Paul J. H. Schoemaker's 'Brilliant Mistakes': Finding Opportunity in Failures
Episode Description
Groupon's rejection of Google's bid. Subscription changes at Netflix. The New York City Schools' hiring of a former publishing executive. Do events like these, which were considered to be colossal mistakes by some, also have the opportunity to result in game-changing innovations? That is one of the questions that Paul J. H. Schoemaker, research director of Wharton's Mack Center for Technological Innovation, has been exploring throughout his career. In his new book, Brilliant Mistakes: Finding Success on the Far Side of Failure, Schoemaker identifies ways to take advantage of the opportunities that can flow from mistakes. đź“‚ Innovation
Brief Summary
Paul Shoemaker discusses how embracing mistakes can lead to innovation and success in business.
Key points
- Brilliant Mistakes Explained. Paul Shoemaker discusses how mistakes can lead to innovation and success.
- Learning from Mistakes. Exploring how successful people embrace mistakes as part of their growth.
- The Value of Mistakes. Shoemaker argues that mistakes can be treasures that lead to new insights.
- Creating a Culture of Learning. Shoemaker emphasizes the need for organizations to embrace mistakes strategically.
- Redefining Mistakes. Shoemaker shares insights on how to view mistakes positively and strategically.
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Episode highlights
- Brilliant Mistakes ExplainedPaul Shoemaker discusses how mistakes can lead to innovation and success.“A brilliant mistake sounds like an oxymoron.”0:34Nov 7, 2011
- Learning from MistakesExploring how successful people embrace mistakes as part of their growth.“Why not make a few more mistakes if they’re so valuable?”2:57Nov 7, 2011
- The Value of MistakesShoemaker argues that mistakes can be treasures that lead to new insights.“Mistakes are treasures, gifts of sorts.”4:22Nov 7, 2011
- Creating a Culture of LearningShoemaker emphasizes the need for organizations to embrace mistakes strategically.“You should permit a little bit to have discovery that seems accidental.”6:04Nov 7, 2011
- Redefining MistakesShoemaker shares insights on how to view mistakes positively and strategically.“It will change their view about what a mistake is.”11:21Nov 7, 2011
Tension
45/ 100Some tension





