00:00:05
so when I look back over my career which
00:00:07
now spans 30 plus years I can't help but
00:00:10
look back to when I started my career
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and I used to think that cios were like
00:00:13
the Masters of the Universe now I say
00:00:15
that because if you think about
00:00:16
technology 30 years ago we dictated the
00:00:19
space and we held all the knowledge the
00:00:22
users Community was really dependent
00:00:24
upon us to give them what we felt was
00:00:26
the right sort of Technology you fast
00:00:29
forward approximately 15 years later
00:00:31
then you have the Advent of the internet
00:00:33
and the Advent of PCS now you're living
00:00:35
in a shared knowledge space users is
00:00:38
just now starting to have some real
00:00:40
insight about how they could use
00:00:42
technology but we still more or less
00:00:44
dictated the pace now you fast forward
00:00:47
all the way to the current the knowledge
00:00:48
clearly sits with the in user Community
00:00:51
they clearly dictate the pace and in a
00:00:53
digital world where truly knowledge is
00:00:56
almost instantaneous cios are almost
00:00:59
having to play catch up each and every
00:01:00
day to
00:01:04
day so for me in at least for financial
00:01:08
services there's four things that come
00:01:10
to mind when I think about what is
00:01:11
digital first of all the customer
00:01:14
experience you know today the customers
00:01:16
live online and being able to reach out
00:01:19
to them and create that online digital
00:01:21
experience is Paramount second of all I
00:01:24
think about digital payments new ways
00:01:27
that customers are expecting their
00:01:28
ability to be able to make make payments
00:01:31
three I think about digital marketing we
00:01:33
live in a world today where how you
00:01:36
think about marketing becomes very
00:01:37
relevant down to the individual mobile
00:01:39
device and then finally I think about
00:01:41
social media the fact that we can
00:01:44
interact in real time with any customer
00:01:47
at any point in the day anywhere around
00:01:49
the world is really a game Cher so those
00:01:51
are the four things that come to mind
00:01:53
when I think about
00:01:57
digital I have no doubt that we are
00:02:00
living in a real Revolution I mean the
00:02:02
the facts speak for themselves if you
00:02:04
think about the world's population today
00:02:06
over 7 billion people in the world you
00:02:10
think about the fact that three billion
00:02:12
of those are connected on the internet
00:02:15
two and a half billion of those have
00:02:16
smartphones and that's going to grow to
00:02:18
six billion by the year 2020 we are
00:02:21
truly living in a revolution then just
00:02:23
take our own company today we have 38
00:02:26
million digital customers online
00:02:29
customers
00:02:30
20 million of those are mobile customers
00:02:33
and that's growing at a rate of 22%
00:02:36
year-over-year
00:02:40
you know there's four things when I look
00:02:43
back on my own career that I think have
00:02:45
helped me first one is patience as
00:02:48
you're moving along your career
00:02:51
sometimes you just have to stay the
00:02:52
course stay patient and wait for things
00:02:55
to go your way but you have to have the
00:02:57
second P perseverance I can't can't tell
00:03:00
you how many times in my career people
00:03:01
have told me you just can't do that you
00:03:04
need to stop going down that road and
00:03:06
I'll tell you one of the great
00:03:08
attributes of leadership is your ability
00:03:10
to stay the course and persevere through
00:03:12
all kinds of adversity third would be
00:03:15
performance at the end of the day
00:03:17
performance does get you ahead you
00:03:18
always say you need to look to the left
00:03:20
you need to look to the right of the
00:03:21
people you work with and someone is
00:03:23
going to basically move out in front
00:03:25
first and foremost because of their
00:03:27
performance and finally passion I truly
00:03:31
believe that great leaders have one
00:03:33
characteristics in common and that is
00:03:35
they're passionate and people love the
00:03:37
Fallen people that have great great
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passion
00:03:51
[Music]
