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How U.S. Companies Legally Cut Tariffs Through Supply Chain Strategy

July 02, 2025 / 16:56

This episode discusses the first sale rule and its implications for businesses dealing with tariffs. David Zaring, a Professor of Legal Studies and Business Ethics at the Wharton School, explains how this rule can help companies save on tariff costs.

Zaring describes the first sale rule, which allows companies to pay tariffs only on the first sale in the supply chain. For example, a t-shirt manufactured in China and sold to a Hong Kong middleman would incur tariffs only on that initial sale, rather than on subsequent sales to American retailers.

The conversation highlights the importance of documentation for companies to benefit from this rule. Zaring notes that businesses must maintain clear supply chain records to take advantage of the lower tariff rates.

As tariffs become a more prominent issue, Zaring predicts increased interest in the first sale rule among companies. He emphasizes the complexity of global supply chains and how they can impact tariff payments.

Retailers, particularly those like Walmart, may benefit significantly from the first sale rule if their supply chains involve multiple links and are designed for the American market.

TL;DR

David Zaring explains how the first sale rule helps companies reduce tariffs by paying only on the initial sale in the supply chain.

Episode

16:56
00:00:00
Dan Loney: Well, as you hear companies report their quarterly
00:00:02
earnings statements, you're hearing them talk quite a bit
00:00:05
about the impact of tariffs, but there may be a workaround that
00:00:09
some companies are focused on. It's called first sale rule, and
00:00:13
it is helping to ease some of the financial impact for firms.
00:00:17
David Zaring is a Professor of Legal Studies and Business
00:00:19
Ethics here at the Wharton School. David, great to talk to
00:00:22
you again. How are you, sir? David Zaring: I'm doing well. How are you?
00:00:25
- I'm doing well. Thank you for doing this. This is obviously a very
00:00:28
unique time for so many businesses because of the
00:00:31
tariffs and how they are impacting, but this idea of this
00:00:33
first sale rule was something that I hadn't heard about. It's
00:00:36
being brought up more and more by companies. Kind of give us an
00:00:39
idea as to what exactly it is.
00:00:43
- The first sale rule basically provides that, for certain kinds
00:00:46
of transactions, you can only pay a tariff on the first sale
00:00:52
in the supply chain, rather than on the amount that is paid when
00:00:57
the product is imported. So, you know, an example might be a t
00:01:01
shirt manufactured in China and then sold to a Hong Kong
00:01:06
middleman, and then the Hong Kong middleman sells it to an
00:01:10
American retailer, and the retailer sells it in the store.
00:01:13
And the first sale rule provides that the tariff need only be
00:01:18
paid on the sale between the Chinese manufacturer and the
00:01:22
Hong Kong middleman, rather than the sale of the Hong Kong -- from
00:01:26
the Hong Kong middlemen to the importer in the United
00:01:29
States. - And
00:01:30
that's the trick of it, that you have to have that third
00:01:34
entity kind of involved in the process.
00:01:36
- Yep, you need to be well documented, and you need a
00:01:40
supply chain. You need multiple sales and you need the
00:01:43
product to be made for sale in the United States.
00:01:47
- So you mentioned the documentation. Is that kind of a
00:01:50
challenge, or, you know, an element that could be a trip up
00:01:54
for some of these companies if they don't have that real good
00:01:57
documentation to be able to, you know, claim that lower cost
00:02:02
number so that they don't have to pay more on the tariff side?
00:02:06
- Yep, that is an issue. It's sort of bureaucratically simpler to
00:02:11
just pay the tariff on the basis of what the end user pays for it
00:02:16
to get it into the United States. And the first sale rule
00:02:20
requires those end users to sort of keep their supply chains
00:02:25
open, clear, and documented, so that they can instead pay the
00:02:29
tariff on the basis of the sale from China into Hong Kong in our
00:02:32
example. And you know, that can present some challenges. Maybe
00:02:35
the Hong Kong middleman doesn't want to tell you how much they
00:02:38
paid for the t shirt in China. You can see business
00:02:42
reasons why they may not want to share that information with
00:02:44
their customers, but they have to if the customer is going to
00:02:49
take advantage of the first sale rule.
00:02:51
- But from the business perspective here in the United
00:02:54
States, this process is legal as long as you kind of follow
00:02:58
along a lot of these processes that we've just laid out here.
00:03:02
- Yep, it's legal. It's been legal since the early '80s, and some
00:03:07
people went to court to try to clarify that the first sale rule
00:03:12
was an accurate interpretation of American customs laws. They
00:03:16
won that legal challenge, and so the first sale rule's
00:03:20
been around ever since, and that's how it sort of
00:03:26
works. It's this sort of interpretation of Congress's
00:03:30
basic tariff statute. And since then, importers have been
00:03:36
able to take advantage of the first sale rule, you know, given
00:03:39
that documentation and everything else.
00:03:41
- And so right now, when you're talking about a time where
00:03:44
tariffs are seemingly at the forefront of a lot of
00:03:46
conversations, this can be a very important cost savings for
00:03:51
a lot of firms, especially if they're doing it this way. And
00:03:54
even if they're not, maybe this is a new path for them to think
00:03:57
about, you know, ways to import
00:03:59
product. - Yeah, I think that's right. There's two ways in which
00:04:04
importers can really benefit from the first sale rule. For
00:04:07
starters, the really big tariffs that are being imposed on the
00:04:10
nation's borders, those are going to be reduced if you only
00:04:15
have to pay tariff on the first sale. It's also a way of maybe,
00:04:20
if your supply chain is set up this way and is bona fide, works
00:04:23
this way, to pay a lower tariff. So, you know, there's very high
00:04:27
tariffs in China for stuff that comes into China, and there may
00:04:30
be lower tariffs for stuff that comes from other countries. And
00:04:33
so if a Chinese manufacturer sells to a, you know, Vietnamese
00:04:38
middleman or something like that, then the American retailer
00:04:42
who eventually ends up importing the good may pay a much lower
00:04:46
tariff because they're paying the -- they're not
00:04:50
paying the Chinese tariff. - Right,
00:04:51
right. And that's the other thing, is that, in terms of
00:04:54
those supply chains, this seemingly has the opportunity
00:04:59
not to force companies to have to maybe change how they
00:05:02
are getting product. They are able to work through this kind
00:05:06
of path to be able to still get the products that they need.
00:05:10
- That's right. And, you know, companies that can sort of
00:05:14
document the supply chain sales carefully can take advantage of
00:05:19
this to, you know, lower their tariff payments, you know, in an
00:05:22
era of higher tariff payments.
00:05:24
- Do we know how frequent this type of of path is used by
00:05:29
companies, and is this something that we may see more of,
00:05:33
especially if we're in more of a tariff environment, especially
00:05:37
over the next several years?
00:05:38
- Yeah, I think there's increasing interest in this sort of thing.
00:05:43
And I was looking around to see, there's been a few law firm
00:05:46
memos that have been sort of -- you know, firms are like, "We can
00:05:50
work with you on trying to make sure that you can take advantage
00:05:52
of this rule to the extent you possibly can." So I predict we'll
00:05:56
see more of this in the future. It's generally something that I
00:06:00
think has been really interesting about American
00:06:02
companies, is the supply chains are often
00:06:06
really long and involve lots of different countries and
00:06:11
different aspects of, you know, the manufacturing process. And
00:06:14
so if you can get to the bottom of what's going on in your
00:06:19
supply chain, there's all these things you can do. You can worry
00:06:23
a little bit about the climate impact of your supply chain.
00:06:26
That's been controversial. You can sort of end up dealing with
00:06:31
different kinds of rules about countries of origin in your
00:06:35
supply chain, depending on where things come from. And then you
00:06:38
may be able to take advantage of this for sale rule to lower your
00:06:41
overall tax compliance. And all of this is a function, I think,
00:06:45
of the fact that supply chains have gotten so global. And, you
00:06:49
know, goods that are ultimately manufactured, it's almost hard
00:06:52
to say where it is they were made because of the way -- you
00:06:56
know, we hear this about cars as so much of it, the value added
00:07:01
comes from Canada, Mexico, and the United States, and all
00:07:04
pulled together and then involving the assembly of parts
00:07:07
made all over the world.
00:07:08
- You mentioned t shirts, but are there -- just off the top of your
00:07:11
head, are there products that seemingly, like potentially
00:07:14
card, that are maybe even built for a process like this? - Yeah,
00:07:20
if anything, I think for sale rule, might
00:07:25
be Walmart's closest, you know, that might be the company that
00:07:29
might be able to take the most advantage of it. What you're
00:07:32
kind of looking for is a consumer product designed for
00:07:35
sale in the United States, assembled somewhere else, with a
00:07:39
middleman involved. And so that's what you're really
00:07:43
looking for. And so it's those retailers, in
00:07:47
particular, that are selling consumer goods and that were
00:07:51
made for the American market, but made somewhere else. If
00:07:54
their supply chain has a couple of links in it, they can take
00:07:57
advantage of the first sale rule. And I think those are the
00:08:00
companies that might be most able to take advantage of this
00:08:04
kind
00:08:04
of rule. - David, great to talk to you and get your insight. Thank
00:08:07
you, sir. - Happy to do it. - You got it. David Zaring, Professor
00:08:10
of Legal Studies and Business Ethics here at the Wharton
00:08:13
School.

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Episode Highlights

  • Understanding the First Sale Rule
    The first sale rule allows tariffs to be paid only on the initial sale in the supply chain, potentially reducing costs for businesses.
    “The first sale rule provides that the tariff need only be paid on the first sale.”
    @ 00m 43s
    July 02, 2025
  • Legal and Historical Context
    The first sale rule has been legal since the early '80s, allowing importers to benefit from it.
    “It's been legal since the early '80s, and importers have been able to take advantage of it.”
    @ 03m 02s
    July 02, 2025
  • Future of Supply Chains
    There's increasing interest in the first sale rule as businesses look for cost-saving measures amid rising tariffs.
    “I predict we’ll see more of this in the future.”
    @ 05m 56s
    July 02, 2025

Episode Quotes

  • This is obviously a very unique time for so many businesses.
    How U.S. Companies Legally Cut Tariffs Through Supply Chain Strategy

Key Moments

  • Tariff Impact Discussion00:28
  • First Sale Rule Explained00:43
  • Supply Chain Challenges02:06
  • Legal Background03:02
  • Future Predictions05:56

Words per Minute Over Time

Vibes Breakdown

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