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Ideas 4 Action

March 21, 2018 / 27:34

This episode features Mahmood Mohideen from the World Bank Group and Georgia Petrowski from the Zipline Center discussing the Sustainable Development Goals (SDGs) and youth engagement in these initiatives.

The conversation begins with Mahmood Mohideen addressing the current status of the SDGs, highlighting the increasing number of countries committing to present their plans at the UN. He notes that while many countries are submitting plans, actual implementation at the national and local levels varies significantly.

Georgia Petrowski shares insights on the Ideas for Action program, which encourages youth participation in achieving the SDGs. She mentions a significant increase in proposals from young people, indicating a growing interest in sustainable development.

Both guests emphasize the importance of partnerships between governments, the private sector, and academia to drive effective implementation of the SDGs. They also discuss the role of innovation and technology in addressing global challenges.

The episode concludes with a focus on gender equality and the need for initiatives that empower women, particularly in developing countries, to contribute to sustainable development.

TL;DR

Mahmood Mohideen and Georgia Petrowski discuss SDG progress, youth engagement, and the importance of partnerships for sustainable development.

Episode

27:34
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our guests today are Mahmood Mohideen of
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the senior vice president at the World
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Bank Group in charge of partnerships and
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also Georgia Petrowski who is a senior
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fellow at the zipline Center member
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Georgia thank you so much for joining us
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today on knowledge at Wharton
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thank you so much thank you very much
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but maybe to begin with you when we met
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in Washington DC last year we were
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talking about the sustainable
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development goals and I was wondering if
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we could begin by talking about where
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are things today where do things stand
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in terms of deemed of implementation of
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those goals right there are many ways in
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looking at the progress on the SDGs one
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of them in the official way of handling
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the progress so if you measure it by the
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number of presentations and submissions
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to the UN system through ministers of
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finance and development it is going to
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be on the increase because many more
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countries have committed to present
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their plans for the 2030 agenda and they
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are all going to be doing that in July
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this year at the UN headquarters in New
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York so you can really see that there is
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some sort of official commitment
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demonstrated by the number of ministers
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and governments participating this year
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that will bring the total of submissions
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and presentations to more than 110
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countries so this is more than half of
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the membership of the UN which is 193
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countries then you take it into the more
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practical level at the national level
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how many countries have done better in
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terms of designing their own national
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plans design their own budgets to deal
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with the SDGs I would say that not all
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of those who submitted have done that
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there is always a difference between
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what's happening a reality
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the official presentations and the
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measure of that is basically how many
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countries that you can logo and their
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websites and see the SDGs in their
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budgets and you'll will be surprised to
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see that there are only very small
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number of countries which have done that
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so far
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the justification could be that still
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the third years and the launching of the
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SDGs that some of the lines of business
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are continuing but without really naming
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or renaming them under the new s disease
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but coming from a finance institution we
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take matters more seriously when you see
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the government plans are reflected in
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their budget priorities the third level
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which is more important than the two is
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basically the local level to what extent
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you have seen improvements in people's
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lives or the policies and institutions
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addressing their issues of concern since
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the launching of these disease in 2015
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as we know the SDGs or the sustainable
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development goals are about more
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inclusive growth better social
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development and better consideration for
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environment and climate change issues
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again not all countries have done that
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at the local level there are some good
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bright cases I was in Colombia recently
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I've seen some good progress I I know
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that there are other Latin American
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countries including Mexico and others
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who are taken this issue seriously there
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are countries in the East like China and
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Vietnam and Korea and Japan who have the
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good investments in in the connection
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between the central level and the local
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level India have done well in that front
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as well in Africa I think there are many
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issues that are constraining governments
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but again you can really see countries
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like Rwanda doing very well in this
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front this doesn't mean that others are
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not doing but basically I'm trying to
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give examples of
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exceptional progress in terms of the
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commitment of the leadership and
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translating this commitment into some
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sort of localized solutions so you happy
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with the progress so far or using things
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that are running a little bit later than
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you'd like yeah well it's very much
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related to the performance at the
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country level so it it's not my
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happiness of the people's happiness that
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matter here if you are seeing this kind
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of improvement at the local level and
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people are more engaged and seeing some
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sort of better impact on reduction of
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poverty improvement and on health and
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education services and the rest of the
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17 goals you can see every Development
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Agency and it stopped like me happy with
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the progress Georgia turning to you one
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of the initiatives that you in the
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cyclin Center have been collaborating on
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with the World Bank Group and other
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partners is the ideas for action which
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is a way to inspire young people to get
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involved in coming up with ideas to make
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the sustainable development goals a
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reality how is that program coming along
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based on what Mahmood just said in terms
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of countries that are not perhaps doing
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as much as they could be doing as
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quickly as they should be so I mean this
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year we are really surprised I mean last
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year we were surprised because we double
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the proposals but this year we triple
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the proposals which clearly demonstrate
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tremendous interest from young people to
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be part of this process to own the
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process and at the same time to come
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with actionable actionable ideas of
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implementation so what mood was
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referring that the government is
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signaling commitment to these issues now
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the question is because the
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implementation at the end of the day
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will not happen just because the
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government engage you have to engage the
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private sector you have to engage young
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entrepreneurs and this is something
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where we would like to interfere
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I mean engage with and the fact that we
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in addition to students we have young
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entrepreneurs and young professionals
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that means that they are also making
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kite of not just pressure but making the
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CEOs of the companies more comfortable
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that they have already young people
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working for
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who can commit innovative ideas so
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basically if we travel the triple the
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proposals we have over 2100 the number
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of teams was four times higher than that
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we have examples of business association
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like the German Brazilian Chamber of
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Commerce which utilized the network of
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companies to engage them in young
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profession to generate ideas in Eastern
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Europe a pharmaceutical company Hema far
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use this as a platform not only to
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generate ideas to make their company
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more sustainable or engagement in
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sustainability but at the same time
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really to communicate to the government
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that corporations can get engaged with
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additional and critical knowledge of how
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to deal with these issues so that's
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really very encouraging to know that the
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amount of participation has increased so
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much what are some of the reasons that
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drove this increase I think the
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philosophy of this program that is not
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just about competition but is a platform
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for learning platform for exchanging
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knowledge and critical critically local
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partnership I mean we made some major
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breakthroughs for example in Egypt and
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that was driven by idea for action Egypt
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club major breakthrough in Nigeria but
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idea for action African club I already
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mentioned there Hema Fonda the company
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in Eastern Europe I measure the Chamber
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of Commerce so basically I think the
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collaboration between the signaling
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center and the World Bank is more or
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creating that platform and facilitating
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so that the local initiatives are better
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designed and also supported so that they
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can generate better ideas coming back to
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you how does the idea for ideas for
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action programme fit in more broadly
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with what you and the World Bank are
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trying to achieve with the sustainable
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development goals one of the main things
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that came out from the UN discussions of
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this disease and one of the
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that we are pushing at the bank is the
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issue of partnerships it's one of the
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goals of the sustainable development
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agenda and in our case it's basically
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about how to rely on on our own
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comparative advantage when it comes to
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finance or knowledge but realizing as
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well that others would have their own
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comparative advantages in some
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particular fields the advantage of doing
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this kind of partnership with the
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Wharton has a place of excellence when
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it comes to knowledge and academia the
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partnerships with the business sector
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and the partnership with young minds and
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young people with their own ideas and
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their own ways of challenging the status
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quo and and actually the whole thing
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came out from here I was invited by
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Georgia four years ago to one of his
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classes and based on an exchange and of
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ideas and discussion and my way back to
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Washington DC I called him from the
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Train I said well why don't we start
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having all of these ideas
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institutionalized rather than having
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them coming out from a seminar or a
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lecture so let's have that and let not
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limit not limited to Wharton and make it
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a kind of a big platform and the idea
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developed and this is the fourth year we
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have thousands of participants from
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around the world from more than 120
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countries coming with their own
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proposals of tough competition because
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and actually the difficulty now is not
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for those who wrote the proposals and
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finishing them the difficulty as it
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happened last year and the year before
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for those who are going to be assessing
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such high quality of good ideas mixing
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very good understanding in a positive
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way good understanding of the problems
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in their neighborhoods and their
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villages in their townships and their
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urban areas as well with whatever they
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learned in school and university with
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their exposure of different ideas coming
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through the open space of ideas around
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the world and getting there all in a way
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to convince
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very tough assessors of what could be
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really a good workable scalable proposal
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on finance for for development
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you mentioned 120 countries involved in
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this exercise is it your sense that it
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is primarily the developing countries
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that should be focusing on the SDGs or
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is this also something for the developed
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countries to focus on for example our
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STG is also important for the u.s. it is
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the main thing about the SDG is in
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comparison to its predecessor the MDGs
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nor the Millennium Development Goals in
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the past which ended in 2015 that the
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previous goals were basically focusing
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on developing countries and human
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development and with particular areas of
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work only eight goals the new and more
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challenging aspect of the his disease
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its universal universality it is
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addressing the challenges in the poorest
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of the countries in the world and the
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challenges as well of progress and
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maintaining what what you have and
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improving on it in the most advanced of
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the economies and if we measure it again
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by the submissions you will be happy to
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see that there is this enthusiasm by
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developing countries but again many of
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the OECD countries the Nordics some of
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the richest countries in the world we're
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in the forefront including the g20 and
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the g7 countries have been submitting
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earlier than others just to challenge
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themselves and their communities about
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what's going to be happening in the
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future
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would referred to the tremendous
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difficulty of taking all these thousands
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of wonderful ideas and trying to
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cherry-pick some of the most impactful
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ideas how do you do that well what's how
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do you select which are the best ideas
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that should be focused on and
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prioritized okay let me first mention
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that those who are making the selection
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are also very motivated to do that
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because for them that's exposing
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themselves to the reality or
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the ground so it's a mutually learning
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process when we have people from IFC or
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the World Bank selecting these projects
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in a particular country for example they
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will get pretty clear idea what from
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young people perspectives are priorities
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for these countries and there are very
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different layers of selection so that in
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each layer they get more feedback on how
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to improve their proposals and of course
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the final proposals will end up in the
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book which is published by the World
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Bank which goes through very elaborate
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editing so the bottom line basically is
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yes it takes time but if you don't look
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at that as a mechanical process of
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selection but there's a process of
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learning and providing feedback for
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those who are participating is very
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fulfilling I'm sure it is coming back to
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you these days there is a tremendous
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focus on science and technology and
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innovation as game changers in how how
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the world of business is evolving and a
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world of economic development is
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evolving how do you see the role of
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innovation and science and technology in
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the implementation of the SDGs overall
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but also in the kind of ideas that are
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proposed through initiatives like ideas
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for action there's a very good question
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the SDI or science technology and
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innovation were included in the
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documents of Addis which are basically
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the documents related to the
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implementation of the sustainable
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development goals there is a full
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chapter on that but and as you know it
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has happened in July 2015 but because of
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the fast changes that are happening in
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the areas of science and innovation and
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technology and this big discussion about
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the implications of the fourth
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Industrial Revolution if you write this
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chapter today despite the fact there's
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only three years old you it would be a
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completely different
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chapter in terms of the ways of handling
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the matter in terms of the kind of
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partnerships you feel that and the
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address again that was more of the
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responsibility of the government I want
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to do that and perhaps to partner with
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the Centers of Excellence and the
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private sector now in reality you can't
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really see who are driving the the
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changes in this area
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yes government is involved in different
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aspects it can incubate and support and
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give a good platform for the flourishing
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of new ideas and better technological
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solutions but the private sector
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business and academia that are basically
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behind all of these new ideas so I think
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the emphasis will be different and the
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kind of achievable outcomes from a focus
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on science technology and innovation
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rather than dealing with it as a kind of
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a separate sector it should be
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mainstreamed and integrated in every
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aspect of work including how to get
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better data by using Big Data solutions
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and other means to get better evidence
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of what works and what doesn't work when
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we talk about financed what extent the
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use of technology mobile money clouding
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finance the new technologies including
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blockchain and some of its good and
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controversial outcomes as well how can
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we consider them when we talk about
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implementation how technology can enable
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a hospital or a clinic in a remote
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village to get the best ideas coming out
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say from the United States of America
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when it comes to good solutions to to
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medical problems and diseases so all of
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all of these kinds of new ideas
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associated with STI needs to get us into
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a more dynamic version of considering it
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rather than just say well getting more
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from the government and ignoring the
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private sector and academic centers when
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it comes to the partnerships one of the
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most interesting things that you just
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mentioned Georgia is the role of
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academia
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in helping to come up with these ideas
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how do you see in from your perspective
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of the ideas for action program the rule
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of academic institutions and in making
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these kinds of initiatives successful I
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mean let me just step back before
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directly answering that question over
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the weekend the singly center organized
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an event related to blockchain and there
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was an interesting presentation from
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Macaulay from MIT who basically said
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most of the disruptive innovations in
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that space come from people between 24
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and 28 years old so I asked the question
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what kind of education they got before
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they got there so I think from academic
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perspective we have at least two
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challenges one is to go beyond the
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traditional boundaries because in this
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space of blockchains you see people from
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technology side and lawyers to make sure
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that they don't get in trouble but they
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are development experts business people
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are not there so I would argue that they
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still a disconnect between what are the
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most exciting technological solutions
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and what are the real needs on the
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ground that needs to be addressed to
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this and I think that that hit Silicon
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Valley is already feeling there is no
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major new ideas coming from there
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because it's more kind of kind of a
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linear improvement on the technology
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side but not a major change of
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identifying the real problems that can
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be handled and make money by the way
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it's not just an absurd philanthropy or
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development issues now of course on the
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academia side one big benefit of this
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whole initiative is that we from one
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side we captured the reality on the
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ground but we also get understanding of
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what are the gaps in terms of knowledge
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and skills the dis young people are
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coming and cannot utilize them because
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they are facing a little bit different
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reality than what is sometimes presented
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in the regular education and for
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academies I think identifying these gaps
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is a good reminder
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that in addition of publishing papers
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they also need to be a little bit more
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focused and careful how to that process
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we are preparing the next generation of
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leaders or at the preneur so that they
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really deal with these the fundamental
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issues looking to the future a little
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bit one of the biggest issues that the
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world faces today is that of gender
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imbalance and how even the resources
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that exist are distributed so unequally
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between men and women if you think about
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the use of innovation and science and
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technology in not just empowering women
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but but bringing about greater gender
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parity around the world what are some of
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the new ideas that can be implemented to
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drive that sort of change you know maybe
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I wonder if you have any thoughts on new
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initiatives that could point in that
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direction yeah just over the horizon
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confirm what you said the problems
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related to inequality discrepancy and
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unfairness against women are all over
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not just in the developing countries but
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in many of the advanced economies as
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well when it comes to pay opportunities
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furnace in in dealing but when it comes
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to developing countries women would be
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suffering from the same problems like
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like what men would suffer from but they
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have their own problems as well and one
00:21:02
of the new initiatives that we are
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trying to develop and to launch during
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the spring meetings of the World Bank
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and the IMF in April this year is an
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initiative that would link the SDGs
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to women entrepreneurs recognizing that
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if you happen to be a woman in a rural
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area under the age of 25 so each one of
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what I said now being a woman in a rural
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area under 25 brings different aspects
00:21:33
of these advantages and discrimination
00:21:35
when it comes to Financial Inclusion
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access to market and access to
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opportunities we can really see that
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technology and innovation especially in
00:21:45
IT field could really bring many good
00:21:48
solutions to these problems but you need
00:21:51
to have the investments some of these
00:21:53
investments could be related to the
00:21:55
digital world but many of them could be
00:21:57
analog investments who shouldn't really
00:21:59
be undermining the importance of good
00:22:02
education good access on the road better
00:22:05
investment in nutrition and health for
00:22:08
for women as well having said that we
00:22:10
are the in partnership again with the
00:22:13
second Center and Wharton Business
00:22:15
School and with the UN system through
00:22:18
the participation of the United Nation
00:22:19
the Development Programme with the UN
00:22:22
women with variety of economic
00:22:25
Commission's of the UN system and the
00:22:26
business sector we are having an
00:22:28
initiative we are calling it s disease
00:22:30
an error so it's sustainable development
00:22:32
goals and women in all ages but we are
00:22:36
focusing on the role of women as
00:22:38
entrepreneurs and through their own
00:22:41
micro enterprises and whatever they are
00:22:43
investing of their time and their
00:22:45
efforts and their talents in order to
00:22:48
bring some solutions to their poverty
00:22:51
and the poverty of their families and
00:22:54
the poverty of their neighborhood sounds
00:22:58
like a very interesting initiative from
00:23:00
the cycling centers point of view what
00:23:03
is your perspective how would this fit
00:23:05
in with the work that you are already
00:23:06
doing for ideas for action and where
00:23:08
would you like to see this initiative go
00:23:10
well from one side there is a tremendous
00:23:12
complementarity in this because many
00:23:14
proposal we receive are coming from
00:23:16
young girls and women so the connections
00:23:19
is already there and also we would like
00:23:22
through this engagement to utilize this
00:23:25
not as a competition for good ideas or
00:23:29
recognizing a woman who've been
00:23:31
successful so far but also utilizing the
00:23:34
resources that Wharton and other
00:23:36
academic institutions have to provide a
00:23:38
platform where they can better equip
00:23:42
themselves to take a leadership role
00:23:44
because it's not a matter whether we
00:23:47
cannot just separate the fact that they
00:23:49
are not equally paid we first to have
00:23:52
another class at least in peril we have
00:23:54
to address are they are equally equipped
00:23:57
do they have opportunity to really get
00:23:59
access to that knowledge that will make
00:24:01
them more creative more productive and
00:24:04
through that and what Matt would mention
00:24:06
I think the critical question is their
00:24:08
role as a heads of the families so it's
00:24:12
not just about a woman it's about their
00:24:14
family about encouraging their own
00:24:16
daughters to get in this in this space
00:24:19
so I think from our perspective
00:24:21
definitely this is something where we
00:24:23
would like to go you know stronger to
00:24:27
sort of wrap this up with one final
00:24:29
question for each of you if I were to
00:24:32
ask you to gaze into the crystal ball
00:24:34
and and look at the future next you know
00:24:38
12 to 24 months where would you want to
00:24:41
see ideas for action and this SDGs and
00:24:44
her initiative go and and what
00:24:47
contribution would you like to see it
00:24:48
make to the sustainable development
00:24:51
goals around the world men would start
00:24:53
with you perhaps well three things for
00:24:55
the ideas for action next year is going
00:24:58
to be the fifth year so we hope for more
00:25:01
progress and progress is measured by two
00:25:03
things by the quantity and we are happy
00:25:05
with the enormous progress and we hope
00:25:07
to reach not just the 120 plus countries
00:25:10
but the whole membership of the World
00:25:13
Bank and the UN system in terms of
00:25:16
quality we were very much impressed by
00:25:18
the the quality we need more in terms of
00:25:22
having ideas that could be workable
00:25:26
solutions and scalable and the third is
00:25:29
related to the SDGs on her while it is
00:25:32
following the good footsteps of the
00:25:37
ideas for action but we need really to
00:25:40
see a big start for this one initiative
00:25:44
given the importance of the role of
00:25:46
women especially young women and micro
00:25:49
enterprises in the society and the
00:25:51
economy and to have the impact shirt
00:25:54
wonderful George I think you had the
00:25:56
final word what would you be pressure I
00:26:00
would say if first to go beyond what
00:26:04
usually is a topic of conversation of
00:26:07
heroic entrepreneurs people who will
00:26:10
change the world
00:26:11
solved all these global
00:26:13
we would like to see more progress at
00:26:15
the local level more progress of
00:26:17
initiatives which are driven at the
00:26:19
local level
00:26:20
solving the local problems because that
00:26:22
will be a key contribution to solving
00:26:24
these more broader current programs and
00:26:26
that's what we've been particularly this
00:26:29
year achieving so we also want to see
00:26:31
more recognitions of these ideas at the
00:26:35
local level because they solve specific
00:26:37
problems and we will see in the coming
00:26:39
months in fact that that is happening in
00:26:42
Democratic Republic of Congo which is
00:26:44
country with not that strong
00:26:46
institutions at King Nigeria Colombia in
00:26:49
the Balkans and that's what I'm really
00:26:52
after more in terms of implementation
00:26:55
but through that implementation shaping
00:26:58
the the ecosystem inside the country and
00:27:02
even sub law a local level so that more
00:27:05
ideas which are not necessarily generate
00:27:07
with right years for action will have a
00:27:09
chance to succeed Georgia thank you so
00:27:13
much for speaking today with knowledge
00:27:15
at Wharton thank you very much
00:27:17
for more insight from knowledge at
00:27:20
Wharton please visit knowledge Wharton
00:27:23
UPenn edu
00:27:27
[Music]

Badges

This episode stands out for the following:

  • 70
    Best concept / idea
  • 60
    Most inspiring
  • 60
    Most creative
  • 60
    Most influential

Episode Highlights

  • Commitment to Sustainable Development Goals
    More than half of UN member countries are committed to presenting their plans for the 2030 agenda.
    “You can really see that there is some sort of official commitment demonstrated by the number of ministers participating.”
    @ 01m 25s
    March 21, 2018
  • Youth Engagement in Sustainability
    This year, participation in the Ideas for Action program tripled, showing tremendous interest from young people.
    “We tripled the proposals, demonstrating tremendous interest from young people!”
    @ 05m 43s
    March 21, 2018
  • Technology's Role in Gender Equality
    Innovations in technology can empower women and drive gender parity globally.
    “Technology and innovation could really bring many good solutions to these problems.”
    @ 21m 42s
    March 21, 2018
  • Empowering Women Entrepreneurs
    Focusing on the role of women as entrepreneurs through micro enterprises to combat poverty.
    “It's about encouraging their own daughters to get in this space.”
    @ 24m 16s
    March 21, 2018
  • Future of Ideas for Action
    Looking ahead to the next 12-24 months, aiming for progress in sustainable development goals.
    “We hope for more progress measured by quantity and quality.”
    @ 25m 01s
    March 21, 2018
  • Local Level Initiatives
    Emphasizing the importance of local initiatives in solving broader global problems.
    “We would like to see more progress at the local level.”
    @ 26m 15s
    March 21, 2018

Episode Quotes

  • The amount of participation has increased so much!
    Ideas 4 Action
  • It's not just about competition, but a platform for learning and exchanging knowledge.
    Ideas 4 Action
  • We can really see that technology and innovation could bring many good solutions.
    Ideas 4 Action
  • It's not just about a woman; it's about their family.
    Ideas 4 Action
  • We hope for more progress measured by quantity and quality.
    Ideas 4 Action
  • We need more recognition of these ideas at the local level.
    Ideas 4 Action

Key Moments

  • Official Commitment01:25
  • Youth Engagement07:26
  • Technology Solutions21:42
  • Women Empowerment22:36
  • Sustainable Development Goals24:51
  • Local Initiatives26:15

Words per Minute Over Time

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