Author
Matthew Dunnerstick
Founder, Podspun
About
Matthew Dunnerstick has spent 15+ years building companies and platforms that sit between culture and technology. He started in financial technology at American Funds before moving into the work that guides his heart.
He runs Heroic, a creative and technical partner to arts organizations, institutions, and cultural brands. He co-founded ARSNL, the exclusive digital art platform for Artists Rights Society and its 120,000+ member artists. And he invented Podspun, an AI-powered discovery platform for podcasters, recognized as a 2x Webby Honoree.
His own art practice includes a feature film that premiered at the HBO New York Latino Film Festival and was distributed by Hulu, early digital works cataloged by Rhizome, a viral satire publication that fooled mainstream news outlets, and collaborations with artists like Cassils on projects covered by the NY Times, LA Times, CNN, Vogue and Wired.
He advises founders, brands, and institutions on cultural positioning, narrative clarity, and how to stay relevant over time.
Born in Ohio. Based in Los Angeles.
Writes about
- Podcast discoverability
- Cultural positioning
- Narrative clarity
- Creative technology
- Digital art platforms
- AI and discovery