How Disinformation Spreads Online

EPISODE OVERVIEW Wharton Professor Eric Clemons breaks down how disinformation spreads so effectively on social media, why highly processed and targeted content outperforms traditional news, and what makes truth harder to communicate in today’s digital environment. He explains the difference between misinformation and disinformation, the role of platforms and profit incentives, and what it may take to reduce the impact of manipulated content without limiting free speech.

PODCAST OVERVIEW Every day, business scholars answer pressing questions in their research - but what do their insights mean for you? In this podcast, Wharton faculty dive into what inspired their studies and how their findings resonate with the world today. Learn how research insights translate into knowledge you can use, with host Dan Loney.

#Disinformation #AlgorithmBias #MediaManipulation #CognitiveBiases #TechEthics ----- The Wharton School of the University of Pennsylvania is committed to sharing its intellectual capital through Knowledge at Wharton, the school’s online business analysis journal.

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