training was good
00:33:50
racing not so good did you just get was
00:33:52
it nerves what was it well it's not I
00:33:55
know I never actually looking back at it
00:33:57
I just never actually figured out how to
00:33:59
race
00:34:00
and that you need to be really
00:34:03
aggressive opportunistic and you're
00:34:05
there to win and take every chance and
00:34:07
and no one cares if you don't win
00:34:10
you know no one remembers who's come
00:34:11
forward for a third and the difference
00:34:13
between being fifth or not finishing at
00:34:15
the end of the day not a lot and I just
00:34:16
I never gave it
00:34:18
gave it a go and I always
00:34:20
um I kind of always felt it was a bigger
00:34:23
deal than it really was like when I've
00:34:25
been an adult and older and I go back to
00:34:27
bike races and I look in it
00:34:30
an equivalent level in New Zealand I've
00:34:33
turned up to a couple of those races
00:34:34
when you're looking at 16 17 year old
00:34:36
and you look at you think no one cares
00:34:37
just give it a go and at the time you
00:34:39
just kind of feel like the way the
00:34:41
world's on your shoulders and you can't
00:34:42
get it wrong but in hindsight I just
00:34:44
never really gave it a go yeah yeah what
00:34:46
was your worst accident
00:34:48
I I had um sir Ashley Bloomfield on the
00:34:51
podcast recently and he's um taking up
00:34:52
mountain biking yet and he had some
00:34:55
quote like there's two sorts of um
00:34:56
cyclists
00:34:58
um those that have had a bad accident
00:34:59
and those that haven't had a bad
00:35:01
accident yet yeah I the the biggest
00:35:04
injury I ever had I break a collarbone
00:35:06
um we were racing at the uh it's
00:35:08
actually on the track that Top Gear do
00:35:10
their testing on
00:35:11
it was a three-day stage race and I
00:35:14
we're going around a corner at about 70k
00:35:16
an hour and I just dozed off for a
00:35:18
second and overlapped the wheel in front
00:35:20
and went and drove myself straight into
00:35:22
the deck but I I broke a collarbone but
00:35:26
I was pretty lucky I've almost had I've
00:35:28
probably almost killed myself three or
00:35:29
four times and you learned from those
00:35:32
pretty I've done some they do say what
00:35:35
doesn't kill you makes you stronger I've
00:35:37
I've had some
00:35:39
yeah I remember in Spain
00:35:43
because it's fun going fast on a bike
00:35:44
yeah and then you figure out how to go
00:35:46
quite fast and I remember doing um
00:35:50
I remember in south of Spain I was down
00:35:52
there training on a on kind of a
00:35:54
Motorway that you can ride on the
00:35:56
shoulder of a big road and we're going
00:35:58
really really fast probably like 90 or
00:36:00
90 odd which is speed's always relative
00:36:02
to the road right if it's of course if
00:36:04
it's a Runway it's not a big deal but I
00:36:06
remember going into a corner really fast
00:36:07
and then the corner was twice as long as
00:36:09
I realized
00:36:10
and I was exiting the corner about
00:36:12
Midway through it and I realized that's
00:36:14
not good and just as I'm figuring that
00:36:16
out a a huge bus comes the other way
00:36:20
and I remember I looked at a driver the
00:36:22
driver looked at me
00:36:23
and I'm looking at the a pillar of a bus
00:36:25
thinking like that's definitely where
00:36:27
I'm going to be in a quarter of a second
00:36:28
and
00:36:30
um he went wide and I just I don't know
00:36:32
how you can always find a bit more grip
00:36:33
and I've had that one a few times but um
00:36:36
you learn pretty quick and it's funny
00:36:37
when you get older the more experienced
00:36:40
you kind of give up on descending like
00:36:42
you can go really fast on a race
00:36:44
but if you go really fast on every
00:36:46
downhill
00:36:47
um like we'll catch up yeah
00:36:49
I've done some I've done yeah fun though
00:36:53
and one thing um sport for me is
00:36:57
um a sporting movement it's one of the
00:36:59
pillars of my uh sort of like mental
00:37:01
health like I yeah I I need it if I
00:37:03
don't exercise for a couple of days I
00:37:04
feel antsy I feel ready I'm not good to
00:37:06
be around
00:37:08
um does that change when it's when
00:37:10
you're doing high performance Sport and
00:37:12
well I suppose one person that Springs
00:37:13
to mind is um actually from from unique
00:37:16
that was in Cambridge cyclists as well
00:37:17
Olivia podmore who through the ups and
00:37:20
downs of high performance Sport and
00:37:21
Olympic selection for her which she
00:37:24
missed out on
00:37:25
um she ended up taking her own life yeah
00:37:27
so do I mean Did you sort of fight
00:37:28
obviously you're like a lower level down
00:37:30
from that with your swimming and you're
00:37:31
cycling but does it reach the point
00:37:33
where you're getting all these mental
00:37:35
health benefits from all this movement
00:37:36
that you're doing it's drugs so that's
00:37:39
us endorphins yeah I think there's a lot
00:37:42
in to unpacking that but I think
00:37:45
having a fantastic training session for
00:37:47
hours and the endorphins that come with
00:37:49
that is a is a pretty powerful
00:37:51
experience to no longer have but I I
00:37:54
think when I am if I'm answering a
00:37:56
question when I
00:37:58
I stop cycling because I um
00:38:02
I uh I was in San Diego and I ended up I
00:38:06
was trying to cut weight before the
00:38:07
season
00:38:08
and the best one of the best ways of
00:38:10
figuring out your body fat are you when
00:38:12
to stop losing weight is to get a dexa
00:38:14
scan
00:38:15
and so I went
00:38:16
privately booked into a dexa scan I told
00:38:19
them I'm an athlete I want to figure out
00:38:20
what my body fat is and composition so
00:38:23
sure jump on the table did a reading and
00:38:26
he came out and said have you ever had a
00:38:27
dexa scan before and I said no he's like
00:38:30
okay
00:38:31
and he's not a doctor he's just running
00:38:33
the machine
00:38:34
he said your bone density is not good
00:38:36
and I I thought okay well
00:38:39
I'll remember that and he said no it's
00:38:41
actually not very good at all he's like
00:38:43
how bad give me a scale and he's like
00:38:45
we've actually got a scale on the decks
00:38:47
again that's what it is and he's like
00:38:49
you're about a 60 to 70 year old female
00:38:51
in terms of bone density and I thought
00:38:53
that's probably not not great
00:38:55
not for a dude in his early 20s no and I
00:38:58
but then uh I'd happen to hear the low
00:39:01
bone density can be an issue in cycling
00:39:03
and it's because when you do chronic
00:39:05
endurance training loads and you have no
00:39:07
impact in like running you're constantly
00:39:09
giving your skeletal system a jarring
00:39:12
which puts on muscle uh sorry um
00:39:14
stimulates bone growth you don't have
00:39:17
land cycling yeah and then you
00:39:18
constantly got quite an acid body from
00:39:21
from so much aerobic exercise and it
00:39:23
pulls the calcium out of your bones if I
00:39:25
remember correctly
00:39:27
so it's quite common but I learned that
00:39:29
too late
00:39:30
and I was like 23 I wasn't really making
00:39:33
it where I wanted to be as a cyclist
00:39:34
because you kind of need to be a rock
00:39:36
star by the time you're 22 23. I said
00:39:38
it's not going to happen by then I I
00:39:40
didn't want to be the 30 year old
00:39:42
cyclist that's still giving it a go it
00:39:45
would be more fun to have made it or my
00:39:48
decision not and I just decided the
00:39:50
problem was if you keep training with
00:39:52
that you'll never let your body recover
00:39:53
and it gets worse and so I just decided
00:39:55
that I'd move on but I am
00:39:58
that was pretty wrenching
00:40:01
well I suppose it's like what identifies
00:40:04
you and was a big part of your life and
00:40:06
I think that's the issue so that you are
00:40:07
if you are someone if you ask an athlete
00:40:11
what they do they'll tell you that they
00:40:13
are a cyclist
00:40:16
but it's not who they are it's just what
00:40:19
they do but the problem is I think most
00:40:20
people are fully wrapped up in that
00:40:22
identity and then you just kind of come
00:40:24
off the end of that when they stop and I
00:40:25
I struggled with that a lot but um
00:40:29
I think the issue with with that sport
00:40:32
is that if you're not if you're not in
00:40:34
it anymore you're out and I think you
00:40:36
lose a lot and I think I don't know how
00:40:38
that could be better but it's definitely
00:40:40
tough I remember going to bed
00:40:42
one night crying pretty upset that are
00:40:44
probably you know 10 years eight years
00:40:45
of cycling as that was it so how old
00:40:48
were you like early 20s I would have
00:40:49
been like 22 Yeah but like really upset
00:40:52
and I thought you kind of on I I knew
00:40:55
that that was it but you're never quite
00:40:58
sure and you're about to be in a
00:41:00
shitload like when when you start
00:41:02
training like that there's no real
00:41:04
transferable skill for that just goes in
00:41:06
the in the bin
00:41:07
and I went for a bike ride the next day
00:41:10
and none of the motivation was there and
00:41:12
I kept trying to enjoy the bike ride and
00:41:16
it it was it was gut wrenching and crap
00:41:19
and um kind of sad and like I didn't get
00:41:22
to enjoy that last bite right because
00:41:24
you realize like that's
00:41:26
there's no point in it anymore and I
00:41:28
think I
00:41:29
had no interest in riding a bike for
00:41:31
maybe six years five years and I tried a
00:41:34
few times
00:41:35
and I remember you get on the bike look
00:41:36
at your handlebars as you go down the
00:41:38
road and think I've I've done this so
00:41:40
many times
00:41:42
there's no fun in it and I uh maybe like
00:41:46
two years ago or a year and a half or
00:41:47
two years ago
00:41:49
I got back on a bike and um it was just
00:41:52
fantastic
00:41:53
and I'm crap on a bike now compared to
00:41:56
where I was
00:41:57
and I I called up my old coach uh last
00:42:00
year
00:42:02
and he asked me how I was doing I hadn't
00:42:04
spoken to him for years and I it's just
00:42:06
fantastic to be on the bike again
00:42:09
and I had to like really let go for a
00:42:11
long time to get that back and
00:42:14
people could do much better than me but
00:42:17
for me I just
00:42:19
the love of it completely there's no
00:42:21
purpose in it right
00:42:22
it took me well now I just love going
00:42:24
out on the bike right I suck at it and
00:42:26
it's fantastic like when I was a kid
00:42:28
summer morning
00:42:29
and it's all good again but um what do
00:42:32
you mean you second it you you
00:42:34
um you ride your bike to and from how
00:42:35
many K's would you do on an average
00:42:37
weight yeah I used to I
00:42:41
when I have a bit more time I ride from
00:42:43
Cambridge to Hamilton and back every or
00:42:45
some days and that's um 30ks each way
00:42:48
40-ish it's a big right two and a half
00:42:51
or so so when you say you suck at it
00:42:53
like that seems to be um a very
00:42:55
functional bike ride it's good exercise
00:42:56
you get the endorphins and
00:42:58
transportation you look at the speedo
00:43:00
and I I just it's nice to sit on a bike
00:43:02
and just enjoy the process yeah and my
00:43:05
part I don't check power I don't all of
00:43:08
my metrics would be crap and I just
00:43:09
don't care I just like being on a bike
00:43:11
and um but you even said to yourself
00:43:13
yourself just before that you suck at it
00:43:15
now but most most people listening to
00:43:17
this would be like [ __ ] this guy's
00:43:18
writing you know 40K still working 40
00:43:20
yeah nothing that's not cycling
00:43:23
but it it's just good to it's an
00:43:27
exhausting being you sometimes isn't it
00:43:29
that's one that you remember I meant
00:43:31
mentioned earlier on it's just it's nice
00:43:33
to just no pressure and just enjoy
00:43:36
something yeah yeah
00:43:37
it took me years to just not care at all
00:43:39
and enjoy it but I think I'm all right I
00:43:42
feel like deep down there's a little bit
00:43:43
of you that cares no no I'm not good in
00:43:45
the middle it's either it's it's full-on
00:43:47
or it's it's not yeah right I'd love to
00:43:50
be good but yeah yeah um so and all your
00:43:53
sporting stuff before you sort of close
00:43:55
that chapter of your life and you say
00:43:57
early to mid 20s
00:43:58
um would that have been like the lowest
00:44:00
point obviously there's a lot lots of
00:44:01
highs was that the last point they're
00:44:03
being told about your bone density
00:44:04
cycling was pretty
00:44:07
like growing Up's hard and being in a
00:44:09
competitive sport is hard and I that I
00:44:13
think taught me to be pretty tough
00:44:15
um
00:44:16
that there was a bit of soul searching
00:44:18
because I no one told me what to do I
00:44:20
had no idea what to do with that and you
00:44:22
after that you you look at kids that go
00:44:24
to school
00:44:25
and you just progress up through school
00:44:28
and then you progress to University and
00:44:30
then you go and get a job and there's a
00:44:32
bit of a pathway there but when you stop
00:44:33
sport
00:44:35
you've got to make a conscious decision
00:44:37
on what you're going to do and I was
00:44:39
lost for maybe a few months yeah there
00:44:41
was some that was a bit tough in there
00:44:43
but um got myself out of that and um I
00:44:46
just have to have something that I focus
00:44:48
I get to sink my teeth into so um it
00:44:51
wasn't long after that that we had the
00:44:53
idea for Radix all right
00:44:56
yeah well I suppose you had like time
00:44:57
and energy to focus your um your
00:45:00
attention it was difficult for a while
00:45:02
yeah like what athletes go through
00:45:05
um
00:45:06
I've never really been in that situation
00:45:08
I guess outside of that but you've just
00:45:10
gotta what an issue I see is that you
00:45:12
people you just got to be busy at
00:45:14
something and it's got to have meaning
00:45:16
obviously but I I think
00:45:18
quitting something being in a bad place
00:45:20
and then staying at home and not knowing
00:45:23
what to do with yourself is a vicious
00:45:24
cycle that you people have got to get
00:45:26
out of and they're wallowing yeah it
00:45:28
might feel like the right thing to do
00:45:29
but it's uh well if people and people
00:45:31
get trapped in it and need a hand as
00:45:32
well right it's um it's not easy but I
00:45:35
was I was kind of fortunate there so do
00:45:37
you think that'll be in terms of um your
00:45:39
mental health uh the the the worst
00:45:42
experience you've had in your life just
00:45:44
the post cycling
00:45:46
I've been over the years is it mostly
00:45:48
good
00:45:49
I think so I've
00:45:52
I've only ever done stuff for me that's
00:45:54
quite uh quite hard I guess there's a
00:45:57
lot of pressure yeah self-imposed or
00:45:59
like put on you by your dad or family
00:46:04
you can only really
00:46:06
you know at one level that can only
00:46:07
really be self-imposed right I think
00:46:10
you're kind of often the gatekeeper to
00:46:12
how you want to feel about that but no I
00:46:14
would have been internal and external
00:46:15
but not giving up is only really
00:46:17
important when something when it really
00:46:18
sucks right when if you give up when
00:46:20
it's easy it doesn't really count so
00:46:22
I've often just tried to uh you just
00:46:24
carry them
00:46:29
you don't have a choice though right
00:46:31
yeah like if you find yourself in a
00:46:34
really difficult situation you don't
00:46:36
want to stay there you just keep moving
00:46:38
forwards but I wouldn't say I'm
00:46:39
particularly great at it but starting
00:46:41
Radix and other things is
00:46:45
um is like really hard and and so you
00:46:48
just I think you get tough at it but I
00:46:51
wouldn't say I'm particularly good at it
00:46:52
but as I said earlier on it kind of Life
00:46:54
beats it into you yeah what's what's
00:46:57
your in a voice like him you're mostly
00:46:59
quite nice to yourself you're quite kind
00:47:01
to yourself
00:47:03
I reckon you're tough on yourself I
00:47:05
don't know you're flogging yourself
00:47:08
one thing I used to like about cycling
00:47:12
is that there's nothing easier than
00:47:15
doing a shitload of work
00:47:17
and what nothing easier than doing a
00:47:19
shitload of work you could just go and
00:47:21
do a six hour ride
00:47:24
something incredibly hard and you just
00:47:26
feel like you've done it at the end of
00:47:27
the day and I used to love that feeling
00:47:30
and I I come I'm at a loss when stuff's
00:47:33
easy and I've got nothing to do my mind
00:47:34
wonders and I feel like I don't have
00:47:36
purpose and you could just go and do an
00:47:38
enormous workout
00:47:39
and you've you've had meaning today and
00:47:42
you've done a great job and I I don't do
00:47:45
well if I've not got something that's
00:47:47
full-on that you sunk your teeth into so
00:47:49
like on Sundays I always get a bit lost
00:47:52
can I can I theorize that you need to
00:47:55
exhaust yourself to help you sleep at
00:47:58
night because otherwise your mind's just
00:47:59
clinging around with ideas no it's a fun
00:48:02
one I I but no one you ask about mental
00:48:05
health and I it's kind of a new one to
00:48:07
me but when I was growing up no one ever
00:48:10
discussed that so I think it's a recent
00:48:13
thing but it's a good conversation to
00:48:14
have it's very very much a recent thing
00:48:16
I'm quite a bit older than you I'm 50
00:48:17
and it was never even discussed and it
00:48:19
was like um I know it like it's got a
00:48:21
label now but I think that's it's a good
00:48:23
thing and it's a good thing to be aware
00:48:24
of it and
00:48:25
um yeah work out I think everyone needs
00:48:27
like a like a resilience plan or a
00:48:29
mental health plan you need to work out
00:48:30
what's what's right for you and what's
00:48:32
not right for you the resilience terms
00:48:34
are good one thing I you can acknowledge
00:48:36
something's difficult
00:48:39
but you need to have the tools to get
00:48:41
yourself through it and I that's
00:48:43
something I've always focused on a lot
00:48:45
like I have a lot of
00:48:47
methods that I'd get through something
00:48:49
like that so we're talking earlier on
00:48:51
if everything gets really really
00:48:53
difficult I'll get a pen and paper and
00:48:55
I'll write until I'm clear on what I'm
00:48:57
doing like you might formally you could
00:49:01
call it journaling I guess yeah I get
00:49:03
but I will I will get clear on my
00:49:05
thoughts and and and sketch until I've
00:49:08
got some answers and I I've done that
00:49:10
since I was probably 14 and I discovered
00:49:13
that because
00:49:14
I just bummed into it no one right told
00:49:16
me that but I'd have heaps of things
00:49:18
like that I'm constantly
00:49:21
constantly refocusing constantly tidying
00:49:24
up constantly simplifying what I'm like
00:49:27
just that process stops me from getting
00:49:30
overwhelmed for example right like how
00:49:32
much how much are we talking like if you
00:49:33
had to put a word count on it I'll write
00:49:35
it yeah all right
00:49:37
like pages and Pages
00:49:40
or a couple of sentences yeah sentences
00:49:43
but okay points right yeah as much as it
00:49:45
takes but you just got to find a thread
00:49:47
to get back onto the right to the path
00:49:49
you know right maybe there's a tool but
00:49:52
I think it's good to acknowledge when
00:49:53
people
00:49:54
struggle but I think it's important also
00:49:56
to help people find the tools to get
00:49:58
past it yeah so transitioning out of uh
00:50:02
competitive sport
00:50:03
um cycling was your last thing and into
00:50:04
business
00:50:06
um did you find with business
00:50:08
um that satisfies that Competitive Edge
00:50:10
for you or is it I feel like like
00:50:12
business you know you have you have wins
00:50:13
and you have good days you have bad days
00:50:15
one so with Radix we have a problem that
00:50:19
we're trying to solve
00:50:20
I I think for the world or for us I'm
00:50:23
very kind of goal or Mission oriented
00:50:25
you have to make money because it
00:50:27
enables you to to build a team build a
00:50:29
better product and if you're solving a
00:50:31
real problem
00:50:32
um in the world then to do it at a
00:50:34
larger scale
00:50:36
but I don't really care about that it's
00:50:38
always been about nutrition in the world
00:50:40
is is not in a good spot in the food
00:50:43
industry as we mentioned earlier on on
00:50:45
the whole I think is uh quite evil
00:50:48
um and of course a lot of health issues
00:50:50
that we're starting to become aware of
00:50:53
and it's good that people are trying to
00:50:56
fix that now but there's a lot of
00:50:59
solutions out there aren't very genuine
00:51:01
or very deep and I think someone needs
00:51:04
to fix that so we're having a crack at
00:51:06
that yeah I've always chased that goal
00:51:09
and now do you get the um the same sort
00:51:12
of Thriller like when something good
00:51:13
happens like when you here at Radix when
00:51:15
you form a partnership with fonterra say
00:51:17
I do get the same sort of thrill out of
00:51:19
that like doing a really good time trial
00:51:21
or a really good swim you know it's cool
00:51:23
when everyone we've discovered things or
00:51:26
had breakthroughs or done something
00:51:27
where people just work all night on it
00:51:29
and it's just awesome no one looks at
00:51:31
the clock no one wants to be anywhere
00:51:33
else and that seven days a week we have
00:51:36
a cool breakthrough or an idea and
00:51:37
that's always really exciting and it's
00:51:39
it's also fantastic when you see other
00:51:41
people excited at it but
00:51:43
um
00:51:44
protein for example and that using that
00:51:47
Dias framework or metric
00:51:51
that project was just a massive deep
00:51:54
dive by a small team of people for a
00:51:56
couple of weeks and it was huge and
00:51:58
exciting yeah but it's um it's a
00:52:00
rewarding Journey
00:52:02
well now's probably a good time to like
00:52:04
transition to some of the business stuff
00:52:05
so um at the time of recording this it's
00:52:08
like the uh the 10-year anniversary of
00:52:10
Radix of the idea yeah yeah so so yeah
00:52:14
10 years ago you started this business
00:52:15
tell us about those humble beginnings so
00:52:17
just you and a mate and a just a little
00:52:19
dehumidifier yeah are we uh
00:52:24
we started out just with an idea a very
00:52:26
uh basic view on what we could do three
00:52:30
of us my father myself and uh former
00:52:33
schoolmate
00:52:35
no idea on the industry
00:52:38
um
00:52:39
which kind of helps and hinders but if a
00:52:41
lot of what the industry is doing isn't
00:52:43
the right solution then you get to begin
00:52:45
just as fairly as anyone else does but
00:52:47
we began at scratch and we were in
00:52:49
Russell
00:52:51
in a garage
00:52:53
testing an idea no clue at all reading
00:52:55
studying phoning people up meeting
00:52:58
people
00:52:59
and we were in in Russell in a garage
00:53:01
progressed to a barn
00:53:03
and then we stole an empty house for a
00:53:05
while we had a big kitchen
00:53:08
um
00:53:08
well I'm not I'm sort of imagining like
00:53:12
an abandoned rental or something exactly
00:53:14
yeah and when when you so our our
00:53:17
product uh when you freeze-dried it's
00:53:19
very dry and then it's very very
00:53:21
sensitive to uh moisture in the air
00:53:24
I had to tape up every window seam every
00:53:27
crack in the whole house with masking
00:53:29
tape and dehumidifier and um yeah it was
00:53:31
fun mad stupid and then but you get you
00:53:36
get a start and then we went from
00:53:38
Russell where we were for probably a
00:53:40
year
00:53:41
to
00:53:42
um an empty industrial unit in waiuku
00:53:46
where we were probably for three years
00:53:49
and um
00:53:51
you know it sounds like a really long
00:53:52
time but you learn
00:53:54
so much it's unbelievable it's when you
00:53:57
start when you started in Russell from
00:53:59
the humble beginnings with your mate and
00:54:01
your dad and then you're in a rental
00:54:02
house like what were your what were your
00:54:04
plan did you have like a 10-year plan
00:54:05
then like could you see yourself being
00:54:07
sitting where we are now yeah
00:54:09
yeah really yeah so I um was tidying up
00:54:14
some when doing some planning recently
00:54:16
or sharpening some planning up and
00:54:19
uh deleted some old files the the bones
00:54:22
of it the main bits of what I was
00:54:24
writing 10 years ago the same as what
00:54:26
we're still doing now
00:54:27
it's a long road it's amazing yeah we're
00:54:31
sitting in Radix nutrition headquarters
00:54:33
now in the waikato and an impressive
00:54:35
Factory
00:54:37
um it's just it's I mean it's just
00:54:39
beautiful from top to bottom but why
00:54:42
Bloody Hamilton well we thought when
00:54:45
we're in waiuku we thought that we
00:54:47
should be in Auckland because that's
00:54:48
where everyone was and uh
00:54:51
well you know that's where everyone
00:54:52
passes through Auckland
00:54:54
um
00:54:55
we couldn't find any uh there's no room
00:54:58
to build a factory the land prices are
00:55:00
ridiculously high the traffic's
00:55:02
difficult and then rental is difficult
00:55:05
and no one we'd we wasted I looked at 18
00:55:09
buildings in
00:55:11
uh Auckland
00:55:14
as we sincerely tried to do what was
00:55:17
probably impossible which is to find an
00:55:19
industrial building a warehouse in
00:55:21
Auckland that we could move into and
00:55:22
build a factory
00:55:23
and I'm at a real estate agent called
00:55:26
Jamshed I can't remember his last name
00:55:28
and he was awesome and uh he helped me
00:55:31
look at I think it was 18 buildings in
00:55:33
the end
00:55:34
and we were always a bargaining chip
00:55:36
that a landlord would or or an agency
00:55:39
not him but the others would use to get
00:55:41
two Warehouse tenants to pay more and
00:55:44
the reality that we realized no one
00:55:46
wants you to install the factory and rip
00:55:48
out floors and cut up car parks for a
00:55:51
startup that could fail
00:55:52
and we just we we were late tried really
00:55:56
hard
00:55:57
um
00:55:59
pretty cool process but it wasn't ever
00:56:01
going to work and someone told us if we
00:56:03
went to a waikato or Hamilton you can
00:56:05
just buy a clean field a green
00:56:07
Greenfield site
00:56:09
and start from scratch and just get it
00:56:11
right and we were slow to figure that
00:56:13
out but
00:56:14
it's been awesome but yeah and we did so
00:56:17
10 years 10 years on now would you how
00:56:19
would you describe yourself now are you
00:56:20
still a startup yeah yeah
00:56:22
you've got um there's a few definitions
00:56:25
of startup and I've forgotten all of the
00:56:27
good ones at the moment but um
00:56:30
we we grow a lot each year and we've got
00:56:34
a long way yet to go until we get to our
00:56:36
goal so we've no interest in
00:56:41
staying still and we want to be
00:56:45
you know I would love it if this would
00:56:47
be one of the uh best examples of what
00:56:51
New Zealand can do on the world stage
00:56:53
and the global food industry [ __ ] in a
00:56:56
lot of areas and someone's got to fix it
00:56:59
and it I'm not from New Zealand but the
00:57:02
the spirit and the character that new
00:57:04
zealanders have is outstanding
00:57:06
and uh
00:57:08
I kind of like the fact that we're doing
00:57:10
it here yeah but it should be it should
00:57:13
be a very big what we're trying to solve
00:57:16
will eventually be solved at a very
00:57:18
large scale to give to make a
00:57:20
significant impact on the quality of
00:57:22
nutrition that everyone faces at the
00:57:24
moment yeah so um so your Radix
00:57:26
nutrition uh you know in the listen to
00:57:28
my podcast I've been banging on about
00:57:29
your protein powders within your
00:57:31
smoothie powders which are amazing um
00:57:33
you also do um like dehydrated you know
00:57:35
meals Right freeze right yeah yeah you
00:57:37
also do freeze dried what's the what's
00:57:39
the difference
00:57:40
uh uh freeze drawing gives a much higher
00:57:43
quality product right and dehydrating is
00:57:46
uh quite damaging to product right so
00:57:49
you you're just taking moisture out of
00:57:51
food at the end of the day but um freeze
00:57:53
drawing is about 10 times more expensive
00:57:55
and a lot harder but um
00:57:59
if you if you bought a raisin that's all
00:58:01
shriveled up that's freeze uh that's
00:58:03
dehydrated and pretty strong it's a
00:58:06
different process it'll leave stuff
00:58:07
looking intact so so would you say
00:58:11
um what I call it dehydrated yeah we're
00:58:13
not a freeze drying company we just use
00:58:15
a freeze dry right yeah people get that
00:58:18
mixed up it's the heaviest bit of Kit in
00:58:20
the factory but it's just one of a few
00:58:22
yeah yeah I mean yeah the gear here is
00:58:24
just it's mind-blowingly good okay so so
00:58:27
that's where things are at now with
00:58:29
Radix nutrition yeah where do you where
00:58:30
do you see it in five to ten years
00:58:33
so the problem that we're trying to fix
00:58:35
I don't know how to answer that without
00:58:37
oh without giving away no no without
00:58:39
just looking stupid but that you how do
00:58:42
you mean why would you look stupid
00:58:43
because your plans are that lofty you
00:58:45
should if we get this right it should it
00:58:49
needs to be a really big company to have
00:58:51
the difference at
00:58:52
someone should be doing a big companies
00:58:55
and because anyone that's um watching
00:58:57
this on YouTube or online right now
00:58:59
we'll see the factory behind me and
00:59:00
they'll say well this is this is Tiny
00:59:03
okay yeah no we this
00:59:07
you know done well there should be a 500
00:59:10
plus million Revenue company in 10 years
00:59:13
and it'll be sad if it's not bigger to
00:59:15
be honest because I when um
00:59:19
I don't mean I I'm not really interested
00:59:21
in the revenue but if you do the maths
00:59:23
on on how many people
00:59:26
I gave you that statistic earlier on
00:59:28
that one in four globally a pre-diabetic
00:59:32
um one in three uh the the stats get a
00:59:35
little bit woodier around that but one
00:59:37
in three have pretty sub-optimal
00:59:39
metabolic Health right yeah you you're
00:59:42
ex This was um of the year you were
00:59:44
explaining this to me uh before and
00:59:46
showed me a a graph which shows the
00:59:48
exponential growth and it's basically
00:59:49
due to processed food over the last sort
00:59:52
of 30-ish years yeah right so and
00:59:56
pre-diabetic that means what it means
00:59:58
pre-diabetes is one of the markers that
01:00:00
we we use to uh try and understand the
01:00:04
quality of people's metabolism right so
01:00:08
pre-diabetes would mean elevated blood
01:00:11
sugar levels over a longer period of
01:00:13
time which can have all sorts of
01:00:15
knock-on effects but it basically means
01:00:17
that one of one of the significant
01:00:19
factors of that is nutrition it
01:00:21
basically means that what people are
01:00:22
eating is breaking them
01:00:24
and it's pretty sad it's not
01:00:27
it's a first world problem so it affects
01:00:30
everyone yeah and it ends up affecting
01:00:32
kids and and parents and oh it's it's
01:00:36
not a good problem to have and the thing
01:00:39
I find uh pretty frustrating it was the
01:00:41
reason that we started Radix is that no
01:00:45
one's really fixing it
01:00:47
so most of industry is pretty happy if
01:00:49
people keep digging themselves deeper
01:00:51
into that hole
01:00:52
and the knowledge exists scientifically
01:00:57
the technology exists to make a product
01:00:59
and yet no one's really been doing it in
01:01:01
a meaningful way to enable someone to
01:01:03
fix their diet simply and and overcome
01:01:05
those problems so that's when I say it's
01:01:07
it's not that our interest in growing
01:01:09
right next to that scale although it'd
01:01:11
be really fun
01:01:12
but it needs to be fixed at that scale
01:01:14
so right
01:01:16
you know this would be a tiny Factory
01:01:18
and indeed you look in New Zealand at
01:01:19
some food factories and they're enormous
01:01:21
because a lot of people eat but this
01:01:23
should be well everyone I think it's a
01:01:26
big problem yeah so but you're um
01:01:29
don't you think though even if people
01:01:31
people know when they're eating [ __ ]
01:01:34
food right but they do it no they don't
01:01:36
like if I go to KFC all right but that
01:01:39
does that's off the end of the spectrum
01:01:42
well if you the bit you want to worry
01:01:45
about is when people think they're doing
01:01:48
the right thing or or are trying to do
01:01:50
the right thing and struggling oh gotcha
01:01:53
so if someone's knowingly gonna
01:01:56
a really unhealthy fast food brand
01:02:00
that you don't get points for that right
01:02:02
and and you might be forced to do that
01:02:04
out of convenience but you're not really
01:02:06
in the frame at that point but when you
01:02:08
get someone who's gone to a doctor and
01:02:11
been told that they're not well and that
01:02:13
they need to fix their diet otherwise
01:02:15
something nasty Could Happen yeah or
01:02:16
you've got someone that's depressed or
01:02:18
sad because of how they look or when
01:02:21
when someone
01:02:22
needs help in changing or has decided
01:02:25
that they want to change and they don't
01:02:27
get help I find that quite sad it is at
01:02:30
those times that the difference between
01:02:31
what someone will start to eat or knows
01:02:33
to eat or can eat through practicality
01:02:36
is actually a long way away from what we
01:02:38
know would be ideal right and and
01:02:41
nutrition science
01:02:43
and Physiology and everything else
01:02:45
that's known and how is really
01:02:46
complicated
01:02:48
like no one's going to figure that out
01:02:49
anytime soon it's not a solvable problem
01:02:52
it's immensely complex
01:02:54
and yeah you just end up at a
01:02:56
supermarket you're not sure what to eat
01:02:58
or cook
01:02:59
and that's kind of bollocks in 2023 that
01:03:03
you can have an iPhone or some in in
01:03:05
staggering level of technological
01:03:07
sophistication
01:03:08
and yet the thing that kills a lot of
01:03:11
people no one's actually meaningfully
01:03:13
put forwards an unbiased genuine
01:03:15
solution to that
01:03:16
or there aren't many
01:03:18
and that's what we set out to to create
01:03:21
so how would you like Radix to look in
01:03:24
like 10 years from now like a big
01:03:26
International brand
01:03:27
if everyone needing the dehydrated meals
01:03:30
are you planning on moving into
01:03:31
different sort of things uh no we've got
01:03:33
a lot of other products yeah
01:03:34
so 10 10 years from now we would hope to
01:03:37
be pioneering or right at the Forefront
01:03:40
of personalized nutrition
01:03:42
we'd want to be a household name we'd
01:03:45
need to be it'd be fun if we're still in
01:03:47
New Zealand or Australia and a great
01:03:49
company I've always quite liked Tesla if
01:03:52
you look at emission oriented
01:03:54
I've heard of that
01:03:56
solving a real problem I know they've
01:03:59
got people love them or maybe people
01:04:01
don't but you you couldn't argue that
01:04:03
people they didn't care I think Elon
01:04:05
Musk is incredibly polarizing but I I
01:04:07
think he's a genius myself and if I see
01:04:09
that he's appearing on a podcast I'll
01:04:11
always listen to it and the the fact
01:04:13
that he's thinking on just a different
01:04:15
plane to everyone else and and has
01:04:17
thousands of other people solving those
01:04:19
same problems it's pretty cool but we
01:04:21
should be a really big company by then
01:04:23
done well right that's brilliant well I
01:04:25
I wouldn't put it past you like 10 years
01:04:27
ago in a garage and now you now we're
01:04:30
sitting here in This Magnificent
01:04:31
warehouse and also just seeing how
01:04:34
um how you live and how you drive
01:04:36
yourself and how you apply yourself and
01:04:38
your tunnel vision
01:04:40
um I think wherever you see yourself
01:04:42
being in 10 years that's exactly where
01:04:43
you will be yeah well it's a good
01:04:45
journey one thing I need to bring up
01:04:48
with you you've become a Dad recently
01:04:49
Congratulations by the way you've got a
01:04:51
son 12 months old yeah
01:04:53
um Happy Meals are going to be part of
01:04:55
your
01:05:02
he's going to watch some ads on TV or
01:05:05
pre-roll on YouTube or whatever you're
01:05:07
um you're gonna have to break and go to
01:05:09
McDonald's aren't you McDonald's going
01:05:11
to become part of your we'll see about
01:05:13
it
01:05:14
I was talking to your wife earlier she
01:05:16
said um she's um she may introduce him
01:05:18
to Chocolate this weekend oh that's okay
01:05:20
is that okay yeah
01:05:22
no we um
01:05:23
we'll do our best for him how are you
01:05:26
gonna how are you gonna get around the
01:05:27
McDonald's like I'm sure it will happen
01:05:30
oh yeah we'll we'll see what we can do
01:05:32
for give him some purpose and I hope
01:05:35
he's an athlete when he grows up yeah
01:05:37
yeah he went to gymnastics for the first
01:05:39
time this week which was pretty cool at
01:05:40
one I didn't know they did that but he
01:05:42
loved it
01:05:43
I think quite basic stuff but he had a
01:05:46
fantastic time yeah but um yeah how um
01:05:49
how are you gonna because you like to
01:05:51
think every generation gets slightly
01:05:52
better or tweaks or makes improvements
01:05:54
how are you going to raise them
01:05:55
differently from how your dad raised you
01:05:57
or how I was raised and yeah yeah I um
01:06:02
looks pretty hard raising a kid
01:06:05
I'd I'd be doing pretty well I think if
01:06:08
I if I matched that in hindsight but um
01:06:11
I think sport was great yeah
01:06:14
um one thing I always got from sport
01:06:16
that I was I was sorry to see a lot of
01:06:18
other people didn't have is the chance
01:06:20
to really try hard at something and be a
01:06:22
part of a team
01:06:24
and to learn how to practice for me was
01:06:26
a big deal and I think it's sort of
01:06:28
Master yourself Mastery or the ability
01:06:30
to to chase something you can never
01:06:33
catch is is a big deal and I think I
01:06:36
hope he discovers that in something
01:06:38
maybe sport maybe art I don't know yeah
01:06:41
but sports are
01:06:43
pretty cool way of learning these things
01:06:46
and has has it been um a fun thing for
01:06:48
you because
01:06:50
seeing your your dad as a grandfather
01:06:53
how is he different as a grandfather
01:06:54
Harry was as a father
01:06:56
I think being grandfather's he's still
01:06:58
getting used to that but um is this his
01:07:00
first grandkid no no or getting used to
01:07:03
it with me I guess but uh no but he uh
01:07:06
no Mum and Dad loved it it's good
01:07:09
they're um we live in Cambridge and they
01:07:10
live in Russell so there's a bit of a
01:07:11
distance yeah it's been an amazing
01:07:13
process it's pretty cool
01:07:16
getting it having a small human yeah
01:07:19
yeah is it how's it changed you yeah
01:07:20
well do you think it's changed you at
01:07:21
all uh even less sleep
01:07:25
um it takes a while to realize that
01:07:26
you've got zero free time
01:07:30
um and that you feel pretty guilty if
01:07:32
you feel like you're wasting time but um
01:07:35
as you have been an amazing process it's
01:07:38
kind of cool
01:07:40
um I guess everyone says that but you
01:07:42
learn a lot about I've learned a lot
01:07:43
about myself when you realize
01:07:46
a little bit of introspection yeah but
01:07:49
it's uh you're one of the biggest
01:07:50
learnings you think about yourself
01:07:53
I was really I've focused on having him
01:07:56
as happy as possible because I I
01:08:00
um for various reasons but
01:08:02
it's impossible with babies though isn't
01:08:04
it they cry all the time yeah but I I
01:08:06
know I just I I'd love him to have a
01:08:10
good happy start to life yeah to
01:08:12
experience things and um we've met some
01:08:14
wonderful people like daycare which I've
01:08:17
haven't been around since I was there
01:08:18
myself
01:08:19
those guys are amazing
01:08:22
and you discover a part of a community
01:08:24
and not my own but in living in
01:08:27
Cambridge now and it's just fantastic of
01:08:28
people that devote so much care and
01:08:31
attention to other people's kids it's
01:08:33
amazing to see
01:08:34
and um as I said earlier I guess I focus
01:08:38
a little bit myopic and what I focus on
01:08:40
it's lifted my horizons a little bit and
01:08:43
you see what's around you and appreciate
01:08:44
why it's important and
01:08:46
that's been pretty cool has there been a
01:08:49
something that you've just wanted to do
01:08:52
or something that you've had to do in
01:08:53
terms of um your family no in terms of
01:08:56
like um you're being being present and
01:08:58
engaged when you're with when you're
01:08:59
with them your son rather than focusing
01:09:01
on Radix stuff I'm having to learn that
01:09:03
but again it's a fun process yeah I'm
01:09:06
I'm not good at that and I'm learning
01:09:08
yeah but uh that's good I think it'll
01:09:11
make you better better at running your
01:09:13
business in some ways to give you a
01:09:14
perspective it's a great teacher yeah
01:09:17
yeah
01:09:18
that's awesome and you and your wife
01:09:21
when you've been together since almost
01:09:23
as long as Radix she's been yeah she was
01:09:25
she's German she's German she was uh
01:09:28
traveling in New Zealand you know work
01:09:31
and travel
01:09:32
and I met her in Russell and um
01:09:37
uh she was in New Zealand for a few
01:09:41
months and then we had
01:09:42
um
01:09:43
a five-year long-distance relationship
01:09:45
so
01:09:47
we'd see each other maybe twice a year
01:09:49
and then that was a FaceTime course
01:09:51
morning and evening for like five years
01:09:53
that sounds arduous but I'm guessing for
01:09:55
you you were like yes I can focus on
01:09:57
building this business and have a
01:09:59
relationship and he used to be on
01:10:02
FaceTime
01:10:03
uh phone in the factory somewhere
01:10:05
headphones at 11 o'clock at night I'd be
01:10:08
doing something and she'd be studying at
01:10:10
home in Germany and would just be
01:10:11
hanging out
01:10:12
but yeah I think it probably had to be
01:10:14
that way looking back at it because I
01:10:16
didn't have a lot of time but she's
01:10:17
incredibly understanding
01:10:20
um although I pushed that right to the
01:10:21
age almost continuously but um I I was
01:10:24
um chatting with her earlier she seemed
01:10:26
she works here she seems as passionate
01:10:28
about the business is what you are yeah
01:10:29
I think I'll balance that kind of okay
01:10:32
yeah probably right on the edge was it
01:10:35
um would you say was it like love at
01:10:37
first sight or was it a slow burn with
01:10:39
each other she's kind of fantastic yeah
01:10:42
yeah so straight away yeah really
01:10:45
comfortable around her happy
01:10:47
yeah she's she's been great really
01:10:49
supportive
01:10:51
um
01:10:52
yeah that's been good and what about the
01:10:55
proposal you guys got married uh like
01:10:57
only recently A couple of years ago like
01:10:58
during covert I was pretty slow at that
01:11:00
oh yeah yeah so uh
01:11:02
I had all of the hints everyone pushing
01:11:07
but um
01:11:08
I was busy
01:11:12
but I I I was just not good at any of
01:11:15
that right right and you know what like
01:11:17
but like like picking up on the social
01:11:19
cues or being romantic or mum brought
01:11:22
down uh her mother's old engagement ring
01:11:25
right I said I put it in your bedside
01:11:27
drawer you should probably hurry up
01:11:29
and then was it just not a priority with
01:11:31
you you're like we'll get there
01:11:33
eventually I've been busy and I thought
01:11:35
hey you know we're just we'll get there
01:11:37
yeah um yeah no I I picked up what
01:11:40
everyone was putting down and uh
01:11:42
eventually figured that out and then um
01:11:45
I'm just not that I'm not massively
01:11:48
inclined into a not a romantic no
01:11:51
whatever probably not well how was The
01:11:54
Proposal what'd you do you get down on
01:11:55
one knee I did yeah well if if you're
01:11:58
not good at it what else do you do right
01:12:00
now
01:12:01
um no I did that it did the whole lot
01:12:03
but um I couldn't have anyone there
01:12:06
taking pictures and stuff like that that
01:12:07
would have been way too much pressure
01:12:08
but um what do you mean in what way
01:12:10
we're surrounded by uh cameras
01:12:14
no we uh it was we just quite just quite
01:12:18
sort of private when it comes to that
01:12:19
stuff I am yeah but it's the best way I
01:12:22
think but no it was good it meant a lot
01:12:24
happy memory yeah well that's really
01:12:27
cool and what was the what was the
01:12:28
wedding like um what was everyone eating
01:12:30
were they eating um we were between two
01:12:32
lockdowns so uh we didn't know the
01:12:35
wedding would go well and we we were up
01:12:37
at in Russell
01:12:38
and um we had a fantastic wedding in New
01:12:41
Zealand which was awesome and his family
01:12:43
didn't get to come over which was pretty
01:12:45
tough for her because of travel
01:12:46
restrictions and then um
01:12:49
or was it 11 o'clock at night it got
01:12:51
announced that the next morning country
01:12:53
was going into lockdown
01:12:55
and um yeah it's a difficult time we've
01:12:58
got another wedding in Germany later in
01:12:59
the year for her family so it's it's
01:13:01
been good but it's uh
01:13:04
it's kind of cool growing up going
01:13:06
through those experiences but I wouldn't
01:13:07
say I'm good at it but it's um
01:13:10
Annie's everyone's pretty strong at
01:13:12
getting through that and uh
01:13:14
it happens yeah that's cool
01:13:16
um were you imprisoned at the birth
01:13:19
yeah it was yeah how was that it's a
01:13:21
life-changing experience were you
01:13:23
emotional you cry I don't no I I it was
01:13:26
emotional but it didn't grow it's pretty
01:13:27
cool
01:13:28
yeah I
01:13:30
it's an amazing process just completely
01:13:32
eye-opening and I maybe as clueless as a
01:13:35
kid around things like that but it's um
01:13:37
it's just an incredible process as you
01:13:39
go through that and uh
01:13:42
yeah life's pretty cool when you when
01:13:45
you see how it works and yeah that's
01:13:47
been an amazing experience but um
01:13:50
no just hopefully hopefully it goes well
01:13:52
we'll raise a super baby nutrition
01:13:54
shouldn't be an issue is he going to be
01:13:57
swimming 1500 meters by the time he's
01:13:59
four it might happen
01:14:01
I hope he enjoys it
01:14:03
amazing hey um thank you so much for
01:14:05
your time today
01:14:06
Mike rudling CEO and founder of Radix
01:14:10
nutrition
01:14:11
um I I even though you still describe
01:14:14
yourself as a startup I'd still describe
01:14:15
you as a New Zealand success story I
01:14:17
think well we're really proud to be in
01:14:19
New Zealand and it's um it's meant a lot
01:14:21
being here and it's a fantastic country
01:14:24
and I I think
01:14:26
that's um let's show everyone what we
01:14:29
can do yeah I mean it's exciting to be
01:14:31
on this journey with you and it's
01:14:32
exciting to think where you will be in
01:14:33
five or ten years from now I can't wait
01:14:35
to see it thank you thank you so much
01:14:37
thanks thank you so much he said [ __ ] a
01:14:40
couple of times he swore does that count
01:14:42
as a spirit
01:14:45
[Music]

Podspun Insights

In this episode of Runners Only, Dom Harvey sits down with Mike Ruddling, the founder and CEO of Radix Nutrition, in their impressive Waikato headquarters. The conversation kicks off with a light-hearted exploration of the name 'Radix,' which symbolizes a return to the roots of nutrition. Mike shares the story of how he and his team decided to sponsor the podcast, revealing their innovative approach to marketing and commitment to supporting meaningful projects.

The discussion takes a more serious turn as they delve into the complexities of sports, including a candid reflection on the fallout from a doping scandal involving a prominent New Zealand athlete. Mike expresses his thoughts on the challenges young athletes face and the importance of understanding their decisions.

As the episode progresses, Mike recounts his journey from competitive swimming to cycling, and ultimately to founding Radix. He reflects on the pressures of high-performance sports and the emotional toll of transitioning out of that world. The conversation touches on mental health, resilience, and the importance of finding purpose after leaving competitive athletics.

Listeners are treated to insights about Radix's mission to tackle the global nutrition crisis, with Mike outlining ambitious plans for the future. The episode wraps up with a personal touch as Mike discusses fatherhood and the lessons he hopes to pass on to his son. This engaging dialogue not only highlights the evolution of Radix Nutrition but also offers a glimpse into the life of a passionate entrepreneur navigating the complexities of business and family.

Badges

This episode stands out for the following:

  • 90
    Most heartwarming
  • 90
    Best concept / idea
  • 85
    Most inspiring
  • 85
    Best overall

Episode Highlights

  • Radix Nutrition's Name Origin
    The founder explains the meaning behind 'Radix', emphasizing the importance of fundamentals in nutrition.
    “I wanted a name that would really represent how we viewed nutrition.”
    @ 01m 03s
    April 16, 2023
  • Innovative Marketing Strategies
    The discussion highlights Radix Nutrition's innovative approach to marketing, including podcast sponsorship.
    “It was a no-brainer.”
    @ 02m 43s
    April 16, 2023
  • Lessons from a Controversial Athlete
    The conversation touches on the impact of a banned athlete's story on young sportspeople.
    “It's probably a valuable lesson for any young people in sport.”
    @ 06m 51s
    April 16, 2023
  • The Power of Swimming
    Swimming provided a focus that shaped my life, allowing for deep meditation and skill development.
    “Swimming meant a lot for me because it gave me a chance to focus.”
    @ 20m 52s
    April 16, 2023
  • Transition to Cycling
    After years of swimming, I discovered the freedom of cycling, which was a game changer.
    “The freedom of being out in the open on a bike was incredible.”
    @ 26m 01s
    April 16, 2023
  • The Thrill of Time Trials
    Time trialing is a unique challenge that tests your limits and endurance.
    “Time trialing's just fun but really hard.”
    @ 33m 38s
    April 16, 2023
  • The Identity Crisis of Athletes
    Athletes often struggle with their identity after leaving their sport. 'It's tough when you stop and lose that identity.'
    “It's tough when you stop and lose that identity.”
    @ 40m 04s
    April 16, 2023
  • Rediscovering Joy in Cycling
    After years away from cycling, finding joy again can be transformative. 'It took me years to just not care at all and enjoy it.'
    “It took me years to just not care at all and enjoy it.”
    @ 43m 39s
    April 16, 2023
  • The Importance of Mental Health Tools
    Having a plan for mental health is crucial for resilience. 'You need to have the tools to get yourself through it.'
    “You need to have the tools to get yourself through it.”
    @ 48m 36s
    April 16, 2023
  • The Future of Radix Nutrition
    In ten years, Radix aims to be a pioneering name in personalized nutrition, striving for significant impact in the global food industry.
    “If we get this right, it should be a really big company.”
    @ 58m 49s
    April 16, 2023
  • The Challenge of Nutrition
    The founder reflects on the complexity of nutrition and the need for genuine solutions to dietary issues.
    “It's pretty sad that what people are eating is breaking them.”
    @ 01h 00m 22s
    April 16, 2023
  • Becoming a Father
    Mike shares his journey into fatherhood and the lessons learned about himself and parenting.
    “I've learned a lot about myself with my son.”
    @ 01h 07m 43s
    April 16, 2023

Episode Quotes

Key Moments

  • Innovative Decisions02:43
  • Boarding School Experience15:13
  • Swimming Discipline18:11
  • Swimming Journey19:06
  • Time Trials31:24
  • Rediscovering Joy43:39
  • Nutrition Crisis1:00:47
  • Fatherhood Journey1:04:49

Words per Minute Over Time

Vibes Breakdown

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