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Will Donors Stick with Joe Biden? | Pivot

July 09, 2024 / 16:48

This episode features Brian Derek, a political strategist and CEO of Oath, discussing the challenges of political fundraising and donor behavior in the current election cycle.

Derek explains how Oath aims to direct donations to high-impact campaigns, addressing the issue of "rage donating" where funds are often wasted on ineffective campaigns. He highlights the importance of strategic giving, especially in down-ballot races, to ensure that money is used effectively.

The conversation touches on the current state of donations to the Biden campaign, with many donors shifting their focus to competitive races rather than the presidential election. Derek emphasizes the need for grassroots support and the impact of big donors on campaign strategies.

Key discussions include the significance of state supreme court races in Michigan and North Carolina, and the potential consequences of a Biden loss on down-ballot candidates. Derek also mentions the importance of ballot measures related to reproductive rights and anti-gerrymandering efforts.

The episode concludes with a call for donors to consider where their contributions can make the most difference, encouraging listeners to visit Oath's platform for more information.

TLDR

Brian Derek discusses strategic political donations and the importance of directing funds to impactful campaigns in the current election cycle.

Episode

16:48
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Brian Derek is a political strategist and the CEO and founder of oath a fundraising platform that uses data to
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rate and identify high stake elections um the aim is to direct donors to campaigns where their money will have
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the Maximum Impact Brian welcome thank you for having me on okay uh so let's talk about Oath talk about how it works
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in terms of taking donations and directing the money because as Scott just said a second ago before you came
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on money is where it's at and he calls himself a porpus he will explain it to you um of a donation but you said the
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problem oath is trying to solve is a tendency for donors to rage donate into the abyss there are a lot of villains in
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the political ecosystem that get people very angry and that generate this emotional response whether it's marger
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Taylor green or Lauren bobbert or somebody else and in the last eight years that has really turbocharged this
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Grassroots donor environment where people see something happen on the news or hear about it on a podcast on Twitter
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and then immediately run and donate to try and get that person out of office when really those funds could be much
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better used somewhere else maybe just to keep that person out of power um and so
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what we set up with oath is a free platform where people can go see what their donations are actually going to
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accomplish um we do objective analysis to say where are dollars needed the most to advance the thing that you care about
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right now whether that's Repro rights or protecting democracy and how can you direct it as Str ically as possible um
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without getting sort of the blowback of a thousand text messages and phone calls
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asking for more money all right Scott so before you came on I trifurcated donors
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into three buckets and my sense is the thing that gets him out probably the most quickly let's assume that he's
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totally defined and doesn't sees Nancy speaker Pelosi at his door and just says sorry Nancy I'm not interested in
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talking to anybody and says you know it's Obama on line one and he says I'm not interested he just goes totally
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defiant if the money tap gets shut off it gets very hard for him to stay in the race
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and Loosely speaking three buckets and by the way tell me if these are the wrong buckets big donors medium-sized
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small donor my sense of the big donors is they're just taking a wait and see attitude they're not going to throw
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millions of dollars into an abyss and not understand if and who it's going to my sense of the medium-sized B donors
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and this is anecdotal evidence and I'm one of them is that we are an open Revolt we are not only signing letters
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and have sto giving money to the Biden campaign but are starting to give money and are ready and prepping to give money
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to other candidates and then the small D Money donors are just getting inundated
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with desperate emails from the Biden campaign as they attempt to show some signs of Life tell me where I got that
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wrong and and what it means in terms of is the tap going to get has it been shut
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off I think that it has turned into a trickle for sure um a lot of donors are pulling back at least at the
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presidential level we've seen a increase in traffic to oath um tens of thousands
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of donors looking to give but they're not looking to give to the Biden campaign or or similar they're looking
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to give to down ballot races in these competitive states where maybe a progressive or um exciting younger
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candidate um could turn out people who might ultimately vote for the Democratic nominee for president regardless of who
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that is it's called reverse coattails strategy we're seeing a lot of enthusiasm there at the Grassroots level
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but I I think that you're right particularly in this mid-level tier um that people are looking for other
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options and they're looking to exert influence to to try to pressure Biden to exit the race and have a more viable
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candidate somebody with a A Wider path to Victory take his place there's also um a a partner that oath is working with
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called pass the torch which has set a fund where you can give to whoever the nominee might be so long as that person
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is a new candidate um it's literally just launching today actually but um I I I think that all of these are examples
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of how people are still looking to advance their values people are really concerned about the stakes of the
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election but they want to do it in the the Strategic way how how concerned are you will happen to down ballot
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candidates if he stays in the race um staying away from that how even if these you're directing him in the right places
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How concerned are you you know I I know reverse coattails but there is such a thing as coattail definitely very
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concerned oh yeah I want to be clear extremely concerned I had my staff which are mostly engineers and data analysts
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prepare a memo last week that said the worst case scenario and so if Biden loses in a landslide right we can
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imagine a debate performance similar to happened a few weeks ago another moment like that right before the election um
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if he loses in a landslide what does that do to the US Senate the US House State Legislative races State Supreme
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Courts and it's devastating to look at the stakes are incredibly high of course for the White House but they're
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incredibly high up and down ballot when you have election deniers and farri extremists running to take over very
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important parts of our government all across the country and so we can't afford to have a year like 20 10 when
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Democrats fell asleep at the wheel in the midterms with Obama in office um truly we we cannot uh sustain or or um
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our democracy may not be able to survive a result like that and so that is why we're trying to focus people's attention
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on these races that it's true that there's a down ballot effect but even if we underperform at the top of the ticket
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for whatever reason we can save some of these Supreme Court seats we can save State Legislative seats and avert a
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worst case scenario one of the things that Biden admin Biden people are saying is they raised all that money after the
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debate the $28 million or whatever on on small donations but who matters more we've already seen some major donors
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including Barry Diller and Netflix uh Reed Hastings AR Emanuel publicly halting their support Rick Caruso until
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there's a new Democratic nominee other big donors are are going to support there was one particular one that's
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supporting one supporting him and some say they're shifting their funding to House and Senate races a lot of people
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are saying that to me um how uh how who's more important these big whales or porpuses like Scott or or what what
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matters with the money here you can't make it work entirely without both you you need both in order to put together
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the scale of campaign that is required to win in in 2024 but I will say at the presidential level where Biden in
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hardside dollars is expected to spend over a billion dollars a significant portion of that is coming in six figure
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checks um to the Biden Victory fund and so the Grassroots support is critical and also builds momentum and all of
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these um signifiers of party strength and unity very important but when it comes to how many offices you can open
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in the Battleground States how much time you can be up refuting attack ads and and those kinds of things a a big chunk
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of that money does come from this middle tier that Scott's referring to and and high dollar donors as well what do you
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think so what is the next if you will litmus test that publicly and privately sends a
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very strong signal uh around fundraising um is it do they get daily reports weekly reports what publicly
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says all right this is a this now has his donations have dried up when does when do we see that we will not see the
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those figures until early August unless they choose to release some data beforehand um there's a quarterly report
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that we'll get on July 16th but it'll mostly have the same information that we just got um from the uh monthly report
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that we get about the national committees it will be I will say as someone who's worked in campaign Finance
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for most of my career you can weave a lot of different narratives out of uh Finance data about the strength of your
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campaign or how much your uh you have versus your opponent um Biden has raised so much money to
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date a historic amount of funds that he's not going to be um like shutting down campaign offices or laying people
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off that is not sort of in the realm of possibility in the next six weeks um so he he will not face a cash cash crunch
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before the convention and if he leaves the Convention as the nominee the money Taps many of many of which I think
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they're making the calculation will turn on again because people will have nowhere else to go but what are you I'm
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just what what are you seeing you're in this community right across your buddies
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that you talk to or meet with over a beer I don't know where you live or coffee or or I'm worried that saying
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someone drinks beer is somehow a hate crime now but anyways what are you hearing
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what are you hearing in terms of is it off 90% is it off 10% is it am I being alarmist I would imagine it's literally
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just stopped what are you hearing in terms of donations to Biden and to Democrats in general what's going on out
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there I'm hearing I'm part of multiple um different donor collectives or donor groups um that I either advise or am a
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member of that are having parallel conversations around how can we make a change here to
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match the crisis of the moment that we're in and so either people are making the choice to um withhold money
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entirely uh which would allude to the sort of change that you're referring to but I think that it's more common that
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they're changing the targeting um that as you uh mentioned Cara that they're looking at Senate races and house races
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that they're setting up new super packs to support alternate candidates um and so there's still a lot of money moving
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there's no real way for us to assess the damage being done directly to Biden's accounts and how how much that has
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slowed I I can't estimate so in that vein aside from what's going on at the top that what's the most important race
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no one's talking about where have you been pushing give us a two examples or one example there's many I would say
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state supreme court races in Michigan and North Carolina incredibly important this cycle um people often Overlook
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State Supreme Courts but they influence how maps are drawn what voting rights we
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have Reproductive Rights gun legislation all kinds of things are decided at that
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level um so I think that both of those will be really critical and then I would also point to
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the state ledge races happening in Arizona um both Chambers are currently controlled by Republicans but could flip
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to Democrats with a strong uh robust turnout campaign in Arizona even if we lose at the presidential level the way
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that the districts are drawn it's still possible that we could flip those chambers and reverse Arizona's uh
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abortion ban um which would be vitally important to of course millions of people living there and then the the
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last one I'll sneak in are the ballot measures big year for ballot measures dozen states putting Reproductive Rights
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on on the ballot also anti-gerrymandering ballot measure in Ohio um in Missouri there's one for a
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living wage lots of really great opportunities for direct direct democracy when you think about what's
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happening now I realize it's unprecedented but everyone's like you can't go into chaos we have to stick
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with Joe Ezra Klein made a very good argument why Kos is okay is okay risk-taking is okay do you think it's a
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good time to take a risk and I assume the money will flow to whoever they decide if they take a risk and do it in
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a non-chaotic way not ridiculously chaotic is what I'm talking about um but is that is is that the worst thing to
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create chaos for the Democratic party can you answer those critics that say that that you can't do it now it's too
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late I think that the the damage has been done in terms of chaos and unfortunately while I support him and
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and have spent a lot of time talking about his successes it was done by President Biden he entered this chaos
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into the conversation with his debate performance and so now all we can do is respond to it I said right after the
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debate it's going to be a very uncomfortable six weeks until the convention and then after that it will
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be settled one way or the other whether it goes the way I hope it does or not we
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only have a few weeks left of this of this potential chaos but Joe Biden coming out every single day and saying
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he's staying in the race is not going to quiet it either so I think that you can
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take the um desire for a a neutral piece out of the equation and just decide what
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you want to come out of the chaos do you want a new candidate to come out on the
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other side and the energy and sort of the historic nature that might come with that or do we want to stick to Biden and
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cross our fingers that we make it across the Finish Line in November but either way now through the convention is going
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to be a rocky couple of weeks um with a lot of uncertainty and unanswered questions Scott last question so we've
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been talking a lot about Biden do you have a sense for where Trump's fundraising
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is in contrast or compared to July of 2020 in a much stronger position um than 2020 I'd have to pull the exact numbers
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but he has spent the last three months in back rooms with billionaires and they have really stepped up we saw uh Tim
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melon who also is supporting RFK Jr one of his largest owners just write a $50 million check to a trump super pack
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absolutely huge amounts of money he also met as I'm I'm sure you're you've talked
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about uh with oil exec and asked them to raise him a billion dollars um and said
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that he would make some policy changes to his platform in in exchange and so he really has leaned in to the
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billionaire club um is amending his platform actively things like flip-flopping on Tik Tok in order to
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appease them and it is paying dividends and we're seeing that in his dramatically accelerated uh fundraising
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post conviction but you brought up something you mentioned RFK Jr just quickly we'd be not to ask fundraising
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for RFK Jr and what that says about the race I think the RFK Junior's campaign um has always been propped up by just a
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handful of people who have other interests in his candidacy continuing whether that's his running mate um who's
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written Millions at this point maybe over 10 million in checks um to to his campaign or whether it's uh billionaires
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who have their own interests in who they think he will take votes away from but there are certainly no Grassroots energy
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or Grassroots donation um campaign in order to fund and scale an RFK Jr ticket he would not even have the funds to make
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it on the ballot in many states uh without these million plus dollar checks that people have been writing to help
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him interesting all right Brian this is really helpful I think people should just calm the [ __ ] down that's our
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feeling just like think think logically about where the money should go including these down pallot races you
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mentioned but people can go to oath. vote to learn more and figure out what you were interested in voting for and
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that you can put money to use in ways that are probably more helpful going forward thank you so much thanks for
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having me on

Episode Highlights

  • Oath: A New Fundraising Strategy
    Brian explains how Oath directs donations to maximize impact in elections.
    “We do objective analysis to say where are dollars needed the most.”
    @ 01m 20s
    July 09, 2024
  • Changing Donor Behavior
    Discussion on how donors are shifting their focus from presidential to down-ballot races.
    “A lot of donors are pulling back at least at the presidential level.”
    @ 03m 00s
    July 09, 2024
  • The Stakes of the Election
    Brian highlights the high stakes of the upcoming elections, especially for down-ballot races.
    “The stakes are incredibly high for the White House but also up and down ballot.”
    @ 05m 16s
    July 09, 2024

Episode Quotes

  • Money is where it's at.
    Will Donors Stick with Joe Biden? | Pivot
  • We cannot afford to have a year like 2010.
    Will Donors Stick with Joe Biden? | Pivot
  • People should calm the [ __ ] down.
    Will Donors Stick with Joe Biden? | Pivot

Key Moments

  • Fundraising Insights00:03
  • Grassroots Donor Environment00:53
  • Election Stakes05:30
  • Calm Down16:24

Tension Over Time

Words per Minute Over Time

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