Adam Alter on the Business of Keeping Us Hooked

Brief Summary

Adam Alter discusses addictive technology, focusing on Flappy Bird and strategies to combat tech overuse.

Key points

• The Addictive Nature of Flappy Bird. Flappy Bird, a simple game, became a massive addiction for many players.
• Steve Jobs' Tech Dilemma. Despite praising the iPad, Jobs limited its use for his children.
• Behavioral Addiction Statistics. A significant percentage of adults struggle with behavioral addictions, predicted to rise.
• Tech Addiction Solutions. Strategies to combat tech addiction include removing notifications and limiting device access.
• The Role of Nature in Healing. Nature serves as a remedy for behavioral addiction, providing a necessary escape.