Search Captions & Ask AI

EXCLUSIVE: Lots of Drama Around OnePlus

January 23, 2026 / 01:22:37

This episode covers OpenAI and Nova Launcher introducing ads, Sony and TCL's new TV collaboration, OnePlus drama, and Neil Mohan's YouTube State of the Union.

The hosts discuss OpenAI's decision to add ads to its ChatGPT free tier and the implications of this move. They mention Sam Altman's previous statements against ads and the potential impact on user experience.

They also talk about Nova Launcher, which has been acquired by Instabridge and is introducing ad tracking features. The hosts express their nostalgia for Nova Launcher and concern over its future.

In a surprising announcement, Sony and TCL are forming a new joint venture for TV production, which could lead to more affordable Sony Bravia TVs. The hosts reflect on the significance of Sony TVs in the past.

Finally, Neil Mohan's YouTube State of the Union is analyzed, highlighting YouTube's continued dominance, new features for creators, and the platform's approach to AI-generated content.

TL;DR

OpenAI adds ads to ChatGPT, Sony teams with TCL, and YouTube's future discussed in this episode.

Episode

1:22:37
00:00:00
All right, pod.
00:00:01
>> I haven't showered since last year.
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>> I never washed my
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>> Who did something was like, I haven't
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changed my underwear since last year.
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It's like we're 3 weeks into January.
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What is up, people of the internet?
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Welcome back to another episode of the
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Waveform Podcast. We're your hosts. I'm
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Marquez.
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>> I'm Andrew.
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>> And I'm David. And it's really cold in
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here.
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>> It's chilly. It's cold everywhere,
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actually. Uh but yeah, we have a lot to
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talk about. We got uh OpenAI and Nova
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Launcher both adding ads to their
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products. We got to talk about that.
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Also, Sony and TCL joining forces to
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make TVs.
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Uh a bunch of OnePlus drama that has
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sort of unfolded on Twitter and we got
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to talk about that. And then also the
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state of the YouTube union as presented
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by Neil Mohan, CEO, but analyzed by me.
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So, we'll get to all of that. Uh, but
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first, which is the but first this week
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>> Netflix is introducing live voting. This
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is such a small
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>> live announcement, but I think it's
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really cool.
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>> What is it?
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>> Uh, it's like remember the American Idol
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days where we used to like
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>> vote for the winners by text message. It
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was texting or calling, I think.
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>> Does Dancing with the Stars do that?
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>> I don't know.
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>> Oh,
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>> probably. I feel like they do.
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>> I'm sure there are still things that do
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the voice. What's the mask singer
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probably does? I can't believe you
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haven't gotten invited to do that yet.
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>> Um,
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>> can't say
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>> I can't wait.
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>> On Netflix now, live events via either
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the mobile app or the TV remote. There
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are different ways you'll be able to
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participate,
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>> but you can't chcast Netflix anymore. So
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Oh, really?
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>> There you go. Yeah, they got rid of the
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chcast feature a few weeks ago.
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>> Cool. Thanks, Netflix.
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>> Netflix is always adding stuff
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>> like they added, didn't they try to do
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streaming like like that boxing event or
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something? So, here's this is all based
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on live events because it's it's
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affecting the event for it.
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>> And I I immediately wrote after this, if
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you're uh aware of any previous Netflix
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live events, you know, there's zero
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chance this works for quite a while. I
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can't tell how many Netflix live things
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for Love is Blind or whatever that I've
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tried to watch that just were massively
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delayed or didn't work at all. I don't
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know why Netflix can't figure out live.
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It feels like
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>> it's because they want you to be able to
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do Poly Market bets live on the app.
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>> We should remember all of this when we
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get to the end and we talk about the
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YouTube State of the Union cuz every
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complaint that we have about all the
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rest of the streamers, we'll get to
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YouTube at the end and it's like, "Oh
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yeah, YouTube is the biggest streamer
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and everything works and it's the most
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stable and it's the entire creator
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economy and it's where all the content
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is." Anyway,
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>> we'll we'll get to that later obviously.
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All right.
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>> But yeah. Yeah, Netflix doing more
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stuff. They're trying to do podcasts,
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too. They're always doing stuff
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>> today. And the day this goes live,
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Friday, Alex Honold is doing that Taipei
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101 climb.
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>> Yeah. He's scaling the Taipei 101 live
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on Netflix free solo. And it's Yeah,
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it's Yeah,
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>> I think he's doing it free solo live on
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TV on TV.
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>> Terrible idea.
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>> I will not be watching this idea. I will
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be
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>> not watching this,
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>> frankly. Alex, get down from there.
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>> Get down. You're going to hurt yourself.
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Big big fan. We
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>> big fan. I think this will be no problem
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for him like in terms of holds and
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everything. It's literally nothing
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compared to LCAP. But I still don't
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there's too many variables and live. You
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can live your life. I just don't think
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we need the live footage of it.
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>> Yeah. If it happens,
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>> I don't know why they're doing this live
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on Netflix. I don't want to witness a
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live a live
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>> crash. Those for those who are just
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wondering and may have just googled it
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like me, the Taipei 101 is a 101 story
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1,667
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ft tower.
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>> Mhm.
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>> Uh in in Taipei,
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>> it's cool. I've been inside it. They
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have a big ball bearing that on the
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inside that's goes through the center of
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the column that basically uh it's
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supposed to take like earthquake, you
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know, movements and also just like
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random little shakes because it's like
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near a fault line. And so sometimes when
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you're in there, you can see the ball
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that's like in the center of the
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building kind of just like swaying
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briefly and it takes all of the
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>> the swing of the building. That's pretty
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cool.
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>> Yeah.
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>> Hopefully that doesn't happen while he's
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climbing it.
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>> I don't like it. That's all I got to
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say.
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>> It's Netflix for you.
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>> Professionals.
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>> One big thing in Free Solo he had was he
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like he really didn't want the
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production to ever tell him when he
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couldn't do something. Knowing how
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Netflix is doing live stuff,
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>> how long are they going to delay this
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when it inevitably doesn't go live?
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>> Oh yeah,
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>> this reminds me of when I did the David
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Blaine free the Ascension thing that we
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did where we it was going to be a
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completely different day and it was just
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slightly too windy. He had to float up
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into the sky balloons like that. That
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was like
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>> Yeah, not today. Tomorrow winds would be
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better. Weatherman was like, "Yep, this
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is perfect." We did it the next day.
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>> Netflix is like, "We don't technically
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know what we're doing at all. That's why
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it fails every time."
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>> Not what you want to hear. I'm just
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nervous about this because Taipei is
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very humid and your hands get all
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clammy,
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>> you know,
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>> chalk.
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>> Yeah. But then it then it gets all like
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>> and gross,
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>> you know.
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>> He's probably figured out what to do
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with the
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>> Yeah, I think he knows what he's doing,
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but I still don't like it. That's all I
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got to say.
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>> All right,
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>> moving on.
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>> Let's go. Open AI
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>> adding ads. I've had to type the phrase
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adding ads so many times in this that it
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it doesn't feel like a real word or two
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real words anymore.
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>> Adding ads.
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>> So chat GPT in the free tier and the
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bottom go tier.
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>> So OpenAI recently released they decided
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they were going to release the go tier
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to more people. Originally this was just
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a pilot program in India to sell chat
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GPT at a lower rate. Um, but now they
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are expanding that to more users. And of
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course, just like Netflix did when they
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made the ad supported tier, they are now
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going to put ads in the cheaper tiers.
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Um, Sam Alman a long time ago, I think
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he was quoted saying, we'll never have
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ads.
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>> It's in 2024, he said, I kind of think
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of ads as a last resorts as a business
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model,
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>> which um last resort's not great if
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that's what you're doing right now. They
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Yeah. So along with that, they had some
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statements about how the ads work. Um
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they're saying that it will not affect
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your responses in chat GBT. The ads are
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always separate and clearly labeled. The
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conversations are private from
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advertisers and the higher tiers won't
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have ads. Um there is an example that
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you can see here. Adam will put it on
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the screen.
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>> No, I won't. The example is so it's like
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asking for an authentic mexican dish for
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dinner party and then chachi goes on to
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give you uh a couple options and then
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under it kind of clearly separated not
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too clearly but then it says harvest
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grocery sponsors and says these options
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might help if you're stocking up on
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ingredients and has some ingredients
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that you can buy.
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>> Yeah, looks like an ad. It looks like an
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ad, but in my eyes, this feels like the
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exact example of something that could so
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easily manipulate results later down the
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line to increase ad rates. And like
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>> like in in the future, first of all,
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they said we're not going to uh no no
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ads will affect results, but also two
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years ago they said ads are last result
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or last resort. So we're already kind of
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not trusting what they're saying. Um,
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but like why would this not be like, oh,
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I want a recipe for,
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you know, this Italian dish, but Whole
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Foods, Whole Food ad rates pay way
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better, but this this ingredient isn't
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available at Whole Foods. So, let's just
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substitute one of those ingredients for
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something from the better ad company. So
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the argument is like the ads should
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ideally never affect the like product
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and the actual results and it should
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never be hidden in like you're talking
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to the chatbot and it just starts
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telling you about a thing and it's
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secretly an ad like that should never
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happen
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>> should.
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>> But your concern is potentially if it
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knows it can serve an ad with a certain
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response where it couldn't with another
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response. It might choose the response
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to also serve an ad. I think this is an
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awful example to try and prove that it's
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not going to affect because it's so easy
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to see in this example where it could
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easily be implemented in for just more
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money.
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>> The longtail progression of this is
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always worse than you think.
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>> A lot of times when tech CEOs say like
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we will never do this about two years
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later they start doing it and they make
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excuses for it. Um, speaking of Demis,
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which is the CEO of Google DeepMind,
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which makes Gemini, responded to Sam
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Alman adding these ads to Chat GBD,
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saying, "We do not have any plans for
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ads in Gemini." And regarding OpenAI
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testing ads, maybe they feel they need
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to make more revenue.
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>> Well, which is kind of a burn.
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>> That also kind of isn't like probably
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stems off the back of these like reports
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of the internal documents saying they
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might lose like $14 billion this year.
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>> Yeah.
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>> Um, yeah. So, last resort came up on us
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pretty quick here.
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>> They're burning through a lot of money.
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>> They haven't made any money for any of
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these things.
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>> I saw this great meme that was like uh
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Sam or Open AI in 2024 and it just said
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like dollar sign zero and then 2026 and
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it was dollar sign 0 comma 0 comma 0
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comma 0
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>> 0 trillion dollar.
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>> Yeah.
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>> Yeah. Um, they're also asking
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advertisers to commit at least a million
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in advertising if they sign up for any
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advertising at all.
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>> Yeah.
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>> So, that's a big commitment. I think
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that a lot of people probably see the
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opportunity here because chat GPT use is
00:09:29
like out of control or high. And it
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makes sense because it should know
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>> maybe even more about you than Google.
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Like if I go to Google, I'm searching
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for things I want to find. But a lot of
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people use chatbt in much deeper ways of
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like these are things I want to know.
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these are things I want to
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help inform my thing. And so now it
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knows all the stuff about you.
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>> And so the ads I guess theoretically
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could be more targeted. So if you're an
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advertiser, you probably like that
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>> for sure,
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>> which we all know how great this is
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going to play out when it's implemented,
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which will turn into a bunch of people
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asking super deranged things to chat GPT
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and getting advertisements for the
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potential item underneath it. Um,
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>> yeah. We'll see if they have standards
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for who they advertise. We'll have
00:10:12
another unlike X.
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>> Well, but even like when they used to
00:10:16
remember when it used to go off the
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rails all the time and you would like
00:10:19
ask it its name and and weird stuff like
00:10:21
that. Like we're going to get another
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week of that. It's just going to be
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showing
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>> advertising
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>> advertising for items that really don't
00:10:27
want to be part of that conversation and
00:10:29
it'll be broken for a week and then
00:10:30
they'll adjust everything. And
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>> that's what happened on YouTube the ad
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apocalypse. Remember that
00:10:35
>> when the ad rates all got cut like
00:10:37
crazy?
00:10:37
>> Yeah. Because briefly there was like
00:10:39
people taking screenshots of like a
00:10:41
large company ad alongside some heinous
00:10:44
video that happened to be on YouTube.
00:10:45
And it was like, "Oh, do you really want
00:10:47
your brand alongside this? YouTube is so
00:10:49
brand unsafe." And then all the
00:10:50
marketing CEOs and managers went, "Oh,
00:10:53
that's a bad headline." Pulled all their
00:10:55
spending so that they didn't look like
00:10:57
they were doing brand unsafe things by
00:10:59
advertising on YouTube. And YouTube had
00:11:00
to go, "No, no, no. It's fine. That
00:11:02
doesn't happen very often. in fact,
00:11:03
we're going to do better. And then they
00:11:05
had to slowly convince all the
00:11:06
advertisers to come back. Yeah.
00:11:07
>> But I also would argue that they didn't
00:11:09
have to convince all the advertisers to
00:11:10
come back because there's no other way
00:11:11
to reach those people. So they all came
00:11:13
back and now here we are.
00:11:14
>> So that arc could be a possibility again
00:11:17
for OpenAI if they have a whole moment
00:11:20
where there's an ad for a
00:11:22
>> a knife alongside a ridiculous query
00:11:24
about how I want to use this knife to do
00:11:26
something crazy. So yeah, that's that
00:11:28
may be a possibility. I feel like that's
00:11:30
what the milliondoll like minimum is
00:11:33
for,
00:11:34
>> to avoid randos just buying ads.
00:11:37
>> Oh, you mean like Blue Chu?
00:11:39
>> Oh, what?
00:11:40
>> I mean, all over Twitter for the first
00:11:42
like year of them um of Elon ownership,
00:11:45
Blue Chu was like the only sponsor cuz
00:11:47
nobody wanted to run ads.
00:11:50
>> It was really bad. Like absolute no name
00:11:53
felt like crappy Etsy store type ads.
00:11:56
>> White labelled AliExpress items all over
00:11:58
it. But now a lot of the brands came
00:12:00
back, but it was pretty rough.
00:12:01
>> But I think the thing with the
00:12:03
million-dollar ad, I don't think they're
00:12:05
necessarily trying to get rid of maybe
00:12:07
lowquality ads. I'm saying more of
00:12:10
highquality ads are going to be placed
00:12:11
in lowquality search results trying to
00:12:14
do something funny. And that's could
00:12:17
backfire.
00:12:18
>> What do you mean by trying to do
00:12:19
something funny?
00:12:19
>> Like people are going to type stupid
00:12:21
stuff into chat GBT to essentially try
00:12:22
and break it and get requested an ad.
00:12:24
Like Marquez said, like maybe you say
00:12:26
something wild about wanting to use a
00:12:28
knife for something that's clearly
00:12:30
illegal and next thing you know Cabela
00:12:33
is on the bottom selling you like a
00:12:34
hunting knife or something like that
00:12:36
which would never want to be associated.
00:12:38
>> Yeah. Yeah. So you guys know about Chat
00:12:40
GBT probably knowing even more about
00:12:42
you. I mean Meta's entire business is
00:12:44
that it knows a lot about you and it
00:12:46
knows a lot about you through two ways.
00:12:48
One, Facebook, you just told it
00:12:49
everything about you, but that's that
00:12:51
data is very old and people never update
00:12:53
their Facebook, so it's like whatever.
00:12:54
>> Two is the Facebook pixel that tracks
00:12:56
you around the internet. That's exactly
00:12:57
what Google does when you're searching
00:12:59
things on Google. And that's why
00:13:00
Google's ad business is like good but
00:13:02
not as good as metas. Um, but now you're
00:13:05
just constantly telling ChatGBT about
00:13:07
everything you are doing in your life.
00:13:08
Like when you make a fa Google query, it
00:13:11
is like I'm searching something because
00:13:13
you searched this and you're in this
00:13:14
demographic and you're in this location.
00:13:16
We can infer based on this big data pool
00:13:18
that you probably are interested in
00:13:20
this. But Chachi PD is like, "Oh, he
00:13:22
asked for that."
00:13:23
>> It's told me you wanted it many times in
00:13:25
many ways.
00:13:26
>> I feel like it's like the difference
00:13:27
between
00:13:28
>> knowing everything you search on your
00:13:29
phone and chatt now is like I know
00:13:31
everything that you told your therapist,
00:13:33
every mentor you've ever had, your boss,
00:13:35
your friends, your Yeah. Like every
00:13:37
Yeah. Your medical questions.
00:13:39
>> Yes.
00:13:40
>> Totally. So, it's a big opportunity, but
00:13:42
they got to be careful.
00:13:44
>> It can get crazy pretty quick. Well, I
00:13:46
don't know if you were attempting to
00:13:47
segue talking about Facebook pixel, but
00:13:50
no. Um,
00:13:51
>> but it is
00:13:52
>> Nova Launcher, not Oh, no. It is getting
00:13:54
It's getting uh they added Facebook and
00:13:58
Google track ad tracking uh code into
00:14:01
the new Nova Launcher.
00:14:02
>> Nova Launcher.
00:14:03
>> Didn't they get bought by a
00:14:04
conglomerate?
00:14:05
>> I did a really quick uh TLDDR of what's
00:14:07
going on. So, over the last two years,
00:14:10
I'll just really quickly run through
00:14:11
this. company called Branch acquired
00:14:13
Nova Launcher in 2022. 2024
00:14:16
>> like sad music underneath the
00:14:19
>> um I love Nova.
00:14:20
>> In 2024, there were
00:14:22
>> so many layoffs to the point where the
00:14:23
only person left as a full-time
00:14:24
developer was the founder Kevin Barry.
00:14:26
>> That is such a sad sentence.
00:14:28
>> It is. And then Kevin put into his
00:14:31
contract or got put into his contract
00:14:32
that if he were ever to leave branch,
00:14:34
the code would be open source and given
00:14:35
to the community. Then in September last
00:14:38
year, he was told to stop working on the
00:14:40
app and stop working on making it open
00:14:42
source to where then this past week,
00:14:45
Nova was acquired by a company called
00:14:47
Instabbridge based in Sweden. They claim
00:14:49
it's not shutting down. They want it to
00:14:50
be actively maintained. They're planning
00:14:52
on putting ads to have a sustainable
00:14:54
business model. Um are committed to no
00:14:56
ads in Nova Prime, which will be 3.99.
00:14:59
Also,
00:15:00
>> somewhere in here, I don't know why I
00:15:01
didn't write it. Kevin's leaving Nova.
00:15:04
>> Yeah. Um
00:15:06
uh but yeah, Nova Prime will be $3.99,
00:15:08
no ads. They did accidentally list it at
00:15:11
$49.99 on the app. Um been there, done
00:15:14
that. Not a great price. Um but yeah, so
00:15:18
now there are ad tracking things in Nova
00:15:20
Launcher already. Uh
00:15:22
>> yes, we did that history of San Engine
00:15:24
mod deep dive episode. I feel like Nova
00:15:27
is like up there with importance. You
00:15:29
know, people installed Nova on every
00:15:32
single Samsung phone because of how bad
00:15:34
>> me touch was lost.
00:15:36
>> Yeah.
00:15:38
>> Nova on my phone right now. Do you
00:15:40
really?
00:15:40
>> For people that don't know, because like
00:15:41
a lot of people don't use launchers
00:15:42
these days, uh Nova Launcher was
00:15:45
basically like a stock Android launcher
00:15:48
that you could run on your phone. People
00:15:49
that don't know what launchers are,
00:15:51
which is
00:15:51
>> it was back audience now. Yeah. home
00:15:54
screen and the the app drawer and all
00:15:55
the pages and the setup would feel very
00:15:58
different especially visually between
00:16:00
different types of phones. So like a
00:16:01
Samsung phone would have all this bloop
00:16:03
bloop touches happening
00:16:05
>> and then an HTC phone would have like
00:16:06
their famous
00:16:09
and then and honestly we all kind of
00:16:10
prefer just a clean looking stockish
00:16:13
Android looking launcher. And so if you
00:16:15
got Bloop Bloop TouchWiz, you would put
00:16:17
Nova Launcher on it and it would feel so
00:16:19
much cleaner and it would be nicer. And
00:16:21
that was the that was the golden days of
00:16:23
Nova Launch.
00:16:23
>> Nova was effectively the Nexus UI but it
00:16:27
had even more settings toggles
00:16:28
>> and custom. so good. My note I'm most
00:16:31
nostalgic about my Note 8 with Nova
00:16:33
Launcher on in terms of like my peak
00:16:35
phone experience,
00:16:36
>> which is why I was so into the Google
00:16:37
Play Edition HTC phones cuz it was all
00:16:40
there already. Man,
00:16:42
>> I'm just reminiscing now. So, yeah, now
00:16:43
it's going to be a sad like corporate
00:16:45
shell of itself. It seems like that's
00:16:46
kind of disappointing. I actually
00:16:48
started using
00:16:49
>> Niagara launcher a little more.
00:16:51
>> Yeah.
00:16:51
>> Which I've seen a little a couple other
00:16:52
people using as well. It's kind of
00:16:53
interesting. A little different style,
00:16:55
but
00:16:56
>> yeah.
00:16:56
>> Very different style, isn't it? Yeah, I
00:16:58
mean I was thinking the other day about
00:17:00
how Nova or Niagara is kind of the the
00:17:02
dumb phone kind of launcher because just
00:17:05
it just it lists your app in a vertical
00:17:07
orient your apps in a vertical
00:17:08
orientation with just the text. So
00:17:10
there's nothing there's no big icons to
00:17:12
like click around on. It's just like
00:17:13
very utilitarian.
00:17:14
>> Yep. So, it's very good for folding
00:17:17
phones, by the way, because you open
00:17:18
like a well, like a a hamburger style
00:17:21
folding phone, cuz when you open the Z
00:17:24
Flip 6 or whatever, it's got the longer
00:17:26
aspect ratio, so it
00:17:28
>> waterfalls down.
00:17:29
>> Triple fold out
00:17:31
>> vertically like all your apps are
00:17:33
everywhere.
00:17:34
>> Yeah. Yeah. Fun. So, RIP Nova, that
00:17:38
sucks. Okay, Sony. Uh, this was a big
00:17:41
story this week actually, which was a
00:17:42
bit surprising. People are very very
00:17:44
emotional about Sony Bravia TVs even
00:17:46
though nobody could ever afford them. Uh
00:17:49
Sony announced that it is developing a
00:17:51
division that joins forces with TCL to
00:17:54
start a new venture. Um basically it's
00:17:58
like a new company that the two are
00:18:00
starting together where Sony is going to
00:18:02
own 49% of the company. TCL is going to
00:18:05
own 51% of the company. And it's not it
00:18:09
it hasn't gone through yet. Right now
00:18:10
they just have a memorandum of
00:18:13
understanding which is a very Japanese
00:18:16
uh thing to do.
00:18:17
>> Concepts of a plan. That's exactly what
00:18:18
it is. It's concepts of a plan.
00:18:20
>> They're basically in talks about how
00:18:22
this is going to work. So I'm not really
00:18:23
sure why they announced it publicly yet.
00:18:26
Um but there's a very very thorough
00:18:28
article by John Higgins at the Verge
00:18:30
about this. Uh he spent 20 years
00:18:31
covering TV so you should really go read
00:18:33
his article. and he says in the article,
00:18:35
"There are still a couple months before
00:18:37
any binding agreements are drawn up and
00:18:39
it still has to go through regulatory
00:18:40
approval before it can happen." So, it's
00:18:42
not complete. And even if it does pass,
00:18:44
the new company won't go into effect
00:18:45
until April of 2027.
00:18:48
But anyway, effectively this could lead
00:18:51
to the Sony Bravia TVs being
00:18:53
manufactured by TCL, which if you sort
00:18:56
of break down how the production
00:18:58
pipeline of these these TVs work anyway.
00:19:00
What actually makes a Sony Bravia TV
00:19:02
really high quality is not the panel
00:19:04
they're using cuz they don't make the
00:19:06
panels. The panels are made by LG and
00:19:08
TCL and these guys. It's really their um
00:19:11
SOC and their their image pipeline. So
00:19:14
theoretically, if Sony allows TCL to use
00:19:17
their SOC's and image pipeline, TCL uses
00:19:20
their resources for manufacturing. You
00:19:22
could theoretically see much cheaper
00:19:24
Bravia TVs in people's homes because
00:19:26
Bravas are like the most expensive TVs
00:19:29
that you can get. They're really good,
00:19:30
but they're really expensive.
00:19:31
>> Sony, it's been a while since I've been
00:19:33
to CES, but CES being the like big
00:19:36
screen, everyone look at us. Sony's
00:19:39
always like they're not doing rolling or
00:19:41
folding or anything, but they are like,
00:19:43
damn, these look so good. And then you
00:19:46
leave CES and you're like, I'm not going
00:19:48
to hear about a Sony TV till CES next
00:19:50
year and look at that all the hairs on
00:19:53
that Panther's face again, like in a
00:19:55
dark room.
00:19:56
>> Yeah. LG's got like the tunnel of fold
00:19:58
foldable TVs that makes this like
00:20:00
aquarium. And Sony's just like
00:20:02
>> Sony's just like a dark room with like
00:20:04
six TVs showing you the highest quality
00:20:07
video you've ever seen and then you
00:20:09
never see it again.
00:20:10
>> Yeah. So, I don't know. A lot of people
00:20:12
are talking about this. Apparent I I
00:20:14
guess I'm a little bit too young to
00:20:16
remember this. Um, which is something I
00:20:18
don't usually say cuz we're considered
00:20:20
old now.
00:20:20
>> Old.
00:20:21
>> Yeah. But people have been talking a lot
00:20:23
about on social media about how big of a
00:20:25
deal it was if you walked into your
00:20:27
friend's house and they had a Sony TV on
00:20:29
the wall.
00:20:30
>> Yeah. or like Yeah, cuz there's just
00:20:32
there's generations of TVs that make a
00:20:33
big imp like the plasma TV stuff back in
00:20:36
the day. If you had a friend with a
00:20:37
plasma TV, I was like, whoa,
00:20:39
>> okay.
00:20:40
>> Yeah,
00:20:40
>> that's nice.
00:20:41
>> Yeah,
00:20:41
>> depending on how long ago, if you just
00:20:42
had a TV on the wall, that was
00:20:45
impressive.
00:20:45
>> Maybe I'm just really
00:20:48
>> I still have none of those things, so
00:20:49
nothing's changed.
00:20:52
>> Now there are people actually in college
00:20:54
that use a TV as a computer monitor.
00:20:56
>> That's true.
00:20:57
>> Cuz it's a huge screen, but it's
00:20:58
cheaper. and on Black Friday like a
00:21:00
$100.
00:21:00
>> Yeah. Like 1080p 49 inch screen for like
00:21:03
$7. Like Yeah, that's that's gonna work.
00:21:05
>> Gonna do that. It's good enough for me.
00:21:07
>> Yeah.
00:21:07
>> Yeah.
00:21:08
>> I'd ask Alice's thoughts, but he knows
00:21:10
nothing about TVs. So,
00:21:12
>> the TV guy.
00:21:13
>> Before TVs could even go on walls. Tony.
00:21:16
Tony.
00:21:17
>> Tony.
00:21:18
>> Tony. The TV.
00:21:19
>> Did you guys know that Sony is short for
00:21:21
Anthony?
00:21:23
That was a Tony joke.
00:21:24
>> Oh, okay.
00:21:24
>> What's Tony?
00:21:25
>> Oh, Anthony.
00:21:27
>> Anthony.
00:21:28
>> Anyway. Yeah. Before TVs could
00:21:29
>> I like that.
00:21:30
>> That's pretty good.
00:21:31
>> Before TVs could go on walls, uh, Sony
00:21:34
made like the defining contribution to
00:21:37
the CRT with Trinitron.
00:21:39
>> Trinitron.
00:21:40
>> Was it a Sony that that guy who like
00:21:43
went to Japan and made that video that
00:21:44
was a Sony, right? Yeah. Just watching
00:21:46
how bad he wanted that TV makes me
00:21:48
understand how big Sony The gist of it
00:21:51
is that like CRTs were were really good
00:21:53
and color CRTs were really good. And
00:21:55
then Sony changed the way that the color
00:21:59
processing worked. That essentially
00:22:00
allowed TVs Sony TVs to be like 50ish%
00:22:04
brighter than all other TVs on the
00:22:06
market. And so it was like it it wasn't
00:22:08
like CES now where it's like, oh, you
00:22:10
can see a few more hairs on the
00:22:12
Panthers. Like you'd go into a store and
00:22:13
be like, oh, all the TVs are are bad.
00:22:16
And then there's the Sony.
00:22:18
>> Damn. Um,
00:22:19
>> but it cost three times as much.
00:22:20
>> It cost It cost more until Sony started
00:22:23
licensing the technology out to other
00:22:25
companies. Then you got Diamond Tron and
00:22:28
>> Yeah,
00:22:28
>> I don't know. Who cares about Cotron
00:22:30
back then?
00:22:31
>> Those names are tough.
00:22:32
>> Yeah, Megatron.
00:22:34
>> Yeah,
00:22:35
>> Megatron.
00:22:36
>> Megatron. Trinatron. Megatron.
00:22:38
>> Um, one more quick one more quick story
00:22:41
really quickly. Speaking of ads, Threads
00:22:44
is rolling out ads globally starting
00:22:46
next week.
00:22:47
>> Yay. Threads.
00:22:50
Wasn't there just a bunch of stories
00:22:51
about how Threads was just about to
00:22:52
overtake Twitter and mobile use?
00:22:54
>> They just did overtake Twitter and
00:22:55
mobile use. They're still way behind
00:22:57
them with total active users.
00:22:58
>> I saw all those headlines and I'm like,
00:22:59
but they're just putting threads in
00:23:01
Instagram. So, can they really say that?
00:23:04
Like, are they counting that?
00:23:05
>> Well, I think it's the actual app, but
00:23:07
the thing about the Instagram threads is
00:23:09
that once you click on it, it
00:23:10
automatically takes you to the app store
00:23:11
to download it, and then you don't even
00:23:13
have to make an account. So I think the
00:23:15
amount of people that they've just
00:23:17
easily unloaded on the threads on board,
00:23:19
>> that's like more of the stories like
00:23:20
Instagram has unloaded a bunch of people
00:23:22
onto threads.
00:23:23
>> Yeah,
00:23:23
>> both of them are a battle over how can
00:23:25
we have the most impressive numbers in
00:23:27
an article headline.
00:23:28
>> Yeah, I guess I'm not as interested in
00:23:30
users as much as I'm interested in
00:23:32
usage.
00:23:33
>> It's fair.
00:23:34
>> Like you could have a bunch of users
00:23:35
that don't use it.
00:23:36
>> I hate the usage on both of them. I
00:23:38
think threads is is still in its
00:23:40
engagement farming days, but it's it's
00:23:42
starting to get a little
00:23:43
>> Aren't all social media platforms still
00:23:46
just engagement farming?
00:23:47
>> Well, X will pay you for it, but
00:23:49
different types of engagement farming
00:23:51
like on YouTube there's like
00:23:52
sophisticated engagement farming. That's
00:23:53
what we do. Or Venmo, artistic
00:23:55
engagement farming. Venmo, Vimeo,
00:23:58
>> Venmo. I mean,
00:24:00
>> it also works. You're not wrong.
00:24:02
>> Yeah, Easy Pass is just like engagement
00:24:04
farming for cars. Um, so yeah. Threads
00:24:08
is in its like I mean I'm getting custom
00:24:11
content now at this point on threads
00:24:12
that seems like pretty tailored to me
00:24:15
but it's still like full of also brand
00:24:17
>> I've been living great on threads over
00:24:19
here over on this side.
00:24:20
>> Good stuff on threads.
00:24:20
>> Good stuff on threads.
00:24:21
>> The problem is when you hang on a post
00:24:24
for like a quarter second longer than
00:24:26
you should and then the algorithm is
00:24:28
like we want more of that baby.
00:24:31
>> And you just don't you just don't want
00:24:32
more.
00:24:32
>> So we're going to have in so everyone
00:24:34
gets ads and threads now.
00:24:35
>> Yeah. So they started rolling out very
00:24:37
slowly um but now they're rolling them
00:24:39
out globally starting next week. They
00:24:41
say that the ad delivery will initially
00:24:44
initially specific word remain low as
00:24:47
they reach global user availability in
00:24:49
the coming months. Um initially remain
00:24:52
low. So get ready for all those ads
00:24:54
baby.
00:24:54
>> That happened quicker than I thought it
00:24:56
would to be honest.
00:24:57
>> Yeah.
00:24:57
>> Really?
00:24:58
>> Yeah. I thought it would take I thought
00:25:00
they would wait till they were like
00:25:01
pretty dominant before they started
00:25:03
turning on the ad. I think they are
00:25:04
pretty dominant.
00:25:05
>> I thought they'd wait till they
00:25:06
federated.
00:25:08
>> Yeah, they're it's over. They're not
00:25:11
federating anymore. We got one way
00:25:13
federation through threads and
00:25:14
>> it only it only benefits them.
00:25:17
>> So,
00:25:18
>> would ads go through the Fedverse?
00:25:20
>> Uh, only if
00:25:22
>> probably not.
00:25:22
>> They were federated.
00:25:23
>> They're posted to I've got a great
00:25:25
business idea.
00:25:30
Well, with that, I'd rather I'd rather
00:25:33
talk about a trivia question than be
00:25:35
more depressed about advertising
00:25:37
>> trivia and then we'll get to the ads.
00:25:39
>> This question brought to you by
00:25:43
>> This trivia question is brought to you
00:25:45
by Meta
00:25:46
>> Sony Brav
00:25:47
>> Sony Bravia,
00:25:48
>> guys. What does Bravia I'm just kidding.
00:25:51
We've already done that.
00:25:52
>> Bolivia
00:25:53
>> and we still all get it wrong.
00:25:54
>> I don't I don't remember either. Um,
00:25:56
>> that was a whole acronym. Bravia.
00:25:58
>> Yeah, it was a trivia question.
00:25:59
>> I remember it. Wow, that's crazy.
00:26:01
>> Yeah.
00:26:01
>> Oh, it's a backy, right?
00:26:02
>> Right.
00:26:03
>> Beautiful. Beautiful
00:26:05
>> resonance.
00:26:06
>> Absolutely.
00:26:07
>> Resolution audio video.
00:26:10
>> I think I wasn't here for that episode
00:26:11
cuz I remember listening to this in the
00:26:13
car and trying to figure it out.
00:26:15
>> Yeah. Yeah. Anyway,
00:26:16
>> well, and their stupid laptops also had
00:26:18
a the dumb. Anyway, guys,
00:26:20
>> this question is about chat GPT adding
00:26:25
ads to the go tier, which by the way,
00:26:27
shout out to the goier, somebody that I
00:26:29
used to know is one of my favorite songs
00:26:31
of all time.
00:26:32
>> Oh my god.
00:26:32
>> Uh, thanks Marquez.
00:26:33
>> That was horrible.
00:26:34
>> Wait, I'm trying. You should not.
00:26:36
>> That was
00:26:37
>> Oh, go. Wait, that was really good. Oh,
00:26:39
>> wait. Actually, when Ellis is tired,
00:26:41
he's on day.
00:26:45
>> I thought that one was a bad
00:26:46
>> No. Go tier. Wait, that's
00:26:49
>> Thanks, David.
00:26:50
>> You're cooking, Alice. I love it. Thank
00:26:51
you,
00:26:51
>> guys. Okay, so uh as you mentioned, in
00:26:54
2024, uh Sam Alman said that adding ads
00:26:57
was a last resort. And in January of
00:27:00
2026,
00:27:02
ads got announced that they would be
00:27:04
added. Um, so my question to you guys is
00:27:08
what took a shorter amount of time? The
00:27:12
time between Sam Alman saying there
00:27:14
would not be ads and saying there would
00:27:16
be ads or the time between Google Stadia
00:27:19
being released and cancelled.
00:27:24
>> Released not announced like from shelf
00:27:27
to done.
00:27:28
>> Negative latency. Wow.
00:27:30
>> What was quicker?
00:27:31
>> Stadia is such such it's such a cool
00:27:34
thing. I'm still seeing articles about
00:27:35
like the Stadia controller lost this,
00:27:38
but don't worry, here's how to like get
00:27:40
it back. And I'm like, oh my, people are
00:27:42
still
00:27:43
good.
00:27:44
>> Google is often 10 years too early to
00:27:46
things, and Stadia was one of them. Like
00:27:48
Microsoft Game Pass is very, very
00:27:51
popular.
00:27:51
>> You think of uh Xbox cloud?
00:27:53
>> Xbox cloud.
00:27:55
>> That's just what it's called.
00:27:56
>> Well, because Game Pass is just getting
00:27:58
the games via
00:28:00
>> a subscription, right? And then cloud is
00:28:02
the compute on the cloud
00:28:04
>> or like GeForce Now.
00:28:06
>> GeForce now is the Nvidia version.
00:28:08
>> Well, anyway, the
00:28:10
>> Wow, showing my age here.
00:28:11
>> Google Glass is also 10 years.
00:28:13
>> I remember this.
00:28:14
>> Yeah, I mean again Google is very often
00:28:16
10 years to earlier things, but the
00:28:17
Microsoft version of game streaming is
00:28:19
ex extremely popular. Google has
00:28:22
>> get off of that website.
00:28:23
>> I'm just looking at other Why is this
00:28:25
going to be trivia later?
00:28:26
>> Well, no. Stadia
00:28:27
>> is going to be on there.
00:28:28
>> It's going to be
00:28:29
>> Oh. Oh, sorry.
00:28:30
I was just like, "Wow, look at all these
00:28:32
other things that were ahead of their
00:28:33
time and then died."
00:28:34
>> I'll be I' I I've played my hand I've
00:28:36
played a handful of Xbox cloud on my
00:28:39
I've got pretty fast internet at home,
00:28:41
you know.
00:28:42
>> Name all the games.
00:28:43
>> Uh it's it it doesn't really work or at
00:28:46
least it didn't work that well for me.
00:28:48
>> I found I guess I was playing games that
00:28:50
required like
00:28:51
>> pretty low latency, but
00:28:53
>> simulator.
00:28:54
>> No, like 2K like 2K is pretty much
00:28:56
impossible on on cloud. My one claim to
00:28:58
flame is that I put the I put out the
00:29:00
first ever uh Stadia review on the
00:29:03
internet. Uh and then I went on the
00:29:05
Pierce Morgan show to talk about Stadia.
00:29:09
You were on Pierce.
00:29:10
>> I have a I have an IMDb that I did not
00:29:13
make that someone made for me because I
00:29:14
appeared on the Pierce Morgan show.
00:29:16
Yeah.
00:29:17
>> Can we can we play that clip on the on
00:29:20
the
00:29:20
>> Yeah,
00:29:21
>> it's not video clip. You're telling me I
00:29:23
forgot we play a game and it's not on
00:29:24
your computer. Waveform has an IMDb and
00:29:28
it only has Marquez and some random guy
00:29:30
who included himself in an episode.
00:29:33
Richard Canon III
00:29:36
legend.
00:29:37
>> I don't know.
00:29:39
>> Anyway, my point is that Stadia would be
00:29:41
very popular right now and RIP. But the
00:29:43
controllers are very good and um you can
00:29:46
turn them into standard Bluetooth
00:29:47
controllers.
00:29:48
>> I'm so mad I got rid of mine. It's huge.
00:29:50
>> Yeah, it's huge.
00:29:50
>> All right. Well, we'll think about that
00:29:51
trivia question. Answers will be at the
00:29:53
end like usual. We'll be right back.
00:30:03
>> All right, welcome back. We got to talk
00:30:05
about this OnePlus drama a little bit.
00:30:07
It's kind of all over the place, but if
00:30:09
you've been on social media for the past
00:30:12
4 days or so, you may have seen some of
00:30:14
this arc.
00:30:15
>> Can do our best to break down what
00:30:18
happened versus what didn't happen. Uh
00:30:21
yeah.
00:30:21
>> But yeah, so OnePlus, for those of you
00:30:22
who know, uh smartphone company, subset
00:30:24
of BBK Electronics. They make uh this
00:30:27
one right here. This is OnePlus 15. I've
00:30:28
been using it for a while. It's nice.
00:30:29
But they've been making phones for a
00:30:30
while. Ever since the OnePlus 1 days
00:30:32
when they were like a cult favorite.
00:30:34
>> Yeah, that's right.
00:30:35
>> Uh and then so over this past week, this
00:30:38
article popped up on Android headlines
00:30:40
that was titled exclusive OnePlus is
00:30:44
being dismantled. And this is kind of a
00:30:46
shocker headline because they're a
00:30:49
company that exists and seems to be
00:30:51
doing okay. Maybe a little bit quiet
00:30:53
lately. Maybe a little bit down downward
00:30:55
trending lately, but can I explain a
00:30:57
little context that kind of makes sense
00:30:59
of why this article hitting here? Yeah.
00:31:01
>> Um just like since the start of the
00:31:03
year, there's been some there's been a
00:31:05
bunch of random articles here and there
00:31:07
about like maybe BBK like OPPO and then
00:31:11
subbrands OnePlus. Yeah. uh getting in
00:31:14
the news. One of them is that Realme is
00:31:16
going back to being considered a
00:31:18
subbrand of OPPO. Um they originally
00:31:21
were, then they left after a year. Now
00:31:23
they're coming back. Part of that um
00:31:26
OPPO is saying is to improve resource
00:31:28
management and OPPO's global expansion
00:31:30
strategy. I know that's not OnePlus
00:31:32
exactly, but you know, general branding
00:31:34
around there. Um there's some rumors
00:31:37
that then got deleted about the OnePlus
00:31:38
16 maybe not coming to the US. And then
00:31:41
Pete Laauo also right now has an arrest
00:31:43
warrant in Taiwan for illegal business
00:31:46
uh and recruitment activities. Igot
00:31:48
allegedly.
00:31:49
So yeah, there's there's a reason
00:31:52
OnePlus is it's hot right now in the
00:31:54
tech world at least in specific tech
00:31:56
world. So like this article talks about
00:31:59
a lot of those things, but um
00:32:02
>> it makes sense why it came out right
00:32:03
now.
00:32:04
>> Yeah. You mean the article?
00:32:05
>> The article. Yeah.
00:32:06
>> Yeah. Yeah. So I saw that headline. I
00:32:08
was like, "Oh, that's really
00:32:09
interesting." So, I read the entire
00:32:10
article. Uh, a couple things stuck out
00:32:12
to me. Uh, one was nothing was actually
00:32:16
exclusive or new about OnePlus actually
00:32:19
being dismantled, but it was a bunch of
00:32:22
uh, publicly available, but information
00:32:23
about the trends with OnePlus lately and
00:32:25
the rumors and the types sort of
00:32:27
summarizing, putting everything in one
00:32:28
place. So, that was
00:32:31
>> note on the summarizing.
00:32:33
>> Yeah. Yeah. Maybe a little bit of
00:32:34
>> heavy on the summarizing.
00:32:36
>> Yeah. Well, people might first of all
00:32:37
use the word clickbait to describe
00:32:39
something that says exclusive in all
00:32:41
caps and then doesn't have exclusives.
00:32:42
But the other thing was it was it felt
00:32:44
very much written by Chad GBT. Like I
00:32:46
read the whole thing and it was by the
00:32:48
third of the way point it was painfully
00:32:50
obvious that it was like structured the
00:32:51
same way over and over and over again.
00:32:53
Uh to which the author I guess later
00:32:55
admitted that he like updated the
00:32:58
headline. It was like yeah I did use AI
00:32:59
to structure this. But to clear that up,
00:33:01
they originally had made the post that
00:33:05
it was written by someone named Alex
00:33:06
Maxim at Android headlines.
00:33:09
>> Then everyone started saying this is AI
00:33:11
because of it had a lot of what do they
00:33:13
like to do? A lot of like if X then Y.
00:33:16
>> It's not it's not this. It's actually
00:33:18
this. This wasn't just a this. It was a
00:33:21
whole that like something over and over
00:33:24
are always like
00:33:25
>> justice for the freaking M dash, man. I
00:33:27
used to use that all the time. my
00:33:30
own writing. It's
00:33:32
>> Yeah, it's like an extra finger. It's
00:33:35
just such proof that it's AI.
00:33:36
>> I just never want to end my sentences,
00:33:38
you know? Just got to just stop using
00:33:40
periods and only
00:33:42
>> do let's recreate the ellipses but with
00:33:45
commas and just use that instead three
00:33:46
commas.
00:33:47
>> You know, it's funny when I do my script
00:33:48
writing in Google Docs, I use dashes,
00:33:52
ellipses, and semicolons to indicate in
00:33:56
my own head a different type of pause.
00:33:58
And it's just I I'm reading it a certain
00:34:00
way because I know what that means to my
00:34:01
brain. But now online
00:34:03
>> it means this was written with AI. So I
00:34:06
can't use this ever outside of my script
00:34:08
writing. But
00:34:08
>> yeah, it is what it is.
00:34:10
>> But so originally it was said it was
00:34:12
written by Alex. And then after it got
00:34:14
all the flack online about it being
00:34:16
written by AI, he came out and said this
00:34:18
was not written by me. It just had my
00:34:20
name. to then which Chris
00:34:23
>> Yakulik, the owner of Android Headlines,
00:34:25
said that he wrote it and then admitted
00:34:27
to using AI in it, claiming um
00:34:30
>> he said, "As a site owner, I made the
00:34:32
decision to use AI assistance in
00:34:33
structuring this article. Everything
00:34:35
else is human work, including the entire
00:34:36
investigation reporting from independent
00:34:38
sources, current former employees,
00:34:39
Chinese business publication research,
00:34:41
and four analyst firms."
00:34:44
But like,
00:34:47
>> okay,
00:34:48
>> there's so many red flags going on here.
00:34:50
>> Yeah. Red flag number one. Why hide that
00:34:52
at the beginning? That was why why put a
00:34:55
different person's name on it? Why do
00:34:57
any of that? Why not write your own
00:35:00
article? Uh, it's just a bunch of weird
00:35:04
things going on here. And then also,
00:35:06
>> yeah, I don't know. This doesn't it
00:35:08
didn't convince me that uh I don't know
00:35:10
if you read it and it were convinced at
00:35:11
all, but it didn't convince me that
00:35:12
OnePlus is actually like on their
00:35:15
deathbed. Like it seemed like it wanted
00:35:16
to convince me. So yeah, there's a lot
00:35:19
of things that are going on with
00:35:19
OnePlus, like you mentioned, that are
00:35:21
really interesting to follow and that
00:35:23
sort of represent like the end of an arc
00:35:24
of what was once a really really hot
00:35:27
brand and is now just kind of like a
00:35:29
corporate like subbrand going back to
00:35:31
like its roots. But yeah, it it was just
00:35:34
kind of a disappointment to me. Yeah,
00:35:36
it's one of those things where it put a
00:35:38
lot of things in one article that I
00:35:40
think could have been a useful article
00:35:42
if you wanted to say, "Here's everything
00:35:44
that's going on with OnePlus right now."
00:35:46
>> Yeah.
00:35:46
>> But slapping an exclusive badge on it
00:35:48
and offering no exclusive information is
00:35:50
like very clickbaity
00:35:51
>> and then putting a different author
00:35:53
because it seems like he maybe has had
00:35:55
more uh like viral uh
00:35:58
>> posts
00:35:59
>> posts lately. So, they seem to put it on
00:36:01
him
00:36:02
>> to try and maybe get some more traction
00:36:04
from it. Now, if I'm that author, I am
00:36:06
not happy because now it looks like I
00:36:08
did a bunch of
00:36:09
>> I know what we're tied to this episode.
00:36:11
>> Exclusive.
00:36:14
>> Well, exclusive M dash brand new OnePlus
00:36:17
M Dash drama.
00:36:19
>> OnePlus isn't dead. It's actually alive.
00:36:22
That's what we're titling.
00:36:23
>> OnePlus has since come out and just
00:36:25
clarified that they are not shutting
00:36:27
down. They said recent unverified
00:36:29
reports claiming OnePlus is shutting
00:36:30
down are false.
00:36:32
So, there's that.
00:36:33
>> Oh, yeah. And then they said OnePlus
00:36:34
India's business operations continue as
00:36:36
normal. This was cuz this is OnePlus
00:36:38
India responding, correct?
00:36:40
>> Just to be fully clear on that. Yeah.
00:36:43
>> Um
00:36:44
>> and a lot of people are like, well,
00:36:45
that's just the India team that's saying
00:36:47
they're not closing. And it's like, you
00:36:49
know, maybe it could happen. I think
00:36:51
that there's a lot of reasoning why OPPO
00:36:53
might want to simplify their lineup
00:36:55
again. The OPPO brand is very popular in
00:36:58
China and different parts of Europe
00:36:59
because OPO phones are sold in different
00:37:01
parts of Europe. And you know, they
00:37:03
tried to change the OnePlus UI to um
00:37:06
color OS and then they just
00:37:08
>> changed the name back to Oxygen OS, but
00:37:10
it's still color OS, which is good. It's
00:37:12
a good OS.
00:37:14
>> It's one of the things that was
00:37:15
interesting to me about this cuz I still
00:37:16
am like thinking a lot about OnePlus and
00:37:18
the existence of subbrands and why
00:37:21
companies use them is always interesting
00:37:23
to me. Like why do you have Lexus as a
00:37:25
subbrand of Toyota? Because you can't
00:37:28
really sell such a pricey car with a
00:37:30
Toyota badge. you have this this badge
00:37:32
like this is what uh Genesis is. This is
00:37:34
what a lot of other companies do.
00:37:36
>> CMF
00:37:37
>> CMF again. So So OPPO is a huge popular
00:37:41
company in one market, but the same
00:37:44
company wants to use a new brand called
00:37:46
OnePlus to get into other markets that
00:37:48
aren't as excited about buying something
00:37:50
from OPPO. And they kind of had some
00:37:52
success like in the US and in India and
00:37:55
people were getting really excited about
00:37:56
OnePlus phones. I remember the the
00:37:59
OnePlus 1 being impossible to get and
00:38:01
like the invite system and the cyan mod
00:38:03
collab and all of that. So following all
00:38:05
that was very exciting.
00:38:06
>> You can get OnePlus stuff at carriers in
00:38:08
the US now. Like it felt like for a long
00:38:10
time new phone companies were not in
00:38:12
carriers in the US.
00:38:14
>> Yeah, for sure.
00:38:14
>> It was so hard to get a new phone
00:38:17
company off the ground all the way to
00:38:18
the point where you could actually sell
00:38:19
it to a real human in the US. If you
00:38:21
aren't in the US, you probably aren't as
00:38:23
familiar. But for those in the US, you
00:38:25
know, like it's mostly Samsung and Apple
00:38:27
phones in stores. They've made the
00:38:30
deals. There's some Motorola stuff.
00:38:31
There's the prepaid carrier stuff, but
00:38:33
like if you want to come in and spend
00:38:35
$800 or whatever premium flagship money
00:38:37
on a phone,
00:38:38
>> the options are slim. And it was so hard
00:38:40
to get on the shelf alongside those, let
00:38:42
alone get enough market share. Like
00:38:44
Pixel is at like 2%.
00:38:45
>> Yeah, I was just going to say even Pixel
00:38:47
took so long just to get on shelves.
00:38:49
>> And that's Google trying to Right. So,
00:38:51
imagine a new company trying to get
00:38:53
along. So, the story was really exciting
00:38:54
and OnePlus got very far and uh as far
00:38:57
as the enthusiast crowd goes, they kind
00:38:59
of had a strangle hold on like
00:39:01
>> I I remember so many of my friends
00:39:02
buying OnePlus phones because it was
00:39:04
like, yo, the OnePlus 7 versus all the
00:39:06
other phones I could get for the same
00:39:07
money is unreal deal, right? So, yeah,
00:39:10
the arc of OnePlus has been fascinating
00:39:12
to follow. Now, I mean, I use the
00:39:13
OnePlus 15. They still to an extent
00:39:16
represent a lot of good things like this
00:39:18
is still one of the cleaner versions of
00:39:20
Android with their again we were talking
00:39:22
about launchers earlier but the skin
00:39:25
>> um great specs
00:39:27
>> still pricey but yeah they're still good
00:39:29
enough phones that we should keep them
00:39:31
around so we don't want anywhere but
00:39:33
yeah there's a couple major reasons why
00:39:35
these brands like to make these
00:39:37
subbrands I mean obviously you got to
00:39:38
you got to subdivide what you need to
00:39:41
know this brand represents luxury right
00:39:43
like Louis Vuitton is never going to
00:39:44
sell like a $40 sneaker or something or
00:39:47
$40 bag, whatever. They make bags. Bags.
00:39:49
Um, but the other big reason, hey,
00:39:53
>> I'm not a fashionista. We all know this.
00:39:55
I bought this for $5 at the
00:39:56
>> I see that Gucci belt you've got on
00:39:58
right now. You're not fooling us.
00:40:02
>> Anyway, but the other reason is that a
00:40:04
lot of Chinese brands want to basically
00:40:07
sneak their way into the United States.
00:40:09
This has happened a million times. Like
00:40:11
the US government doesn't know that
00:40:12
Hasselblad's owned by DJI. You know what
00:40:14
I mean?
00:40:15
>> They just don't know. That's like that's
00:40:17
why they try to make it such a big deal
00:40:19
that they're like, "Oh, don't talk about
00:40:20
it. Don't talk about it." Even though
00:40:22
when you send in your your Hasselblad
00:40:24
camera for service, it goes to the DJI
00:40:26
headquarters. They're like, "But we're
00:40:28
not." Anyway, a lot of phone companies
00:40:30
have done that because um I'm trying to
00:40:32
remember the brand. Adam, you might
00:40:33
remember the brand that we got put on
00:40:35
the besides Huawei that got put on the
00:40:37
entity list that like was it Honor or
00:40:41
>> there was another phone brand that in
00:40:42
2017 or so got basically forced to stop
00:40:46
selling phones in the United States.
00:40:47
>> Yeah, Huawei was a popular one.
00:40:49
>> Huawei was the main one.
00:40:50
>> Yeah.
00:40:50
>> But effectively like when the US
00:40:52
government realizes that a company is
00:40:54
Chinese, they get really nervous about
00:40:58
it. Especially telecom's companies, you
00:41:00
know, networking companies. Yeah. So, I
00:41:03
mean, OnePlus in a large way was a way
00:41:05
for OPPO BBK group to get their devices
00:41:09
in many more markets. And the fact that
00:41:11
the original OnePlus ethos of like we're
00:41:14
community oriented, we're doing all
00:41:15
these community events and this and this
00:41:17
and this. It was like we're homegrown,
00:41:19
but we're just, you know, owned by a
00:41:21
giant mega corporation.
00:41:23
>> It was the flagship killer.
00:41:24
>> Yeah. But especially now with there
00:41:27
being a lot more tensions heating up
00:41:29
between the United States and China and
00:41:32
everyone, the tariffs that are probably
00:41:34
going to make it really hard for them to
00:41:36
keep selling OnePlus phones in this in
00:41:38
the Western world for the price that
00:41:41
they sell it at. You could see a big
00:41:44
reason why they might want to pull back
00:41:45
and just be like, you know what, OnePlus
00:41:47
is not doing as well as we thought. OPPO
00:41:48
phones are actually still selling really
00:41:50
well. It's just that like this article
00:41:52
is just it's it's jumping to a lot of
00:41:55
conclusions. Big jump.
00:41:56
>> It had the opportunity to like maybe
00:41:58
have a or potentially still does have a
00:42:00
good bunch of interesting information,
00:42:03
but you kind of shoot yourself in the
00:42:04
foot when you put that title do the
00:42:07
weird author switch use AI and a bunch
00:42:10
like you've just turned it into a big
00:42:13
laughing stock kind of at that point
00:42:15
which is not a great look.
00:42:16
>> Not a great look. Um yeah, multiple
00:42:19
different OnePlus kind of uh heads of
00:42:21
social media have come out and been like
00:42:23
the rumors of my death are highly
00:42:25
exaggerated.
00:42:27
>> Yeah.
00:42:27
>> Okay. Question for you guys.
00:42:29
>> No.
00:42:29
>> In Okay, never mind. Onwards. Um what
00:42:33
was peak OnePlus phone to you because
00:42:36
Miles and I and Andrew a little this
00:42:37
morning were talking about this and we
00:42:39
all had different answers.
00:42:39
>> 7T.
00:42:40
>> That's what I said. I got argued against
00:42:43
as the seven over 7T.
00:42:45
>> 7T is better. I think they had two
00:42:46
peaks. I think the 7 and 7T and 7T Pro
00:42:51
are is one of the peaks and I think the
00:42:53
OnePlus 1 is the other peak.
00:42:55
>> I would say OnePlus one as well.
00:42:57
>> Where is the peak? It's the start.
00:42:59
>> Yeah. And I don't think
00:42:59
>> you think they peaked right off the bat.
00:43:01
>> I think they peaked right off the bat.
00:43:02
>> Do you know what the peak was? The
00:43:03
Pocophone P1, PH1 or whatever F1.
00:43:07
>> I I just I I think the OnePlus 1 peaked
00:43:09
in some ways. It wasn't their best phone
00:43:12
ever or their but it was one of the best
00:43:13
deals ever and it was one of the biggest
00:43:15
hype machines ever and people got it was
00:43:17
one of those rare things where it
00:43:18
actually lived up to the hype. I think
00:43:19
that's why it felt like a
00:43:21
>> OnePlus 3 was the phone where a lot of
00:43:23
the people in my life that knew sort of
00:43:26
about technology and wanted a good deal
00:43:28
started being like I'm hearing a lot
00:43:29
about this OnePlus 3 phone. And I knew a
00:43:31
lot of people who actually bought the
00:43:32
OnePlus 3. It was easier to buy because
00:43:34
you didn't have to go through the invite
00:43:35
system and everything.
00:43:36
>> Okay. I think Miles was agreeing with
00:43:39
me. He just had the wrong thing that cuz
00:43:41
he was like the one with the pop-up
00:43:42
selfie camera and that was the 7T Pro.
00:43:45
>> Oh, I thought he said the McLaren
00:43:47
edition which was then
00:43:50
No, but he thought the 7 Pro was the one
00:43:52
with the pop-up selfie camera, but the
00:43:54
7T Pro is it which then was the McLaren
00:43:56
edition, right?
00:43:56
>> The pop-up selfie camera was the Miata
00:43:58
edition.
00:44:00
>> The 7T Pro was a phone that I could have
00:44:04
used for ever a long time. The main
00:44:08
problem was the ghost touches on the on
00:44:09
the corners on the sides cuz it had a
00:44:11
wrapound screen and I swear that thing
00:44:14
was tapping all over the place.
00:44:16
>> That was a downside I would be willing
00:44:17
to live with for all the upsides of that
00:44:18
phone. It was so so fast. Great great
00:44:22
software optimization. The whole fast
00:44:24
and smooth thing was like very
00:44:26
appreciated.
00:44:27
>> And uh now here we are in the 15. The 15
00:44:30
is still one of the absolute fastest and
00:44:32
smoothest phones, but lots of phones are
00:44:34
fast and smooth like that now.
00:44:35
>> Yeah. Yeah. So
00:44:36
>> yeah, I was wondering before because
00:44:38
you've been using the 15 now for weeks.
00:44:40
>> Yeah.
00:44:40
>> Uh how does this compare to like in your
00:44:44
Mount Rushmore in your head of OnePlus
00:44:46
phones? Is this on there already or is
00:44:48
it still working its way up?
00:44:49
>> So the battery life of the 15 has
00:44:52
elevated it a lot for me over other
00:44:53
phones I could be using. Um I think that
00:44:57
combined with fast and smooth and clean
00:44:59
software is why I'm still using it. The
00:45:01
camera is such a huge letd down which is
00:45:03
what's dragging it down from like
00:45:04
possible peak status.
00:45:06
>> That's why you bought a
00:45:09
Got to get the Hasselblad stuff
00:45:10
somewhere. So, I bought a Hasselblad.
00:45:12
Uh, no, it's it's it's one of the best
00:45:14
phones still, but it's in like the arc
00:45:17
of OnePlus. It's definitely not one of
00:45:19
their all-time best, but it is like
00:45:21
convenient that they jumped on the
00:45:22
silicon carbon thing early and executed
00:45:24
it well. Like I wonder if in 10 years
00:45:27
will you be remembering this phone
00:45:28
fondly?
00:45:29
>> Not like not like the peak phones.
00:45:31
>> Yeah. Carl Pay left right after the
00:45:33
peak. It's like right as the the stock
00:45:36
is hitting the top and then it starts to
00:45:38
go. He left after the 8T.
00:45:40
>> The 8T. Okay.
00:45:41
>> Yeah. Yeah. Yeah. I think that was the
00:45:43
one that was the eight was like locked
00:45:45
to Verizon
00:45:47
>> and oh it didn't have the 5G band and it
00:45:49
was 100 or it did have the 5G band the
00:45:52
millimeter wave band but it was $100
00:45:53
more if you bought it on Verizon but you
00:45:55
had to buy that model. Yeah. I want to
00:45:57
do a quick exercise.
00:45:58
>> I really can't remember
00:46:00
11.
00:46:01
>> The exercise I wanted to do is I'm going
00:46:03
to read you the titles
00:46:05
>> the titles I used for all the OnePlus
00:46:07
reviews.
00:46:09
>> Okay. Okay, so the OnePlus 1 review was
00:46:10
just called the OnePlus 1 review, right?
00:46:12
>> They the OnePlus 2 review didn't have a
00:46:15
subtitle, but it was called the flagship
00:46:17
killer and got the full review
00:46:18
treatment. OnePlus 3 review was a third
00:46:21
attempt at a killer flagship and it was
00:46:23
uh it had that metal jacket. Then I
00:46:26
started doing titles. So there's no
00:46:28
OnePlus 4 cuz four is bad luck. So no
00:46:31
four.
00:46:31
>> I think five is when I was it 2017. Did
00:46:34
that come out?
00:46:35
>> The OnePlus 5 I have it here. was yeah
00:46:38
2017 6 million views super
00:46:43
>> then
00:46:43
>> I love the 5T
00:46:45
>> OnePlus 6 review was my most reviewed my
00:46:48
most viewed phone review I had ever made
00:46:50
at the time also they just pumped it up
00:46:52
with a bunch of other uh a bunch of
00:46:55
extra views so it was 22 million views
00:46:57
title is right on the money
00:46:59
>> plus for the price
00:47:01
>> then the OnePlus 6T new design same
00:47:04
price
00:47:05
>> then the OnePlus 7
00:47:07
>> you could use that for every T model
00:47:08
pretty much after
00:47:10
>> OnePlus 7 review is way under the radar.
00:47:12
OnePlus 7 Pro review is silly fast.
00:47:15
>> Silly. Then OnePlus 7T
00:47:20
high refresh, low price. And 7T Pro,
00:47:23
tiny tweaks to excellence.
00:47:26
>> Now we get to OnePlus 8. OnePlus 8
00:47:29
review special, no more.
00:47:32
>> OnePlus 8 Pro review. Finally a
00:47:35
flagship.
00:47:36
OnePlus 9 review sneaky value and
00:47:39
OnePlus 9 Pro review a huge Hustleblad
00:47:42
promise.
00:47:42
>> Can I say even the title finally a
00:47:45
flagship almost feels like a negative
00:47:48
title in the arc of OnePlus like its
00:47:50
whole thing is flagship killer and when
00:47:53
it be it almost feels like you're saying
00:47:55
that they like um
00:47:57
>> conformed to like killer anymore. Yeah,
00:47:59
>> they're the flagship aka the pricey
00:48:03
>> the thing that's about to be killed by
00:48:04
the next killer. Yeah, the poker phone.
00:48:06
>> Yeah, I I was reading my review titles
00:48:08
for the OnePlus phones. Uh for the 7T, I
00:48:11
titled the review OnePlus 7T. Is it too
00:48:13
good?
00:48:16
>> So good.
00:48:16
>> Then OnePlus 8 and OnePlus 8 Pro I
00:48:18
titled, "What should have been?"
00:48:20
>> Oh, wow.
00:48:20
>> And then uh I immediately after I made a
00:48:23
video that
00:48:24
>> Oh, these are the worst ones.
00:48:24
>> I made a video immediately after this
00:48:26
literally called, "Is OnePlus turning
00:48:27
into OPPO?"
00:48:29
>> All of these would be made by exclusive
00:48:31
at the beginning. What's the So, I have
00:48:33
three in a row for the last near. You
00:48:35
can tell they're no longer in their
00:48:36
peak. I made a video called What
00:48:37
Happened to OnePlus.
00:48:39
>> Then I made a video called OnePlus 10
00:48:42
Pro Impressions. What happened? OnePlus
00:48:45
10T impressions. Somebody that you USED
00:48:47
TO KNOW.
00:48:49
>> WAIT,
00:48:50
>> there's no way that went full circle.
00:48:53
>> That's like John Oliver where he makes a
00:48:54
reference in the beginning and pulls it
00:48:56
back at the end.
00:48:57
>> That was the real title.
00:48:58
>> Wow.
00:48:58
>> Yeah, pretty good. I was just gonna say
00:49:00
the he with the meme of like uh
00:49:04
>> what is it who from the Simpson goes
00:49:05
like you can see the exact moment his
00:49:07
heart rips in half like that's 17 to
00:49:10
eight
00:49:10
>> you can see it
00:49:11
>> and that's when Carl Pay left
00:49:13
>> so the arc is real uh the 13 and 15 are
00:49:16
good phones but you can see when the
00:49:18
peak was pretty clearly
00:49:19
>> yeah reports of their death have been
00:49:21
greatly exaggerated let's say a quick ad
00:49:25
>> and do some trivia
00:49:30
trivia, dude. So, earlier in the show,
00:49:33
we spoke about Netflix adding live
00:49:35
voting to their service. Uh, we also
00:49:39
spoke about American Idol, which you may
00:49:41
or may not know. The first episode aired
00:49:44
in 2002.
00:49:46
So, here's your question.
00:49:47
>> Kelly Clarkson.
00:49:48
>> No, it was Klay Aken. Um,
00:49:50
>> Rupert
00:49:51
>> Aon. Rupert Murdoch.
00:49:53
>> How old was Ellis when the first episode
00:49:56
aired?
00:49:56
>> In 2002.
00:49:58
2002
00:49:59
>> there.
00:50:00
>> What month?
00:50:00
>> Thank you for asking.
00:50:01
>> It aired June of 2002.
00:50:04
>> So this question is just how
00:50:06
>> was born.
00:50:07
>> I think
00:50:08
>> that's all the information you get.
00:50:10
>> Birthday. I know that.
00:50:11
>> How old are you, El?
00:50:13
>> No.
00:50:13
>> Don't worry about it.
00:50:14
>> Wait.
00:50:16
2002 was the first episode.
00:50:17
>> June of 2002. So
00:50:19
>> I'm 12.
00:50:21
>> Why can't I remember Ellis's birthday?
00:50:23
>> I had to ask him.
00:50:24
>> 28 birthday. I'll give you I can give
00:50:27
you a hint.
00:50:28
>> What is uh what's the last letter of the
00:50:30
>> for my birthday?
00:50:31
>> It's also my dad's birthday.
00:50:34
>> I actually do know your
00:50:35
>> That's actually
00:50:36
>> But only cuz I went to your birthday
00:50:37
party.
00:50:38
>> In my family like like No, I'm not
00:50:40
joking. Like there's a bunch of members
00:50:41
of my family that all have my birthday.
00:50:43
No way.
00:50:43
>> That's kind of sick. Know what to think
00:50:45
about.
00:50:45
>> I don't know if that actually works, but
00:50:47
I was genetic.
00:50:48
>> I don't know.
00:50:49
>> Your dad was born at the exact on the
00:50:51
same day and same time as you in the
00:50:52
same year.
00:50:53
>> Yeah, same year. everything.
00:50:55
>> Your dad and you were twins.
00:50:57
>> Clones.
00:50:58
>> Clones. Oh,
00:50:59
>> no. My birthday runs in my family. And
00:51:01
proof that it it there's something going
00:51:03
on is I was born like really premature.
00:51:06
>> Like I was not supposed to be born
00:51:08
anywhere close to my dad's birthday. And
00:51:10
yet I was like,
00:51:11
>> that explains it.
00:51:12
>> You woke up, you're like, "What day is
00:51:13
it?"
00:51:14
>> You probably had some sweet plans that
00:51:16
day.
00:51:17
>> Dinner. Excited.
00:51:19
>> Not anymore.
00:51:20
>> How long did you cook after you came out
00:51:22
of the womb? How long did I cook after I
00:51:24
came out of the womb? I have no idea
00:51:25
what you're asking.
00:51:27
>> If you were premature,
00:51:29
>> you know,
00:51:30
>> are you asking to develop a little bit?
00:51:32
>> I was. How long did I cook?
00:51:33
>> Yeah, you still asked.
00:51:34
>> Your brain had to continue to develop.
00:51:36
>> You know, I popped out the womb. I
00:51:38
immediately pirated a copy of Apple
00:51:40
Studio and I went to work. Man,
00:51:42
>> that makes sense, bro. That makes sense.
00:51:44
All right. Sick. We'll be right back.
00:51:49
All
00:51:55
right, welcome back. There was a Verizon
00:51:58
outage last week and pretty I mean it's
00:52:01
exactly what it sounded like. Verizon
00:52:03
was just straight up out in the US for
00:52:05
like hours, right?
00:52:06
>> But it worked.
00:52:07
>> I am a Verizon customer and I never lost
00:52:09
service. I was so confused.
00:52:11
>> It wasn't everybody. It was like seems
00:52:13
like a lot of people
00:52:14
>> tech maybe it's cuz I'm a visible
00:52:16
customer but I thought that was a
00:52:17
Verizon network but yeah
00:52:19
>> I think I read that the like the what's
00:52:21
the website is it down or something like
00:52:23
that right now had like over 175,000
00:52:27
queries or something about Verizon. Um
00:52:30
but so it went out around like 400 p.m.
00:52:33
EST
00:52:34
for hours like a very long time. I think
00:52:36
it was till pretty late at night. Mhm.
00:52:38
>> Um, anyways, I'll quickly I just want to
00:52:41
know they wound up giving a $20 credit
00:52:44
to everybody.
00:52:45
>> Hell yeah.
00:52:46
>> In one way, if you're thinking about
00:52:49
like prorating a month-long contract, a
00:52:51
couple hours is worth way less than $20.
00:52:54
>> Yeah.
00:52:54
>> But at the same time, if it was like if
00:52:58
I had my GPS going or I had to like pick
00:53:00
up a kid from school or an event like
00:53:02
prorated minuteby minute, $20 is like
00:53:05
more than enough. the amount of stress
00:53:09
and like uh how annoying that would be
00:53:12
for those hours is not even close to
00:53:14
like I would pay $20 to just get my
00:53:16
service back at that point.
00:53:17
>> So, what do we think is do we think
00:53:19
that's an appropriate credit? It never
00:53:20
is.
00:53:21
>> Yeah, that's the thing. I there's no way
00:53:23
to accurately assess the amount of
00:53:26
convenience or inconvenience you've
00:53:28
caused and like
00:53:29
>> appropriately compensate everyone. So,
00:53:32
them deciding to give $20 to every
00:53:34
customer who lost service is like,
00:53:36
that's that seems fine. Some people are
00:53:38
going to be disappointed because they
00:53:39
had worse inconveniences. Some people
00:53:41
are going to be like, I didn't even
00:53:41
notice it was out and they just got 20
00:53:43
bucks.
00:53:44
>> So, it's that's just kind of the way.
00:53:46
>> I'm also like I'm not, you know, I'm
00:53:48
always for like corporations can give
00:53:51
money to people. It's fine. They're
00:53:52
really really wealthy.
00:53:54
>> But, you know, giving every single
00:53:56
Verizon customer 20 bucks is kind of a
00:53:58
lot of money. I'm assuming it's based on
00:54:01
outages, but that's still so so much
00:54:03
money.
00:54:03
>> It's a lot of money and it means that
00:54:05
their their what is it? January their
00:54:07
January revenue is going to be down like
00:54:09
>> Well, then you also have to go I believe
00:54:11
you had to claim it.
00:54:12
>> Oh, it was like you had to go into the
00:54:14
app or the website or something which
00:54:16
like 20 people did. Exactly.
00:54:17
>> Okay, never mind. They should have given
00:54:19
people a lot more money. How many things
00:54:20
go down and you don't get like how many
00:54:22
times does your Comcast or your home
00:54:24
internet or whatever you don't you don't
00:54:26
get money back for that and it probably
00:54:28
causes you some inconvenience.
00:54:29
>> How many times does YouTube go down and
00:54:31
you don't get your premium money back or
00:54:33
whatever.
00:54:33
>> Yeah.
00:54:34
>> And it sucks.
00:54:35
>> Yeah. I mean, I had my like flight
00:54:36
canceled one time because they claimed
00:54:38
it was weather, but it was like weather
00:54:40
from three days ago that they were just
00:54:42
still backed up on, which then
00:54:44
eventually after enough people
00:54:45
complained, they gave me like 30,000
00:54:47
miles. It's like not even close to the
00:54:50
trip. I guess I still got my miles back,
00:54:51
but like I had to cancel non-refundable
00:54:53
hotels, all sorts of different I lost
00:54:56
like $2,000 or something on it. It's
00:54:58
like cool. 30,000 miles is like
00:55:02
>> I could maybe get like two Diet Cokes on
00:55:04
the way. Like it's
00:55:06
>> it's nothing.
00:55:07
>> The The last time I flew I won't I won't
00:55:10
shame them here, but the last time I
00:55:11
flew
00:55:12
>> the last time I flew American Airlines,
00:55:14
they
00:55:15
>> Why not shame? They're like the worst
00:55:17
airline. They rebooked I had a layover
00:55:20
somewhere and they rebooked the first
00:55:21
leg of the flight to get in after the
00:55:24
layover was going to get in in a random
00:55:27
city that I knew no one in. And then I
00:55:30
was like I got there 2 hours after my
00:55:32
layover had left. No more flights the
00:55:34
rest of the day. And I go up to the
00:55:36
American person and I was like, "So, um,
00:55:40
myo my hotel." And they were like, "No,
00:55:43
you're sleeping at the airport, buddy."
00:55:44
Like,
00:55:45
>> and then imagine your Verizon's out.
00:55:47
>> And then And then guess how much they
00:55:49
offered me.
00:55:50
>> I bet you it was like a $15.
00:55:52
>> It was 0. It was literally 0.
00:55:56
>> Dang.
00:55:57
>> So, shout out to Verizon.
00:55:58
>> Yeah. Honestly, Verizon,
00:56:00
>> was it only in New Jersey? Was the
00:56:02
outage only in New York? It was enough
00:56:04
that I saw memes on threads that day
00:56:06
about Verizon peeing out. So, it was
00:56:07
pretty widespread probably.
00:56:09
>> Maybe Staten Island.
00:56:10
>> Okay.
00:56:11
>> Yeah,
00:56:11
>> there's a lot.
00:56:12
>> Just want to get that in there.
00:56:13
>> Memes on threads.
00:56:13
>> Staten Island, New Jersey.
00:56:14
>> Yeah. Staten Island, New Jersey.
00:56:16
>> Get out of here.
00:56:17
>> All right. Well, I got one more story
00:56:18
for you guys and that is it's January
00:56:19
and every January, Neil Mohan or whoever
00:56:22
is the CEO of YouTube at the time puts
00:56:24
out a letter as a sort of a state of the
00:56:27
union of what's going on on YouTube and
00:56:30
it's usually pretty informative. I will
00:56:31
say I appreciate a little peak behind
00:56:34
the curtain into what YouTube is
00:56:36
planning on emphasizing and working
00:56:39
towards in the upcoming year because
00:56:41
we're YouTubers. We want to know ahead
00:56:43
of time as much as possible what's going
00:56:44
to go down on this platform and how to
00:56:46
prepare for it and how to maybe even
00:56:47
take advantage of stuff that's going to
00:56:48
be emphasized. So, I read it. Uh it was
00:56:51
an interesting blog post and I have some
00:56:53
highlights that I'll share with you and
00:56:54
maybe I can get your reactions on what
00:56:55
you think of some of these things. Some
00:56:56
of them I think were are pretty generic,
00:56:58
but some of them I thought were like
00:56:59
little nuggets that were really
00:57:00
interesting buried in here.
00:57:02
>> Okay. So,
00:57:03
>> the the sort of headliner one that you
00:57:05
kind of expect them to say every year is
00:57:07
>> breaking news. YouTube's still really
00:57:09
huge.
00:57:10
>> Exclusive.
00:57:11
>> Really big.
00:57:13
>> Are you serious?
00:57:14
>> Yeah. It turns out they're an enormous
00:57:16
website.
00:57:16
>> Dude, that's biggest streamer, biggest
00:57:19
podcast platform, biggest video library.
00:57:21
>> What are your sources?
00:57:22
>> Yeah, sources are I use it every day.
00:57:23
It's pretty huge. Did you come up with
00:57:25
that via Chad JBT?
00:57:26
>> No, I swear this is this had to come
00:57:28
from the CEO himself. Uh so yeah, that's
00:57:30
still true. Great. They emphasize all of
00:57:32
that. Um creators are real businesses
00:57:35
now. Like the creator economy is still
00:57:37
mostly YouTube and it's it's good that
00:57:39
they sort of emphas re-emphasize this
00:57:41
because we're on lots of other platforms
00:57:42
where it's like you could have a
00:57:45
business on Instagram or you could have
00:57:47
a business on Facebook. You could have a
00:57:49
content creation Tik Tok business, but
00:57:51
at the end of the day, the most stable
00:57:53
version of that is a YouTube one.
00:57:55
>> Everything else is so volatile.
00:57:56
>> Yeah, they've just reminded us that
00:57:58
that's true again. So, I wasn't shocked
00:57:59
by that.
00:57:59
>> Yeah.
00:58:00
>> Um, there was a brief focus on making
00:58:02
YouTube safer for kids and people who
00:58:04
are of learning ages. There's a quote
00:58:06
that 79% of teachers in the US who use
00:58:09
YouTube agree that it helps students
00:58:10
learn, which I thought was an
00:58:11
interesting phrasing because I thought
00:58:12
they were going to say 79% of teachers
00:58:14
in the US use YouTube to help students
00:58:17
learn. But no, it was 79% of the
00:58:20
teachers who do use YouTube then think
00:58:22
it helps students learn. I think nine
00:58:24
out of 10
00:58:25
>> Oh, well, there's 21% of teachers who
00:58:27
are like, "Yeah, we watch YouTube in
00:58:28
class. Doesn't actually do anything."
00:58:30
But that's one in five.
00:58:32
>> Yeah. Well, I think nine out of 10
00:58:33
people would only buy a new car if it
00:58:34
had Apple CarPlay in it.
00:58:36
>> So,
00:58:36
>> which is interesting that not all
00:58:38
teachers use YouTube and not all of them
00:58:40
who use it agree that it helps students
00:58:42
learn, but 79% of them do. I hear from
00:58:44
teachers all the time who are like, I
00:58:46
showed your video about this business to
00:58:48
my business class in college and it was
00:58:49
very helpful. Thank you. I hear that all
00:58:51
the time. So, that was cool.
00:58:53
>> Um, they uh they also will let you set
00:58:55
the timer for scrolling shorts on your
00:58:58
kids account to zero. Can you wait for
00:59:00
>> Yeah, that was my first I was just a
00:59:03
second
00:59:04
>> I Wait, that legit I was just thinking
00:59:06
of that in the car this morning. I was
00:59:07
like I deleted Twitter, I deleted
00:59:09
Instagram, I deleted Tik Tok, I all the
00:59:11
shorts things, but I need YouTube for
00:59:13
work and I
00:59:15
my thumb just hovers.
00:59:18
>> Stop it. And it goes, if I could have
00:59:19
that, I would love that timer.
00:59:21
>> I think it's a parental control, but you
00:59:23
might as well be able to do that.
00:59:24
>> Can you pee the parent and the kid?
00:59:26
>> Yeah.
00:59:26
>> On your own.
00:59:27
>> The guardian and the child. can if
00:59:28
you're Ellis.
00:59:28
>> Yeah. Set up set up parental controls
00:59:30
and then flip.
00:59:32
>> That's a good one. We're we're very
00:59:34
referential.
00:59:35
>> That's a good one.
00:59:36
>> But that's you should set up parental
00:59:37
controls and then log into your kids
00:59:39
account.
00:59:39
>> Also, do you want to be my dad on my
00:59:41
YouTube account? I can set you as my
00:59:43
>> each other's dad.
00:59:44
>> Yeah.
00:59:44
>> So, anyway, that's all good. They also
00:59:46
had the statement that was very
00:59:47
definitive. This is all in service of
00:59:49
empowering parents to protect their kids
00:59:50
in the digital world, not from the
00:59:52
digital world. Aka, please keep letting
00:59:55
your kids use YouTube. It sounds like
00:59:56
you have to protect them from 21% of
00:59:58
teachers because I don't know what
01:00:00
they're showing them, but they're not
01:00:01
learning on it.
01:00:03
>> Unhelpful YouTube videos.
01:00:04
>> They're just watching AI slot videos.
01:00:06
>> Yeah. Um, there was another push and I
01:00:08
think this is going to continue because
01:00:09
this is in their letter about making
01:00:11
YouTube content uh eligible for and
01:00:15
rewarded for uh or rewarded along the
01:00:18
same lines as like traditional media
01:00:19
like Emmys and Oscars and that sort of
01:00:21
stuff. They seem to really they always
01:00:23
have this like back of the mind like
01:00:26
inferiority complex like they always
01:00:28
have to prove they're better than TV by
01:00:30
doing TV stuff. I always thought it was
01:00:32
weird.
01:00:32
>> It's like dude you're the biggest
01:00:34
streaming platform other people should
01:00:35
be scared of you.
01:00:36
>> Like you your audience loves you for
01:00:39
like what you are but they also are like
01:00:41
but please Jimmy Fallon please put it on
01:00:42
YouTube. Like they always have all this
01:00:44
TV stuff. And this is another one of
01:00:45
those traditional media things. They're
01:00:46
like oh but we want this stuff to win
01:00:48
Oscars and Emmys. I personally
01:00:52
don't really care if YouTube videos
01:00:54
never win Oscars and Emmys. I think
01:00:56
there will be a future version of that
01:00:58
at some point that's just as valuable
01:01:00
and prestigious. The streamy
01:01:01
>> we're going to win our Golden Globe and
01:01:03
then you can feel like that.
01:01:04
>> I we we were I don't even remember Emmy
01:01:07
nominated Oscar Retro Tech was Oscar nom
01:01:10
whatever it was nominated for and I it
01:01:11
was cool that it was nominated. I that's
01:01:14
fine. That's about as far as it would go
01:01:16
by a fake award show. The trophy
01:01:18
wouldn't mean as much because I wasn't
01:01:20
aiming to get the trophy.
01:01:21
>> You don't want to be an EGOT winner.
01:01:23
>> Well, I think that some people do. I
01:01:25
think some people aim to make a thing to
01:01:27
win the award.
01:01:27
>> MKBHD the show the play
01:01:30
>> the play.
01:01:32
>> Anyway, so that was that was a thing in
01:01:33
the in the letter. Uh then of course
01:01:35
they had to get to the AI stuff.
01:01:37
>> Um so here's here's two of the more
01:01:39
interesting nuggets. One of them is
01:01:41
actually not AI, but it's an interesting
01:01:43
note. adding a way for creators to
01:01:46
insert bakedin ads into YouTube videos
01:01:49
that can then disappear.
01:01:51
>> What?
01:01:52
>> It was just one of those little things
01:01:53
that they just tossed in there, but that
01:01:55
they would be working on a tool this
01:01:56
year that lets you have a baked in, you
01:01:59
know, how we'll do like a thanks for the
01:02:00
sponsor and it's baked in fully into the
01:02:02
video.
01:02:03
>> Yeah.
01:02:03
>> And then there's other types of ads that
01:02:04
are not baked in. They're like an
01:02:06
overlay ad or a side ad or a pre-roll
01:02:08
ad. It's a tool to allow YouTube to
01:02:10
control how long that baked in ad is
01:02:13
viewable and then removes it.
01:02:16
>> And it was interesting hearing about
01:02:17
that and and I got briefed by YouTube
01:02:19
and talked to him a bit about this. And
01:02:20
I guess the example that this would make
01:02:22
the most sense is let's say you have a
01:02:24
sponsor that would look to uh put an ad
01:02:28
on your channel but can't afford say
01:02:31
your whole typical viewership but they
01:02:34
can afford the first 100,000 views or
01:02:36
the first million views. So you can have
01:02:38
an ad that is baked in and appears in
01:02:42
the video for the first X views
01:02:44
>> and then removes when it hits that view
01:02:46
count. So they can pay that lower total
01:02:48
value for that sponsorship and they
01:02:50
still get to get to your audience
01:02:52
>> and they got to, you know, you got to
01:02:54
work with that company.
01:02:54
>> That worries me that this is just going
01:02:56
to lower sponsorship rates.
01:02:58
>> Like because companies know that like
01:03:01
after a certain point in the video being
01:03:04
public that the views are going way down
01:03:06
anyway. So, I feel like the sponsorship,
01:03:08
the sponsors are going to be able to be
01:03:09
like, well, you know, since we're not
01:03:12
getting it for the lifetime, we can pay
01:03:14
you less. I think that would actually
01:03:16
empower creators to charge more for a
01:03:18
lifetime because videos sometimes have a
01:03:21
longer tail and overperform. So, if
01:03:23
you're reaching out to me in the past as
01:03:26
let's say whatever company you go, hey,
01:03:28
we want to work with MKBHD and we have
01:03:30
this stuff and we like you, you like us,
01:03:33
let's work together. your audience loves
01:03:34
our product and there's a bakedin ad and
01:03:37
that video could get the regular number
01:03:39
of views or it could happen to get 22
01:03:42
million views like a random video
01:03:43
sometimes does,
01:03:44
>> right?
01:03:44
>> That company doesn't uh then pay more
01:03:47
because of the 22 million views they
01:03:49
got. They just got a good deal
01:03:50
basically. That is sort of the chaos.
01:03:53
>> You would also in theory allow creators
01:03:55
to make more ads than videos if they
01:03:59
could get dynamically in like does that
01:04:01
make sense? Yeah, you could have
01:04:02
multiple sponsors for one video and it
01:04:04
just like after the first 100,000 the
01:04:06
second sponsor gets
01:04:07
>> Yeah. Or it's like if you have a catalog
01:04:08
of 20 videos like you're, you know what
01:04:10
I mean? I don't know. That's no creator
01:04:11
has just 20 videos and is getting ad
01:04:14
deals, but you know what I mean. Like
01:04:15
hypothetically,
01:04:17
>> that's
01:04:20
you know, you know what I you know what
01:04:21
I mean. You know what I mean? You know
01:04:23
what I mean? Goa. Um, but like uh yeah,
01:04:27
like like you could in theory not make a
01:04:29
video for a month but still take ad
01:04:31
deals that get retroactively apply those
01:04:34
videos. I also like this idea. I just
01:04:36
want to say because
01:04:37
>> I think it'd be really fun for TV
01:04:39
viewers
01:04:41
>> if those dynamic ads played.
01:04:43
>> Not for me. I'm a premium subscriber,
01:04:45
but uh
01:04:46
>> no.
01:04:48
>> So here's
01:04:50
you would see it as a premium.
01:04:51
>> I know. I love the idea of these playing
01:04:53
in between videos if they're if they're
01:04:56
so it becomes more like a linear TV
01:04:58
experience like when you're watching on
01:04:59
your couch on your TV, you know, instead
01:05:02
of in the middle of a video having to
01:05:03
take a break and be like, "Here's this
01:05:05
service that'll allegedly delete all my
01:05:07
data. I have no idea if it will or not."
01:05:10
finishing a video and then instead of
01:05:11
getting like a normal bad post roll like
01:05:15
ad ad
01:05:16
>> getting something made by a creator and
01:05:19
then going to my next video just like
01:05:22
what this does though.
01:05:22
>> No, I know. But I'm saying it opens the
01:05:24
door to that being possible.
01:05:25
>> I mean, I guess you could put the slot
01:05:27
at the end of the video. Theoretically,
01:05:29
it wouldn't be in between, but it would
01:05:30
be a
01:05:31
>> No, no, I'm not saying this is what is
01:05:32
happening. I'm saying the fact that now
01:05:35
>> these sponsors are discrete video can be
01:05:38
discrete video productions that are
01:05:39
dynamically inserted and are not linked
01:05:41
with a specific video production
01:05:43
>> right
01:05:44
>> YouTube could in the future
01:05:46
>> make the viewing experience more similar
01:05:49
to a linear TV experience which I think
01:05:51
>> I wouldn't put it
01:05:52
>> I would enjoy if I wasn't a premium
01:05:55
subscriber
01:05:56
>> it's arguably almost works better for us
01:05:59
if we were to because we do post roles
01:06:02
so I see there being an issue for people
01:06:04
who do more midroll stuff because
01:06:08
>> most YouTubers like to make ads come in
01:06:10
with a great segue and stuff, but now if
01:06:12
we're starting to like even if we're not
01:06:14
going to sell second ad after first one
01:06:16
reaches a million views. Now
01:06:19
>> I segueed into something, where did that
01:06:21
ad start and where did it end and where
01:06:23
did it pick up from? And now
01:06:25
>> we just lost a minute of video. Is there
01:06:28
now a weird jump there? I also want to
01:06:31
know h how does YouTube know this is
01:06:34
going to be an ad that's in there? Could
01:06:36
I just say, "Oh, I want to I want to
01:06:39
make a little Easter egg for the first
01:06:40
10,000 people that watch this video. Can
01:06:43
that come in and be like, "Yo, here's
01:06:45
$15 off shop.bhd.com
01:06:48
for our first thousand." It's It's like
01:06:49
when you go to a sporting event and you
01:06:51
get a hat for the first 10,000 people.
01:06:52
>> I think that would be great
01:06:54
>> if they incentivize people to watch the
01:06:56
video as soon as it goes live. would.
01:06:58
But does that mean we can put whatever
01:06:59
the hell we want in here?
01:07:01
>> Can't we do that on podcasts already?
01:07:03
>> Yes.
01:07:04
>> Audio
01:07:04
>> dynamically inserted ads, but just
01:07:06
whatever you want.
01:07:07
>> Yeah. Like there's nothing stopping us
01:07:08
in megaphone from not putting an ad in
01:07:10
the ad slot.
01:07:11
>> Yeah. No, I think that's that's valid. I
01:07:13
think I mean this is only a single line
01:07:15
in the letter, so I don't know. There's
01:07:17
no uh
01:07:18
>> Yeah. Well, yes. other than, you know,
01:07:19
the people paying us. But in theory, you
01:07:23
know, if
01:07:25
>> in theory, if all the money just
01:07:27
disappeared and no one wanted to
01:07:28
sponsor, we could just start doing
01:07:30
whatever, man. Right. Right.
01:07:32
>> Yeah. No, I I think this is only one
01:07:34
line in the letter, but so we don't know
01:07:36
what the UI is going to look like or how
01:07:37
this tool will be allowed to be used,
01:07:38
but I do think that that is something
01:07:41
that will happen. Yeah.
01:07:42
>> There is one thing I know for sure, and
01:07:43
that is it will break chapters.
01:07:47
>> Yeah. already broken.
01:07:49
>> Yeah. Wait, we're about to dynamically
01:07:50
put ads in and I still need to type out
01:07:52
the
01:07:54
>> damn numbers for chapters.
01:07:55
>> I We've been saying forever chapter
01:07:57
should be built in UI. It should be
01:07:58
>> there are three truths in life. Death,
01:08:00
taxes, and chapters breaking
01:08:02
>> breaking within the first hour.
01:08:05
>> I I think some people are going to be
01:08:06
mad at this because now technically, so
01:08:10
if you're a YouTube Premium subscriber,
01:08:12
you don't want ads. That's a big reason
01:08:14
why you pay for it. Previously,
01:08:17
YouTube couldn't control the ads that
01:08:19
people bake into videos.
01:08:21
>> Now, they are kind of controlling it,
01:08:22
and I think premium subscribers are not
01:08:24
going to want to see it.
01:08:26
>> I agree with everything we're saying
01:08:27
here. And like, for a creator, this is
01:08:30
good. And probably for most audiences,
01:08:33
this is good because, hey, maybe you
01:08:35
watch our videos later that night. You
01:08:38
might not even have to see an ad that we
01:08:40
do. that's like one that we need to, you
01:08:43
know, continue paying our employees and
01:08:44
having a building and everything.
01:08:46
>> It's really I It's interesting. I think
01:08:48
it lands on the creator how they choose
01:08:51
to use the tools or not use the tools.
01:08:53
So, like if I'm subscribed to premium, I
01:08:55
don't expect to see pre-rolls ever or
01:08:56
whatever, like pop-up ads or anything
01:08:58
like that. But you still see all of the
01:08:59
midroll ads that YouTubers do all the
01:09:01
time and post roll ads and things like
01:09:03
that,
01:09:03
>> the integrated stuff. So the the main
01:09:06
difference is going to be that sometimes
01:09:09
it gets deleted.
01:09:11
>> So if I'm a premium subscriber, I'm
01:09:12
still going to see all the mid rolls and
01:09:13
the post rolls from all the creators who
01:09:15
choose to continue to do that. But
01:09:17
sometimes the creators will choose to
01:09:19
use the YouTube tool to get one that's
01:09:20
dynamically inserted and then you might
01:09:22
not ever see that one maybe. So it feels
01:09:24
like a win just for everyone who doesn't
01:09:27
have to see the ads that get deleted.
01:09:29
>> Yeah.
01:09:29
>> But yes, it is like putting it in the
01:09:31
hands of them. But I I I wouldn't I
01:09:33
guess I wouldn't expect YouTube to just
01:09:35
delete every ad that goes through that
01:09:37
tool for premium users. That would seem
01:09:39
like not something that they can do.
01:09:42
>> It reminds me of the skip ahead feature
01:09:44
that they have where which Yeah. which
01:09:47
is a premium feature I believe.
01:09:48
>> And the skip ahead feature is just a
01:09:51
auto it's like an I think it detects
01:09:54
based on user behavior. It seems fast
01:09:57
for 30 seconds and it's usually because
01:09:59
of an ad and that's why they feature
01:10:02
that felt like a way of being like,
01:10:05
"Hey, we're going to give this to the
01:10:07
benefit of the users, but only because
01:10:09
that's money we're not getting a slice
01:10:10
of right now. So, it's good for the
01:10:12
users because it's not hurting our
01:10:13
bottom line."
01:10:14
>> Then my ultimate goal for here is if
01:10:16
YouTube's allowing us to use this
01:10:17
feature with our ads that we're
01:10:19
negotiating,
01:10:20
>> Yeah.
01:10:20
>> where's their benefit from this?
01:10:22
>> Yeah. Will they eventually take a cut of
01:10:24
those ads?
01:10:25
>> And can they? Cuz like they're not part
01:10:27
of negotiations from I don't know.
01:10:29
Something weird's going to happen there.
01:10:30
>> It could be some sort of premium paid ad
01:10:33
slot feature that they ask for a cut of
01:10:35
or something
01:10:36
>> or like they give the option to put
01:10:38
another ad in there. May maybe it's
01:10:39
like, oh, we negotiate with Dbrand and
01:10:43
pay for a million views and they're
01:10:44
like, oh, but after that million views
01:10:46
is up, here's x amount of like ones that
01:10:49
now could live in here.
01:10:51
their own ads in there and then they
01:10:53
start getting a cut after the first
01:10:55
100,000 or whatever.
01:10:56
>> It starts being YouTube ads.
01:10:58
>> This is also going to give advertisers,
01:11:00
I feel like, a way more accurate ROI
01:11:04
>> because they can see exactly
01:11:05
>> exactly what they're buying
01:11:07
for a million views
01:11:08
>> because it is chaotic right now. It's
01:11:10
like you could pay for you could pay for
01:11:12
a video and you get you get 22 million
01:11:14
views or you get like a 100,000 and you
01:11:16
don't know what it's going to be.
01:11:17
>> Yeah. You try your best to like and I
01:11:20
see this in contracts all the time. They
01:11:21
try to slip in like a minimum view
01:11:23
guarantee like oh if it doesn't get
01:11:24
enough views then you have to do another
01:11:26
make good of free and creators do not
01:11:28
sign those huge red flag. So obviously
01:11:31
advertisers always want to know exactly
01:11:33
what they're getting and so maybe this
01:11:35
is a tool that lets them know more
01:11:37
specifically in some cases exactly what
01:11:39
they're getting. Mhm.
01:11:40
>> I that annoys me. So like if you're an
01:11:42
advertiser and for some reason listening
01:11:44
to this, especially this deep into the
01:11:46
episode, like
01:11:47
>> Hi.
01:11:47
>> Stop worrying about I know you kind of
01:11:49
have to worry about the numbers, but
01:11:50
like do the partnership because you like
01:11:52
that creator and their audience and you
01:11:54
think this is a good like
01:11:57
>> if you put a a minimum view guarantee,
01:12:00
it's such a red flag of like you don't
01:12:02
care about this partnership at all.
01:12:04
There's different tiers of partnerships
01:12:05
I feel like in YouTube and some of them
01:12:08
want to be like I I always use Dbrand as
01:12:10
an example. They know what it's like to
01:12:12
work with a creator and they are really
01:12:14
good at working with creators and
01:12:15
facilitating letting the creator do
01:12:17
their own creative. That's why you work
01:12:19
with them and reaching their audience
01:12:20
with their product. That's like what you
01:12:22
want it to be. Some companies are bad at
01:12:26
that. And so they're there after like,
01:12:28
okay, we need to run a campaign that
01:12:30
gets 10 million views and we need to get
01:12:32
it in front of young uh affluent tech
01:12:34
purchasers. Okay, what do we do? We work
01:12:36
with these three tech YouTubers. We
01:12:38
guarantee 10 million views and we press
01:12:40
buy.
01:12:41
>> And that's not the same thing.
01:12:42
>> It's probably a lot of that is we work
01:12:44
with insert middleman marketing agency
01:12:47
and that person then is like I want to
01:12:50
give these number. Yeah.
01:12:51
>> Yeah. So yeah, it's one more tool. I I
01:12:54
noticed it in there. I feel like we'll
01:12:56
see it when it rolls out. It'll be
01:12:57
interesting. But yeah, then of course
01:12:58
then the last bit was AI. Um, so yes,
01:13:00
AI. There's still going to be AI
01:13:03
creation tools on YouTube just like last
01:13:05
year they talked about this. They're
01:13:06
adding more tools. We're actively also,
01:13:10
they say they're actively combating AI
01:13:12
slop. Uh they're trying to reduce the
01:13:15
spread of low-quality AI content by
01:13:18
building our established systems that
01:13:20
have been very successful in combating
01:13:22
spam and clickbait and reducing the
01:13:24
spread of lowquality repetitive content.
01:13:26
>> That sentence was repetitive.
01:13:27
>> Yeah. So I wonder
01:13:29
>> is there an M dash in there?
01:13:31
>> I don't know exactly how effective their
01:13:32
tools have been, but they claim to be
01:13:34
both adding AI creation tools and
01:13:37
combating AI slop. That is fascinating.
01:13:40
And then last I saw they mentioned a
01:13:43
tool that they plan to roll out this
01:13:45
year which will allow creators to create
01:13:47
shorts using their own likeness.
01:13:50
>> I can't wait to try this.
01:13:51
>> I don't know what that means.
01:13:52
>> And I'm super against this for regular
01:13:54
people, but for us five, I want to do
01:13:56
this so bad.
01:13:58
>> It's really interesting. Last year, I
01:13:59
have vague memories of them talking
01:14:01
about this. this. I don't know if it was
01:14:02
in the letter or at an event I went to
01:14:04
where essentially YouTube has your
01:14:07
likeness and and can use your voice and
01:14:10
your face to make you dance and like
01:14:13
walk around and do things in videos and
01:14:16
do trends. And I
01:14:17
>> I don't see how this isn't slop, but
01:14:20
some people are going to make it fun and
01:14:21
they're going to make it like
01:14:22
entertaining, interesting content. And I
01:14:25
>> I'm not sure how people are going to use
01:14:27
it.
01:14:28
>> I'm going to do the podcast from now on.
01:14:30
>> It might be a little late. Yeah, 300
01:14:33
episodes.
01:14:34
>> Yeah, that that'll be interesting to
01:14:36
keep an eye on cuz our likenesses
01:14:39
>> can't wait to make us dance.
01:14:41
>> Yeah, it's definitely an opt-in thing as
01:14:43
well.
01:14:44
>> I hope so.
01:14:45
>> Yeah.
01:14:46
>> Okay. I This just makes me have two
01:14:49
requests at the end of it.
01:14:50
>> Okay.
01:14:50
>> The version of the time limit on shorts,
01:14:53
but I want to parent me the parent. Um
01:14:56
that sounds fantastic.
01:14:57
>> Yeah.
01:14:58
>> And how have we still not done chapter
01:15:00
stuff yet? You brought it up and now I'm
01:15:01
just mad again. And all I could think
01:15:03
about this whole time is they're
01:15:04
dynamically inserting ads and we still
01:15:06
don't have a UI for chapters.
01:15:08
>> Seems crazy.
01:15:09
>> They should name it after us when they
01:15:10
finally
01:15:10
>> You know what I also learned in when we
01:15:12
did our all mistakes video?
01:15:13
>> Mhm.
01:15:14
>> The same way that you add chapters to a
01:15:16
YouTube video, which is by going to the
01:15:18
description and typing all of your temp
01:15:20
timestamps and formatting the chapter
01:15:22
names yourself and then YouTube
01:15:23
autodetects that formatting and adds the
01:15:25
UI. That's the same way you add
01:15:29
corrections slashan annotations to
01:15:31
YouTube videos today.
01:15:33
>> But they never told us that
01:15:34
>> there's still a feature. They don't tell
01:15:35
you about this. They don't like actually
01:15:37
it's not built into the UI. You then go
01:15:39
down to the bottom and add the word
01:15:41
corrections colon space timestamp and
01:15:44
then write the corrections out and it
01:15:46
shows up visually in the corner.
01:15:47
>> I hate you have to run freaking Python
01:15:49
script in order. Why don't they just add
01:15:51
this to this UI?
01:15:52
>> It's just a they should just add it into
01:15:54
the
01:15:54
>> Everything is just a Python script.
01:15:56
David, quick say something false so I
01:15:57
can correct this. Uh, I'm 8 and 1/2 ft
01:16:00
tall.
01:16:01
>> Perfect correction.
01:16:02
>> Yeah, he's 8.75 ft tall. Actually,
01:16:05
>> is this true?
01:16:07
>> That's
01:16:07
>> so Yeah, they they refused to build the
01:16:09
UI. I don't know why it's taking so long
01:16:12
or why they refused to do it, but you
01:16:14
can do corrections and timestamps for
01:16:16
chapters and hope they don't break. Just
01:16:18
cross your fingers.
01:16:19
>> Cool.
01:16:19
>> Speaking of things that don't break,
01:16:21
>> trivia.
01:16:23
>> Hit the lights. Oh, and they broke.
01:16:25
>> They broke.
01:16:26
>> They do break. They do break.
01:16:28
Everything's broken.
01:16:28
>> Only when I say they don't break
01:16:29
>> every week.
01:16:31
>> Wow.
01:16:32
>> Touch Designer crashed. You totally
01:16:34
jinxed it, Marquez.
01:16:35
>> Yeah, for sure.
01:16:36
>> Okay, trivia. But first, a quick moment
01:16:40
of silence for Jimmy Butler's ACL.
01:16:44
>> Damn.
01:16:45
>> Damn.
01:16:46
>> That was the worst moment of silence.
01:16:47
>> Yeah. No silence.
01:16:49
>> Eat it. ACL.
01:16:50
>> Uh, no.
01:16:52
>> I can say it. And I've lost four of
01:16:53
them.
01:16:56
>> Are any of your ACL's yours anymore?
01:16:58
>> No.
01:16:59
>> Wait, you got an ACL transplant?
01:17:01
>> That's how you fix ACL's.
01:17:02
>> I thought they take it from another part
01:17:04
of your body. It
01:17:05
>> depends. Oh, they're mine. They're not
01:17:06
my ACL's, though. They're my patella
01:17:08
tendon and my hamstring.
01:17:10
>> I thought someone else's no
01:17:13
>> ACL.
01:17:13
>> I didn't do that. I was too young and
01:17:15
flexible, which got proven wrong when I
01:17:17
tore it three more times after that.
01:17:20
>> Amazing. Anyway, guys, what took a
01:17:24
shorter amount of time? Shorter amount
01:17:27
of time. Sam Alman saying, "We won't put
01:17:31
ads in or not we won't, but Sam Alman
01:17:33
saying we're going to try not to put ads
01:17:35
in chat GBT and then putting ads in chat
01:17:37
GBT or Google making Stadia available to
01:17:40
buy and then not available to buy."
01:17:43
>> And can you remind us this the timeline
01:17:46
for the Sam Alman quote?
01:17:48
>> What? I will say it is from 2024 to 2026
01:17:52
but I won't say what month in
01:17:53
>> 20 time or longer amount of time they
01:17:56
are close which is shorter
01:17:57
>> which is shorter which is a shorter
01:17:59
amount of time what happened faster
01:18:03
>> also I just want to say
01:18:06
>> you know what actually this is going to
01:18:08
be a rare you know when I tried to find
01:18:10
exactly what month Sam Alman said that
01:18:13
the only place that I found an accurate
01:18:16
thing in was uh Google AI overviews.
01:18:21
>> Everyone else who tweeted about it
01:18:23
>> shut up
01:18:24
>> said it happened in October, but it did
01:18:26
not happen in October. It happened in
01:18:27
May.
01:18:29
>> Um and everyone reported that it
01:18:30
happened in October because the video of
01:18:32
him saying it got uploaded in October,
01:18:35
but the video was shot
01:18:38
in May. So, please do your due
01:18:39
diligence, internet.
01:18:40
>> Got him.
01:18:41
>> Tweeters.
01:18:42
>> Wow.
01:18:43
>> Ellis is an AI overview lover. Yeah,
01:18:45
that's a
01:18:46
>> Ellis and AI overview in a tree.
01:18:49
>> Put there. There's your next correction.
01:18:52
>> Let him read. What do we got?
01:18:53
>> Thank you.
01:18:56
>> Uh, who would like to read first?
01:18:58
>> I think it was Stadia that was shorter.
01:19:01
>> Stadia had a lifespan of November 2019
01:19:04
to January 2023, giving it a 38month
01:19:07
lifespan, which is
01:19:10
incorrect.
01:19:11
>> Wow. Yeah. And Andrew and David, you
01:19:14
guys had the same answer.
01:19:16
>> Yeah, sort of.
01:19:17
>> Same but different.
01:19:18
>> Yeah.
01:19:18
>> I said Chacht.
01:19:19
>> I said Alman,
01:19:20
>> which is both correct.
01:19:22
>> Yeah,
01:19:22
>> that was my old 20 months.
01:19:24
>> Back to my old ways of not getting
01:19:26
trivia points.
01:19:27
>> Adam.
01:19:28
>> Well, yeah. Marquez, you should just
01:19:30
decide your answer and then No. No.
01:19:33
That's rude. You got it right last week.
01:19:34
>> I got one point this year.
01:19:35
>> You're doing fine. No, no, no, no. Yeah,
01:19:38
actually. Yeah.
01:19:40
>> Yeah.
01:19:40
>> Quick update on the score. Uh, thank you
01:19:42
for everyone who commented last week
01:19:43
that it was incorrect in the video. We
01:19:45
fixed it today. Now, uh, correction, it
01:19:48
is actually Marquez with 12, Andrew with
01:19:52
16 after that correct answer, and David
01:19:54
with 15 after that correct answer. Now,
01:19:58
next one.
01:19:59
>> And this one's worth 50 points.
01:20:01
>> 50 points on the line. No, not 50
01:20:03
points. How old was Ellis when the first
01:20:05
episode of American Idol aired in 2002?
01:20:08
>> Is this closest or you just have to get
01:20:10
it right?
01:20:12
I'll let Oh, okay. Um, I'll do closest.
01:20:14
I'll do closest. So, someone gets a
01:20:16
point.
01:20:18
Who will it be? Will it be you, David?
01:20:20
Will it be you, Andrew?
01:20:21
>> It's not Price's right, right? It's just
01:20:23
Delta.
01:20:23
>> Yeah, I'm just going Delta here.
01:20:28
>> How well do you know American Idol and
01:20:31
Ellis?
01:20:32
What is that ven diagram?
01:20:38
Whoa.
01:20:39
What do you got?
01:20:41
>> Wait,
01:20:41
>> that's so specific.
01:20:43
>> How old are you getting?
01:20:45
>> I don't know when any of this stuff
01:20:46
happened. I said 10 months old.
01:20:49
>> Incorrect.
01:20:51
>> I said three.
01:20:53
>> David, what did you say?
01:20:54
>> I said five.
01:20:54
>> Oh my god.
01:20:55
>> So, the correct answer
01:20:57
>> That's four, isn't it?
01:20:58
>> Is four. So, you both got a point.
01:21:00
>> OH, SHOOT.
01:21:01
>> NO,
01:21:01
>> YOU DIDN'T TELL. YOU know what? So, I
01:21:04
knew how old Ellis was now, but I didn't
01:21:06
take into account the fact that he was
01:21:07
born in July and this was June.
01:21:09
>> Oh,
01:21:10
>> I did that. I didn't think about that.
01:21:12
Dang. Well,
01:21:13
>> I feel bad. I forgot you were in July.
01:21:15
>> I could have sworn Ellis was 12.
01:21:18
>> Uh, I'm going to get a point. I'm going
01:21:20
to get another point for sure. Did you
01:21:22
guys know it's going to snow this
01:21:23
weekend?
01:21:25
>> Allegedly. For anyone that's still
01:21:26
listening, every break we've taken this
01:21:28
entire last 3 hours is Marquez just
01:21:31
online with 40 articles about how much
01:21:33
it's going to snow this weekend.
01:21:34
>> It's so much snow.
01:21:36
>> If we make it a trivia question, will it
01:21:38
snow this weekend? It won't.
01:21:40
>> That's a joke about you getting
01:21:41
everything wrong, Marquez.
01:21:45
>> Yeah,
01:21:45
>> he's too busy tweeting about the snow
01:21:46
right now.
01:21:48
>> It's It's going to snow a lot. Anyway,
01:21:51
well,
01:21:52
join us back next week when I hopefully
01:21:54
get maybe a point on trivia. Uh, it'll
01:21:57
be February by then, won't it? No, we
01:21:59
got one more January episode, I think.
01:22:00
So, stay tuned for that. Thanks for
01:22:02
watching. Thanks for listening. Thanks
01:22:03
for subscribing most importantly and uh
01:22:05
getting us off the hype train. You know
01:22:06
what that means? Uh, catch you guys in
01:22:08
the next one.
01:22:08
>> People were saying they could still hype
01:22:10
us for some reason. So, that broken
01:22:12
already.
01:22:13
>> Keep hyping us.
01:22:15
>> See you later.
01:22:16
>> Bye. Waveform is produced by Adamina and
01:22:18
Ellis. We're partner with Vox Media
01:22:20
Podcast Network. And our Terra music was
01:22:21
created by Veinsil.
01:22:22
>> Bingo.
01:22:32
>> We're talking about weather for the next
01:22:33
hour, right?
01:22:34
>> Absolutely. That's our Dan.

Episode Highlights

  • Alex Honnold's Live Climb
    Alex Honnold is set to climb Taipei 101 live on Netflix, raising safety concerns.
    “Get down from there!”
    @ 03m 08s
    January 23, 2026
  • OpenAI's New Ad Strategy
    OpenAI is introducing ads to its lower-tier ChatGPT services, contradicting earlier promises.
    “Sam Alman said, 'we'll never have ads.'”
    @ 05m 52s
    January 23, 2026
  • Nova Launcher Nostalgia
    Nova was the peak phone experience for many, now it's just a corporate shell.
    “I'm just reminiscing now. So, yeah, now it's going to be a sad like corporate shell of itself.”
    @ 16m 43s
    January 23, 2026
  • Threads Rolling Out Ads
    Threads is rolling out ads globally, aiming for user engagement amidst competition with Twitter.
    “So, everyone gets ads on Threads now.”
    @ 24m 34s
    January 23, 2026
  • AI in Article Writing
    A controversial article was revealed to be structured by AI, sparking debate.
    “This wasn’t just a this. It was a whole that.”
    @ 33m 18s
    January 23, 2026
  • OnePlus Isn't Dead
    OnePlus clarifies that recent reports of their shutdown are false, assuring operations continue.
    “OnePlus has since come out and just clarified that they are not shutting down.”
    @ 36m 25s
    January 23, 2026
  • The Peak of OnePlus
    A discussion on the peak models of OnePlus phones reveals differing opinions among fans.
    “I think they had two peaks: the OnePlus 1 and the 7T.”
    @ 42m 53s
    January 23, 2026
  • Verizon Outage
    Verizon experienced a significant outage affecting many customers, but some reported no issues.
    “I am a Verizon customer and I never lost service. I was so confused.”
    @ 52m 07s
    January 23, 2026
  • YouTube's Safety Focus
    79% of teachers using YouTube believe it helps students learn, highlighting its educational role.
    “79% of teachers in the US who use YouTube agree that it helps students learn.”
    @ 58m 06s
    January 23, 2026
  • Dynamic Ads on YouTube
    YouTube may soon allow dynamic ad insertion, changing the viewing experience for creators and subscribers.
    “YouTube could in the future make the viewing experience more similar to a linear TV experience.”
    @ 01h 05m 44s
    January 23, 2026
  • AI Tools and Content Quality
    YouTube is adding AI creation tools while combating low-quality AI content, aiming for better standards.
    “They’re trying to reduce the spread of low-quality AI content by building our established systems.”
    @ 01h 13m 12s
    January 23, 2026
  • Next Episode Tease
    Join us back next week for more trivia and fun!
    “Catch you guys in the next one.”
    @ 01h 22m 06s
    January 23, 2026

Episode Quotes

  • The longtail progression of this is always worse than you think.
    EXCLUSIVE: Lots of Drama Around OnePlus
  • Sony is short for Anthony?
    EXCLUSIVE: Lots of Drama Around OnePlus
  • Justice for the freaking M dash, man.
    EXCLUSIVE: Lots of Drama Around OnePlus
  • You can see the exact moment his heart rips in half.
    EXCLUSIVE: Lots of Drama Around OnePlus
  • There are three truths in life: Death, taxes, and chapters breaking.
    EXCLUSIVE: Lots of Drama Around OnePlus
  • Stop worrying about the numbers, do the partnership because you like that creator.
    EXCLUSIVE: Lots of Drama Around OnePlus

Key Moments

  • OpenAI Ads05:16
  • Sony Announcement17:41
  • AI Controversy32:58
  • Peak Phones42:33
  • YouTube Insights56:30
  • AI Content Tools1:13:12
  • Trivia Hopes1:21:54
  • Farewell1:22:15

Words per Minute Over Time

Vibes Breakdown

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