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Climate Crisis: Environmental Corporate Social Responsibility | Brian Berkey — Ripple Effect Podcast

April 20, 2023 / 23:00

This episode of The Ripple Effect covers ethics in climate change, corporate responsibility, and the moral obligations of individuals and businesses. Host Dan Loney interviews a Wharton professor about the intersection of ethics and climate action, discussing the urgency of addressing climate change and the need for significant changes in business practices.

The guest reflects on their dissertation from 2012, which focused on obligations to the global poor and how these obligations relate to climate change. They discuss the moral responsibilities of individuals and corporations in reducing emissions and the philosophical challenges of protecting future generations.

The conversation highlights the divide in discussions about climate change, where some focus on technical solutions while neglecting ethical considerations. The guest argues that businesses must prioritize climate commitments over profit maximization to effectively address the climate crisis.

They also address the prevalence of greenwashing in corporate practices, where companies claim to be environmentally friendly without making substantial changes. The episode emphasizes the need for cultural shifts in consumer behavior and corporate decision-making to combat climate change.

Looking ahead, the guest expresses cautious optimism about younger generations' engagement with climate issues and the potential for policy changes. However, they warn about the structural incentives that delay meaningful action against climate change.

TLDR

The episode discusses ethics in climate change, corporate responsibility, and the urgent need for action to address the crisis.

Episode

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you know the idea that the world is just so convenient for everyone in the business world that you know doing
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what's kind of maximally good from the perspective of profit making will just
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always be consistent with kind of doing their part from a moral perspective to kind of address the threat of climate
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change this seems so improbable that there's just no good reason to believe it right I mean there's no evidence that
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tends to be kind of presented for this it's generally kind of Highly speculative
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welcome to the ripple effect the podcast that takes you on a journey through the
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minds of work and faculty I'm your host Dan Loney and in each episode we'll be
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diving deep into the inspiration behind the groundbreaking research that Wharton
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professors have conducted and exploring how their findings resonate with the world today we'll be covering a diverse
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range of topics bringing you the latest insights and knowledge that you can apply to your life into work so get
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ready to dive into new ideas with the ripple effect start I guess just where your interests
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around the issue of ethics and climate change really kind of formulated yeah so I wrote my dissertation
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um finished all the way back in in 2012 uh on our obligations to the global poor
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uh that was kind of the case that kind of focused my my theorizing um and one of the issues that I
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discussed uh is kind of how demanding our obligations can be there's kind of a
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debate in moral philosophy about what we call the demandingness of morality how much relatively well-off people are
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obligated to sacrifice in order to make the world a better place relieve suffering help people who are unjustly
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disadvantaged and so on uh and similar issues arise of course uh with respect to climate change uh although there
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um the challenge is that um the main kind of moral obligation that it seems like we have is to protect
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environmental conditions for future generations for people who don't already
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exist and there are a lot of kind of interesting philosophical puzzles about how we can have obligations to future
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people who don't yet exist what the nature of those obligations might be might be how we can explain them and
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then our answers to these questions have implications for uh what and exactly how
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much we ought to do in the face of the threat of climate change so that was uh a set of issues that I kind of took up
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after finishing my dissertation uh when I was in my first uh postdoctoral position
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how much do you think the question of Ethics around climate change comes up in a lot of the conversation today I think
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you know you get a lot about the data and and where we need to go but I'm wondering if the ethics side of it and
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the obligation as you said the moral obligations of companies and people kind of in this process comes up enough
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so I don't think it comes up enough I think there's a divide I think uh there
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are kind of people um who have certain kinds of um approaches to thinking about the
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challenge of climate change um that are such that in effect they really are kind of generally talking about
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ethics even if they're not kind of talking about it the way that you know people like me who are trained in moral
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philosophy talk about it right but they're thinking about uh you know am I required to uh you know Drive less and
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live in a smaller home and fly less and uh eat a vegan diet and you know do all of the kinds of things that
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um we as individuals can do to reduce our contributions to climate change they're also thinking about things like
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what sort of public policies we ought to have what sort of you know regulations we ought to have and thinking about it
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in the way that's characteristic of um ethical reasoning right they're thinking about you know what does
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Justice require that we do for future generations and so on um in other circles discussions of
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ethics seemed to me to happen much less right the goal uh that others have in kind of
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thinking about how we ought to approach climate change seems to be like trying to figure out kind of Technical
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Solutions um or uh you know kind of win-win Solutions ways that you know we might be able to
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kind of make progress on dealing with climate change without any of the relevant uh actors having to really
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sacrifice anything right uh and to the extent that it's possible to deal with climate change in this kind of way
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um you know we should kind of take advantage of of those opportunities but the worry that I have about this is that
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um it may not be possible to do that and you know we're kind of uh now especially
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short on time right we haven't done nearly enough or uh you know 30 plus years and so limiting our discussions to
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you know something like the question of uh is there a way that we can you know reduce our emissions enough to keep
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warming under two degrees or under 1.5 degrees without you know having to sacrifice anything in the way of our
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current Lifestyles or corporate profits or other kinds of things that might in fact actually need to be kind of traded
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off uh against the aim of addressing climate change in a serious way um is I think it's kind of dangerous to
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kind of approach the issue only in that way so then potentially are we kind of in a pivot moment do you think at this
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time in terms of what's occurred in the past where we are at the moment and obviously as you said where we need to
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go in a relatively short time that that this is the time where action uh is is very important to move forward
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I mean action is certainly important at this point uh we we've done far too little for a very long time since we've
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known about the threat um that climate change poses and we really are running out of time right uh
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the experts now seem to think that uh you know we basically have less than 10 years at this point to bring about a
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pretty radical shift in emissions trajectories uh I mean if we're going to reach the goal of limiting warming to
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1.5 degrees uh the most recent estimates suggest that we need to get to net zero
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emissions globally by 2050. and we need to make significant reductions by 2030. um
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that requires a great deal of change in a very short amount of time and given that what we've
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seen over the past 30 plus years is relatively little progress um you know the the sort of shift that
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is required um is you know to some extent kind of hard to get our minds around right I
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mean it would it would be quite transformational in ways that it's not obvious that we're prepared for
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you've talked uh in other interviews and other papers I remember about a climate
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of a climate imperative for business take us through what that is and and how you think this will factor in
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yeah so um I've got a paper that my colleague Eric ortz and I have been working on
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um in which we argue that uh approaches to business decision making that have kind of have kind of become
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standard um you know over the last you know say 50 years or so um that involve focusing at least
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primarily if not exclusively on uh increasing profits kind of within the limits of the law
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um has to be rejected in a pretty significant way uh in the face of of the threat of climate change uh the climate
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imperative idea is that whatever approach to business decision making we endorse it has to be
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consistent with a kind of serious commitment to do what's necessary uh and within business practices to
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sufficiently address the climate threat and so the imperative says that uh each business decision maker or say you know
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an executive of a corporation is obligated to take the threat of climate change into account in their decision
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making in a way that leads them to ensure that their firms emissions [Music] um are kind of no higher than is compatible
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with [Music] um basically doing their fair share right kind of on the assumption that everyone
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else is doing their fair share too in order to uh ensure that we kind of do enough to uh
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to mitigate the threat of climate change and for a lot of firms that would require pretty radically transforming
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the way that they do business and the way that their key decision makers go about reasoning about
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um you know how operations are going to be structured and what priorities are going
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to be um this is just necessary if we're going to um successfully deal with the threat
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so there is also the uh argument that climate of imperative and profit maximizing are compatible how do you
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look at that yeah so this is kind of what I was talking about a little bit before
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um so some people um suggest not always you know all that explicitly but you know they seem to kind of have in mind
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that uh firms don't really have to give up much if anything in the way of profits in
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order to kind of do their part when it comes to dealing with climate change you know people talk about you know
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opportunities to kind of shift business models in ways that will you know be even more profitable in the future uh
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but there's a degree of optimism that comes out of some hoarders that seems to
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me um at the very least exaggerated um you know the idea that the world is just so convenient for everyone in the
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business world that you know doing what's kind of maximally good from the perspective of profit making will just
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always be consistent with kind of doing their part from a moral perspective uh to kind of address the threat of climate
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change this seems so improbable that um there's just no good reason to believe it right I mean there's no
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evidence that tends to be kind of presented for this it's generally kind of Highly speculative and you know
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um of course there's something appealing about this kind of optimism it would be
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great if the world were like this and you know sometimes there are these sort of fortunate uh situations where there
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aren't kind of serious trade-offs that have to be made between competing and
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priorities but you know the world isn't always like that um you know one of the obvious examples
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to point to of course is um oil companies uh you know companies that are in the fossil fuel extraction
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business if you kind of look at um their plans right there were some articles uh
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that got some attention back in I think 2019 2020 that um highlighted that uh a number of the
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major Global fossil fuel firms uh are planning increased extraction uh up through about 2030 or the early 2030s uh
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that's their current business plan and so uh those who think that there's no
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conflict between profit maximizing and the climate imperative have to either think that uh you know the decision
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makers that these firms are just really bad business people they're really bad
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at you know pursuing profits in the best possible way they're just making a kind
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of deep mistake about what's going to be you know best in terms of profits for
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their firms because that's you know surely that's kind of what's driving
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these these decisions but in fact you know if the optimists are right these firms would do better by you know
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planning to reduce extraction and move in different directions but you know that just seems like like um
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it's unlikely to be true right uh the people who are making these decisions are well informed they kind of know what
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they're doing they're competent business people um from my perspective they're just
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making decisions that are ethically problematic yeah uh they're not kind of taking the the moral importance of
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dealing with the climate threat sufficiently seriously but they probably are doing what's best in terms of
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profits for uh for their firms right and that hence brings us to the topic of green watching uh which is a a
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term that you know comes up quite often these days and you know basically the philosophy of a company saying one thing
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and doing another basically looking out for the profits and maybe not necessarily looking out
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for what they said that they were going to do and I guess the question is how prevalent do you think that is these
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days and how much impact is it having on the overall discussion around climate right now to begin with
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yeah I mean unfortunately uh you know I think it's fairly common um there is I think increasing pressure
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on firms to say the right things about you know their commitments on climate and kind of
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environmental issues more broadly um unfortunately for kind of reasons having to do with uh
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information that uh you know ordinary individuals can kind of uh realistically kind of uh process and so on
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um there's less pressure on firms to actually do all of the good things that
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they might be claiming to do um uh you know it's often possible for firms to kind of engage in
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um you know rhetoric that makes it kind of sound like they have all these really
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good commitments without um you know doing nearly as much as the rhetoric suggests they're doing and
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given that um you know there's still um a kind of dominant practice in business decision making of aiming again
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primarily if not exclusively at maximizing profits within constraints like the law
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um it's not surprising that uh it's fairly common for firms to kind of exaggerate
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how much good they're doing for you know climate or or kind of other uh you know
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other important purposes um you know in large part as a kind of marketing tool right uh given that a lot
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of people um do care about these issues so then what do you think needs to change at this point
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playing off of the mindset that as you alluded to before that you know change needs to occur and it needs to occur in
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a fairly quick fashion in order to be able to meet some of the targets that uh that experts have talked about what
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needs to change either from a corporate or a public perspective uh angle in order to make the change and
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get to the right uh to the right level uh of dealing with this issue yeah I mean quite a few things need to change I
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mean we're in a situation where we need to accomplish a great deal uh in a short
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period of time and make pretty significant changes to you know the way that businesses do
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things the way that kind of we as individuals do things in our in our personal lives and and so on um so uh I
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mean there are kind of multiple Dimensions to uh kind of what needs to to happen so you know as uh Eric Gordon
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and I have argued uh one of the things that needs to happen is that uh the norms for business decision making uh
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need to change in some pretty significant ways um you know corporate Executives and
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kind of others who have have impacts on on the way that businesses operate need to be taking the threat of climate
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change much more directly into account than they have been for for a long time uh in deciding
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um you know what their what the policies of of their organizations are going to look
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like what practices they're going to adopt and things like this um and sometimes they're going to have
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to make choices that involve sacrificing at least some degree of profitability for
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the sake of making a greater contribution to dealing with the threat of climate change uh the other side of
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that is we all as consumers need to change the way that we think about kind of how we interact with with firms what
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kinds of purchasing decisions we make um you know ultimately dealing with the threat of climate change is going to
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require [Music] um I think some fairly significant cultural changes right people need to be willing
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to make some choices about how they kind of live their own lives that are different from the ones
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that we're used to making so we need to um buy less stuff that's climate that's uh
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yeah emissions intensive to produce uh you know we need to be willing to you know okay
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take public transit when it's available rather than driving everywhere in uh you know smaller homes that uh
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it's energy to heat and heat and cool you know things like this I mentioned earlier adopting a vegan or at least a
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vegetarian diet um you know is one way of uh reducing one's kind of personal uh contributions
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to greenhouse gas emissions it's morally good for other reasons too so there are all kinds of things like
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this and of course um the choices at the different levels impact each other right the more
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consumer Behavior changes in the directions that I'm describing the more that firms will have to
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um change their business practices to kind of cater to the changing consumer preferences right so right you know if a
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lot of people start um adopting a vegan diet right that's going to require um uh you know companies that are
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producing um you know meat and dairy to produce less and maybe move into producing uh
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different kinds of options that are less carbon intensive uh you know the same goes for uh you know kind of other areas
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in which we might uh change our choices as as individuals so can you look out then five years ten
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years and think about where you think we need to be at that point uh and I would say
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it's not even hoping but but you know wanting to see significant change and and where we might be on a lot of these
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issues in the next decade or so yeah um you know it's hard to kind of paint a
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detailed picture in our minds of kind of what the world would have to look like if we're going to actually succeed in
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dealing with the threat um you know one of the sources of some optimism is that uh you
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know younger people seem to care about this issue a great deal uh that's not
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surprising uh they're going to be around a lot longer than uh than people who are
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a bit older and uh you know are going to have to live through some of the you know the really kind of troubling
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effects that you know we're already starting to see um now um so certain kinds of policy changes that
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have been resisted for a long time uh might be possible um as uh you know more and more younger
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people are involved in the political process and you know frankly as uh kind of more members of older Generations are
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no longer around to vote uh but you know there's um some concern about that too because uh
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there are kind of structural incentives in the climate change case uh to always kind of put off action a little bit
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longer and a little bit longer and a little bit longer right because when we actually do start uh
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doing more uh you know in a serious way to kind of address the threat than at least if I'm right uh you know that's
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likely to involve some genuine sacrifices for um you know people who are around when uh
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when we start making those changes uh and it's always kind of easy to say well
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you know a little bit longer won't hurt a little bit longer won't hurt but
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there's some kind of interesting um philosophical papers that kind of highlight in in detail kind of why this
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structure um makes dealing with a problem like climate change so challenging it's
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unlike most of the other uh problems that we faced uh in uh in society and kind of globally throughout
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history thank you for listening to the ripple effect we hope you found this episode
00:22:51
informative and engaging don't forget to subscribe and leave us a review so that
00:22:55
we can continue to bring you the best Insight from the Wharton School

Episode Highlights

  • The Ripple Effect Podcast
    Join host Dan Loney as he explores groundbreaking research from Wharton professors.
    “Get ready to dive into new ideas with the ripple effect.”
    @ 00m 30s
    April 20, 2023
  • Urgency of Action
    Experts believe we have less than 10 years to make significant emissions reductions.
    “We need to bring about a radical shift in emissions trajectories.”
    @ 06m 34s
    April 20, 2023
  • The Climate Imperative
    A call for businesses to prioritize climate change in decision-making.
    “Each business decision maker is obligated to take the threat of climate change into account.”
    @ 08m 46s
    April 20, 2023
  • Consumer Behavior Change
    Individual choices can drive corporate practices towards sustainability.
    “If a lot of people start adopting a vegan diet, companies will have to adapt.”
    @ 19m 35s
    April 20, 2023
  • The Challenge of Climate Change
    Climate change presents unique challenges unlike other societal problems throughout history.
    @ 22m 31s
    April 20, 2023
  • Thank You for Listening
    We hope you found this episode informative and engaging. Don't forget to subscribe!
    @ 22m 47s
    April 20, 2023

Episode Quotes

  • We really are running out of time.
    Climate Crisis: Environmental Corporate Social Responsibility | Brian Berkey — Ripple Effect Podcast
  • We need to get to net zero emissions globally by 2050.
    Climate Crisis: Environmental Corporate Social Responsibility | Brian Berkey — Ripple Effect Podcast
  • The climate imperative requires radical transformation in business practices.
    Climate Crisis: Environmental Corporate Social Responsibility | Brian Berkey — Ripple Effect Podcast
  • The world isn't always convenient for everyone in business.
    Climate Crisis: Environmental Corporate Social Responsibility | Brian Berkey — Ripple Effect Podcast
  • It's morally good to adopt a vegan diet.
    Climate Crisis: Environmental Corporate Social Responsibility | Brian Berkey — Ripple Effect Podcast

Key Moments

  • Climate Change Ethics01:01
  • Urgent Action Needed06:18
  • Business Transformation09:46
  • Consumer Responsibility17:55
  • Climate Change Challenges22:31
  • Episode Conclusion22:47

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