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Healthy Financial Habits for 2025 and Finding Your Ikigai | Pivot

December 10, 2024 / 15:15

This episode features Vivian Tu, host of the podcast Net Worth and Chill, discussing financial literacy, investment strategies, and the importance of accessible financial advice for young people.

Vivian explains her platform, Your Rich BFF, which aims to provide actionable financial tips to a diverse audience often overlooked by traditional media. She highlights the need for financial education that resonates with women, people of color, and those from low-income backgrounds.

During the conversation, Vivian offers advice on asset allocation for individuals approaching retirement, emphasizing the importance of balancing fixed income and public equity investments. She also discusses the significance of catch-up contributions for those over 50.

The episode touches on the economic implications of political decisions, particularly under the Trump administration, and how these affect wealth distribution and investment opportunities for different income groups.

Vivian encourages listeners to find their Ikigai, a Japanese concept for discovering purpose, and stresses the importance of prioritizing financial stability over passion in career choices.

TL;DR

Vivian Tu discusses financial literacy, investment strategies, and accessible advice for young people on Net Worth and Chill.

Video

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Vivian 2 is the host of the VOX media
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podcast Networth and chill she's also
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known as your Rich BFF on social media
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where she's become a financial Guru of
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sorts dispensing advice and tips to
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millions of followers viviant welcome
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thank you so much for having me so I
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love I love there's been iterations of
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what you're doing for many years and
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lots of newspapers I used to work for
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all kinds of stuff and I just love this
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kind of thing but what you're doing is
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really particularly um you know
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important for young people so if for
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people not familiar with your Rich BFF
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can you explain what it's about um and
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you have find a way as many writers in
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this are do to make it understandable
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and accessible especially to young
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people I'd love to know what you think
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traditional media gets wrong when it
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comes to financial literacy so explain
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what Rich BFF is and then how how is it
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different from previous iterations of
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this yeah I think for a really long time
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a lot of us have just wanted to be heard
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or even seen um and traditional
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Financial media has very much catered to
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folks who look like Scott and probably
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have as much money as he does um I joke
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but transparently like it really hasn't
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offered much to women to people of color
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to young people people who grew up low
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income immigrants anything of that
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nature and it's really hard to find good
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reputable information in this space
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because when you Google the words Roth
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IRA you get 3 million hits
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and if you don't know what you don't
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know you really don't know which of
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these links to even click so it's really
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hard to begin that Journey because
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jargon is so um rampant in the financial
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news media that we're seeing in writing
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on TV everywhere um but what y Rich BFF
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does essentially is it is a financial
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Equity platform that's breaking down
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this information for the Next Generation
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so that everybody can have access to it
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and then implement it into their daily
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lives it's actual usable actionable tips
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versus oh in theory this could happen
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it's you know this is how you actually
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make your life
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better okay and and talk about what who
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are you aiming at what does Rich BFF
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mean is it just you know because it's
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fun on social media or what's the what's
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the concept behind it yeah the big
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concept behind it is you know my friends
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had come to me for this kind of
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information for these tips for this
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advice and the whole premise everybody
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focuses so much on rich but the real
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word that we should be FOC focusing on
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is BFF I'm not lecturing you like a
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college professor I am not talking to
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you like I'm a parent I'm not talking to
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you like I'm better than you smarter
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than you richer than you I'm talking to
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you as a friend what advice would a rich
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friend give you in this Arena if they
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wanted to see you succeed if they wanted
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to see you do
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well excellent Scott so I I'm just full
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disclosure I love viven too I I I I
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don't know if you've noticed this I'm
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not quite stalker level yet but I'm
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constantly retweeting your stuff I think
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you are a gift stalker I you are a gift
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to young people I love your content I
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love the optimistic tone you bring
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you're like the first person under the
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age of I don't know how old you are 30
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that talks about
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1202 and there's this myth that you're
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not supposed to talk about money which I
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think is nothing but an attempt by the
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rich to keep poured down to create a
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sort of taboo and I love how you're
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breaking that taboo what I want do is
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repurpose a question we just had because
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I got insecure that I didn't answer it
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correctly so I want to I want to give
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you a shot at it but a gentleman in his
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50s said him and his partner have saved
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some money not a lot but they're really
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risk averse so they have it all probably
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in money market and they've missed out
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on a lot of returns so what would you
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suggest someone in their F or someone
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with a little bit of money that wants to
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start
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investing what would be your asset
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allocation recommendation kind of
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loosely
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yeah I think with terms of like asset
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allocations um what I typically
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recommend is you take your age and you
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round to the nearest tens so tens 20s
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30s 40s 50s um and then you actually
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subtract by 10 again so this person is
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in their 50s we are minusing that number
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by 10 again so 40 and that is what
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percentage of your portfolio roughly
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should be in fixed income assets whereas
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the rest of it should actually still be
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in um the public Equity market so stocks
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uh in particular I recommend Brader
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index funds through ETFs with the lowest
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possible expense ratios um the reason I
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say this is just because now that
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they're in their 50s even if they are
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feeling a little behind they don't have
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to feel like the world is ending yes
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they want to do some sort of
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preservation of their existing wealth so
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that they're going to have money to draw
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from in their later years but also still
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having more than 50% of your portfolio
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in the P public Equity markets allows
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you to participate in that continued
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growth odds are good the second they
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turn 59 a half they're not going to need
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every single Dollar in that account um
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so this just gives them a chance to have
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a portion of their money continuing to
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work pretty hard while another portion
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of it is still set aside because they
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are getting closer to retirement and the
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other big hot tip that I would encourage
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them to think about is catchup
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contributions um for everybody who is
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above 50 and starting to get a little
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closer to retirement you can actually
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contribute more to your um individual
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retirement accounts whether they be of
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the traditional or Roth variety or your
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employer sponsored accounts than the
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average person could that's younger than
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that um and it just gives them a chance
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to literally catch up yeah maximize
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things like that on that um especially
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matching stuff do yeah yeah so what when
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there's going to be big obviously the
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stock market's been on a tear people are
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worried about it being on a tear right
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now and most people in the stock market
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are people that look like Scott right
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it's not everyone's not in the talk
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Market it's a small group of people but
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it tends to affect us mentally tall and
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handsome what do you mean looks like
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me what do you mean looks like me yes
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more diverse than you think it's about
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rich people it's not about a specific
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gender race I understand but oddly
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enough they tend to look the same um so
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what do you think the biggest I'm just
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te I tease I tease what do you think the
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biggest change for the economy and
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markets when Trump takes office I mean
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just going off of what he has openly
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said um really istically we're going to
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see corporate tax cuts we're going to
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see roll backs on regulation we are
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already seeing one of the richest most
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money cabinets ever period um and what
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is problematic to me about this is this
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is very much going to see a further
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k-shaped diversion between The Have and
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Have notss um folks that are already
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investing are going to be able to
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participate in these profits right
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because when corporations are given tax
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breaks and are rolled back on regulation
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they're going to prioritize one thing
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and one thing only they're going to make
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money they are going to do right by
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their shareholders which is excellent if
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you are a shareholder but when we
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actually look at the distribution of
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wealth of who is actually investing
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versus who isn't it's much easier when
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you have discretionary funds to invest
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if you are more worried about buying
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apples than Apple like you're not going
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to be participating in that upward
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growth so we're going to see and tariffs
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on TP forgot to mention
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right which he said on this interview
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yesterday he's like yeah it could cost
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more oh well yeah but that kind it could
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cost more oh well like that's really
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unfortunate because when you actually
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think about how rich people and broke
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people spend and I say that like very
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glib tongue and cheek but like we still
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all have to buy some of the same things
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right like regardless of if you're super
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moneyed or not you're buying toilet
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paper but the ultra luxurious organic
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triple ply toilet paper is probably only
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a couple dollars more than the crappy
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generic brand that's one ply we all
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still have to buy it and unfortunately
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these tariffs are going to make toilet
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paper a much larger portion of someone
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who is a lower income individual a
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larger portion of their paycheck than it
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is versus someone who is in the higher
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net worth area so we're going to see
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people you know in the bottom 50% really
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struggle with their cost of living
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they're realistically not always going
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to be able to invest because they don't
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have those discretionary funds
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shit's going to get tough for lack of a
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better phrase but for the top 50% like
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especially people who are high net worth
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this is going to be a golden era of
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moneymaking this election generally
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speaking was both the people who are
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voting for both parties we voted against
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our own best interests only one specific
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set though knew that we were doing that
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right like so you're talking about these
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Coastal Elites voting blue realistically
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having more money the top 10 top 1% of
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folks a lot of them voted for KLA Harris
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well against their own best interest
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knowing that we would be taxed more I
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you know transparently voted that way
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but I have family and relatives who
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voted the opposite side and they're
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trying to tell me that they are going to
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benefit and I said no people like me
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people who a huge portion of my annual
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like monies comes from Investments not
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just my labor I am going to benefit not
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you and I think it's a it's a hard
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conversation to have especially around
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the Thanksgiving dinner table with
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family with friends but like I think we
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all voted against our best interests
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financially speaking uh so One Financial
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tip or habit you'd recommend for people
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going into the you I have two sons just
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understanding money now I spent a lot of
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time them learning about things like
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paying the rent and cost and my one
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son's leaving college and I'm like so
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what are you going to do to make money I
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was like and you know the mom train is
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ending soon um or relatively soon so
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what Financial tip or habit would you
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recommend besides getting a job
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obviously going into the new year oh man
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this is a good one I would say find your
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eeky guy but in part I really encourage
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people to prioritize the can I make
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money of this so ekiga is a Japanese
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term essentially saying that you are
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able to find your purpose once your
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thing uh fits four categories one of
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which is do I like doing this am I good
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at it does the world need it and can I
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make money so once you found something
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that F fits into all four of these
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circles it's like the center of the V
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diagram and we give this advice
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especially to students going into higher
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education of Follow Your Passion you
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know whatever you want to do like
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whatever your hobbies are no I'm so
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sorry the world doesn't need another DJ
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and no one's going to pay you for it
00:11:01
exactly like we need plumbers we need
00:11:04
electricians we need people who have
00:11:05
real skills and I laugh
00:11:09
because I come from a Chinese immigrant
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family so that was never on the table
00:11:14
for me like I was never going to be
00:11:15
allowed to major in certain majors
00:11:18
because there was no opportunity to make
00:11:20
money and my parents weren't going to be
00:11:21
able to help me after school or anything
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like that um if you come from
00:11:26
generational wealth you have the luxury
00:11:29
of following your passion but if you are
00:11:31
a regular shular person with a regular
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shmegular family and not to mention
00:11:36
lower income pick a job that is going to
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create the lifestyle that you want
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prioritize your lifestyle because you
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are not defined by your job but if you
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do not have the life that you want
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you're going to be sorely unhappy I find
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when you make a ton of money at
00:11:50
something you start really liking it you
00:11:52
start really loving it you know I deal
00:11:55
with this really difficult woman I I
00:11:58
deal with this really difficult woman on
00:12:00
this podcast and I don't love it but
00:12:03
we're making bank I like
00:12:05
podcasting so Vivian
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um I love what the answer you gave is
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largely the same answer I gave to this
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gentleman in his 50s except your domain
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expertise is deeper in mind I love this
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idea of of catch up this regulation
00:12:20
letting you catch up faster in your 50s
00:12:21
that's fantastic information anyway the
00:12:24
thing about lowcost index funds is
00:12:27
you're still stock picking you're just
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stock picking at a macro level cuz
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there's different index funds there's QQ
00:12:32
there's NASDAQ which is more aggressive
00:12:34
there's still some quote unquote
00:12:35
selection around which indices you
00:12:38
invest in do you believe and this is a
00:12:41
loaded question because obviously I'm
00:12:42
putting forward a bias here that the
00:12:44
American Market has gotten so expensive
00:12:46
relatively speaking to emerging or
00:12:49
non-american markets based on
00:12:51
traditional pees that people should be
00:12:53
thinking about index funds outside of
00:12:55
the US and maybe maybe rebalancing their
00:12:58
portfolio and putting more money I mean
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you're
00:13:01
basically your whole rap and it's the
00:13:04
most powerful rap is around
00:13:05
diversification that you don't need def
00:13:07
find the needle by the whole Hy stack
00:13:09
but do you think given how expensive the
00:13:11
American Market is and quite frankly how
00:13:13
cheap some of the emerging or
00:13:16
non-american markets that people should
00:13:17
be thinking about allocating a greater
00:13:20
percentage of their portfolio to index
00:13:21
funds outside of the
00:13:23
US yes absolutely um it's so funny I
00:13:27
feel like you uh teed me up for this one
00:13:30
but you don't want to again be
00:13:33
Overexposed in any one specific Arena
00:13:36
and I think to your point like even with
00:13:39
General us index funds like what is it
00:13:41
like 85% of the returns came from six
00:13:43
companies like you are to to a degree
00:13:46
like very very exposed um I
00:13:50
love looking at I I believe the ticker
00:13:54
is vxus so that's like a Vanguard fund
00:13:56
um every single different us
00:14:00
so if as long as you are it makes sense
00:14:03
right like vxus um every single
00:14:06
brokerage has their own version of this
00:14:08
so make sure you're getting the one
00:14:09
that's at The Brokerage you are
00:14:11
investing with so you aren't paying
00:14:12
additional fees but you cannot only just
00:14:15
invest in index funds domestically
00:14:17
speaking but having something like that
00:14:20
who is that is going to give you broader
00:14:22
band exposure across the globe is very
00:14:25
very smart I think the tricky piece is
00:14:29
what because people don't want to sit
00:14:31
there and be like okay well which of
00:14:32
these countries has like a strong
00:14:34
economic you know situation right now
00:14:37
South Korea right yeah exactly like they
00:14:39
don't want to sit there and be like okay
00:14:40
like should I invest in like a bricks
00:14:42
country like they want to just have it
00:14:43
done for them and if you want that I
00:14:46
think there are again index funds out
00:14:48
there that are going to be able to help
00:14:49
you do that in a very easy way where you
00:14:50
can buy one thing and get exposure to
00:14:53
the rest of the globe great okay perfect
00:14:56
then we'll have you back and talk to us
00:14:57
about Bitcoin we're not going to go into
00:14:58
it time but we'll talk about that next
00:15:01
all right cuz a lot of young people are
00:15:02
trading in it people can find you on
00:15:04
social media at your Rich BFF and your
00:15:07
podcast is net worth and chill what a
00:15:09
good name thank you so much Vivian

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This episode stands out for the following:

  • 60
    Best concept / idea

Episode Highlights

  • Rich BFF: Financial Equity
    Vivian's platform breaks down financial information for the next generation, making it accessible and actionable.
    “It's actual usable actionable tips versus oh in theory this could happen.”
    @ 01m 48s
    December 10, 2024
  • Breaking Financial Taboos
    Vivian challenges the taboo around discussing money, especially among younger generations.
    “There's this myth that you're not supposed to talk about money.”
    @ 03m 21s
    December 10, 2024
  • Finding Your Ikigai
    Vivian encourages people to find their purpose in work that also pays well, emphasizing practicality.
    “Find your ikigai, prioritize the can I make money off this.”
    @ 10m 18s
    December 10, 2024

Episode Quotes

Key Moments

  • Financial Guru00:04
  • Accessible Advice01:50
  • Breaking Taboos03:26
  • Ikigai Concept10:27
  • Lifestyle Over Job11:40

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