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One Entrepreneurs Plan to Transform Africa

June 17, 2015 / 21:14

This episode features Katherine Klein and guest Fred Swaniker discussing business opportunities in Africa, entrepreneurship, and the establishment of African Leadership Academy and African Leadership University.

Fred Swaniker, a leadership development expert, emphasizes that Africa is currently the most exciting place for business, offering high returns on investments. He contrasts the perception of Africa in American media with the reality of its potential for entrepreneurship and economic growth.

Swaniker explains the importance of developing human capital in Africa, highlighting the need for ideas, execution teams, and capital. He shares his vision of nurturing young leaders through the African Leadership Academy, which selects top students from across the continent to develop their entrepreneurial skills.

He also discusses the creation of African Leadership University, aiming to build world-class institutions in Africa to retain talent and provide quality education. The university model focuses on practical skills and internships, preparing students for the evolving job market.

Throughout the conversation, Swaniker stresses the need for innovative business models tailored to African markets, advocating for investment in local entrepreneurship to drive economic development.

TLDR

Fred Swaniker discusses Africa's business potential and the importance of entrepreneurship education.

Episode

21:14
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hello I'm Katherine Klein I'm the vice Dean for social impact at Wharton and a
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professor in the management department and delighted to be talking with our guest Fred swaner Fred swaner is a
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Serial entrepreneur and leadership development expert making huge positive social impact in Africa he founded the
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African Leadership Academy the African leadership Network and ALU the African leadership universities and has been
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named a Ted fellow a world economic forum young Global leader one of the top 10 Young powermen in Africa by Forbes
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Magazine and other honors so Fred it's great to have you with us and thank you
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um it's pleasure to be here great so let's start let's start broad you know
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tell us is is Africa a good place for business today I think that Africa is the most
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exciting place for business in the world today um it has uh it offers the second
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highest rate of return for globally in terms of Investments today but more importantly you see I think that
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um uh there are certain long-term trends that are taking place in Africa which um
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provide fantastic opportunities for investors um and Business Leaders to actually um not only have impact uh and
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feel good about investing but actually to really make a lot of money as well at this this is not the the image of we are
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likely to get of Africa on the front page of American News newspapers for example no not at all and I think it's
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also quite different from uh the way for example Chinese investors are seeing Africa oh okay you know and I think the
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way I I um the way I look at it is that the average American um business leader never remembers a time when the USA
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looked like Africa does sure so if you think about um you know it took the the US has been fairly developed for the
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last 100 years right so your parents or your grandparents never remember the time right when this country looked like
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Africa right but if you think about how fast China is developed and where China was 30 years ago for the average Chinese
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business leader going to Africa they look around they're like oh this looks like what China was like 30 years ago
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right so for them they don't think this is a place I come and do charity yes and
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give um to people who I need they think this is a place for me to come and do business right because I actually get to
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do what we did in in China all over again right and I think that this is the the the block that that most investors
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in the US have is that it's just difficult to go there and imagine that what you see could actually be any
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different so so what you're saying is this is a time for investment in Africa
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not charity absolutely because there's no region in the world that has developed through charity you know the
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only thing that drives prosperity and job creation and brings people um out of poverty is
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entrepreneurship it's business that's what creates that you know there's not
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enough government spending there's not enough Charities there's not enough Aid
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to to drive development it has to come from the ground through entrepreneurship and and that's what Africa needs at at
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this point so talk to us about the needs in Africa do and what will it take to build entrepreneurship in Africa and to
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build the the employment in Africa and and what are you trying to do to to move the needle on I believe that for in any
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part of the world for an entrepreneur venture to take off there three things that need to come together
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you need an idea you need the team that can execute the idea and you need some Capital yeah I think that for me is a
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fundamental of any business idea in the US and more developed markets the mix of
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those three things is that you have plenty of people you know thousands of people who are educated top universities
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every year um you know there's a long long huge huge stock of human capital that can execute things there's billions
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of dollars of capital trillions of dollars of capital that to be able to invest in things what is scarce in more
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development markets are the ideas because so much has already been done right you know had 300 years of
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development you go to Africa the mix of those three things is different the ideas are plenty you know
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everywhere you look you pick up a stone there's another idea right and and you
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don't have to be a rocket scientist at all because you just have to look at what are simple goods and services that
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are offered elsewhere right that have not been offered yet in Africa and you just have to almost copy those there's
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no chain of of retail stores oh maybe I should build supermarkets here there's
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no uh system of consumer credit maybe I should be the first to introduce credit cards or other forms of Consumer Finance
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there's there isn't enough education maybe I should build a chain of for-profit schools so it's not complex
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ideas yeah plenty of ideas increasingly actually the capital is available in Africa it's not necessarily US capital
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but there's more and more Capital coming into into Africa what is scarce are the
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people who can execute these ideas and so what I've devoted my time and my real
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passion is in creating those people right developing those people who are going to be the leaders the
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entrepreneurs who are going to not only establish small scale Enterprise but are
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going to establish large scale investable Enterprise that are going to create hundreds of thousands of jobs and
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that are really going to bring Africa out of poverty so that's my passion right and so 10 years ago you founded
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the African Leadership Academy and this was probably your your first major play so tell us about that and then I want to
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hear about the African leadership universities but what what is African Leadership Academy
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well African Leadership Academy the the the philosophy behind is that if you think about a lot of the world's great
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entrepreneurs and great leaders they started young yeah you think about Richard Branson was 16 when he started
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virgin um Bill Gates was 19 when he started Microsoft Steve Jobs same age Mark Zuckerberg 17 the founders of
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Google were 21 so um this is really very often the the lifeblood of Entrepreneurship it's young people
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people who are not afraid to dream big and who have the energy to really bring tremendous ideas to life so throughout
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Africa these young people exist what hasn't existed in the past is that someone to believe in them and to give
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them a chance because you know I went to business school at Stanford and one of the reasons I was curious about going to
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Stanford is I really wanted to understand what's different about Silicon Valley that creates all these
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you know tremendous entrepreneurs that change the world is there something special about the water that they drink
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there right you know what is really unique and I went there I real you know there's nothing special about the water
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or the air in Silicon Valley the only difference is that venture capitalist investors take a 17-year-old kid with an
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idea seriously right and next thing of Facebook is created so I thought what if we could go around Africa and find the
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same equivalence the African Mark Zuckerberg at 17 the next African Steve Jobs or the Bill Gates or the next um
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you know Nelson Mandela at the age of 17 18 19 and then bring them into a special
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program where you you develop their um their entrepreneurial leadership skills you give them more class education and
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then you also plug them into very powerful Network because I believe that no matter how good your skills are as a
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leader or an entrepreneur if you don't have access to the right mentors people
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can invest in you who can open doors introduce you to your first customer Etc you'll never be able to take your
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potential to the full level so that's where we started and it's a twoe program
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it's a two-year program we identify we get about 3 to 4,000 applicants a year
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from across the continent 48 different countries we select the top 100 they joined this program for two years we
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educate them they get hands on to be clear it's harder to get into ala than into Wharton or Stanford or Harvard or
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Harvard yes yeah we we're admitting about 3% of the applicants so this is really the cream of the crop of Africa
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in terms of but we're selecting them not because of the financial means they have
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right right we're selecting them because of the potential impact they have they
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can have on the continent so many of them at the age of 16 or 17 have started companies they've invented products
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they've LED political movements in their countries and so forth and we say okay
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if you did all this on your own without anyone investing you imagine what we can
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do if we bring you into this network invest in you develop you educate you and then plug you into these networks so
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um they leave their Academy and then go into top universities around the world and then they all have a a contract with
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us that they must return to Africa by the age of 25 and and serve on the C for at least 10 years so this has been
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obviously a tremendously successful and inspiring model um but you've recently
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said Okay that was great but we need to be looking Beyond High School Beyond sending African students out to the
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universities around the world we need to create worldclass universities in Africa
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so tell us more about that vision and how on Earth you and others can pull this off yeah so as you men you know
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it's been incredibly fulfilling seeing the African Leadership Academy come to
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life and over the next 50 so far we have 700 young leaders that are under development and over a 50e time frame
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this is going to create 6,000 leaders that are going to transform Africa um but um a couple of things have been trou
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troubling me one is that we would get 4,000 applications every year and we could only take 100 students so I
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thought you know wow all these people with potential talent that we're leaving
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on the on the streets um and I saw so much hunger thought how do we give access to more people the second thing
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that troubled me is that after students came to the academy we would have to send 80% of them to college in the
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states um or to Europe right and so I thought you know why are we sending all our students outside of Africa why don't
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we have the equivalent of Harvard and Stanford and Warton and Yale and Princeton in Africa right you
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world-class universities that our students can go to um and um so that's what inspired me to start African
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leadership University and the vision we have is to build 25 brand new universities across the continent uh
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each with 10,000 students so this would about 250,000 students at a time and it's over the next 50 years this would
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now allow us to develop 6,000 sorry 3 million leaders so this is a h but you're so where are you in the process
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you've you've you're starting with the first University we're opening the first
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campus um in the next few months um and uh we're starting with about 200 students um and uh we're planning to
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start on the island of macius and then um after that we're looking to open in
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other countries around the continent and um you know this is a it's a big dream
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and so we're not expecting it's going to happen overnight right you know I think
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in terms of decades when I when I look at my projects so because I I really believe that Africa's development is a
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50 to 100 year project and we have to think that long term and put the foundation in place that's actually
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going to develop it once and for all and so you know this is a 20 it's going to
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take us 15 20 25 years to roll out these universities but what matters to us is the quality uh and we're going to take
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our time and do it right um to make sure that we can really use this as an engine
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for driving and Africa's trans what these what will these universities look like I mean we looking at universities
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around the United States and around the world that are hundreds and hundreds of years old you know people will comment
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on universities that we are some of the most traditional institutions and organ some of the oldest organizations in the
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world we don't change easily yes exactly uh so are you asking well you're not
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really asking us to change you're asking for a new model of a university in Africa yes exactly you see I think one
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of the best things about Africa is the fact that we don't have any Legacy there's so many things that we can do um
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where we can actually create not just copy a model that is not perfect but really create a new and improved model
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um and you know one of the things we don't have in Africa are faculty who are
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on tenure who will tell us that we can't do things differently we don't have
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professors and we don't have alumni who are going to say well that's different
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from the way I went to school we don't have donors who are going to put pressure on us you know so that allows
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us to say we have a clean slate let's imagine if you were to build a University from scratch for the 21st
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century because as you mentioned you know most universities in the US have built that especially the best ones 300
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years ago the world has changed tremendously during that time but a lot of what happens at these universities
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had not changed during that time you know so there are many things that we're
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doing um to completely reinvent the university for example um we looked at the length of the degree the typical us
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college to go to one of the top universities today you're spending about $60,000 a year so $240,000 investment
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for four-year degree but when we actually analyze the amount of time that students are spending in class every
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year you find that um students typically get five to six months of vacation every year so today
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you might pay $240,000 to go to an ivy league university and you get 2.3 years of education right that for us is a
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travesty you know and we definitely can't afford to do that in Africa so in our model it's a threeyear degree and
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during those three years you'll spend eight months on campus every year and four months with an employer so you
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graduate with actually more education in the three years than a foure degree and
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with onee work experience under your belt already which also makes you much more attractive to so what is you know
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so hearing a lot obviously about mukes massive online open courses about the the potential for technology to to uh
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revolutionized education uh universities in the United States are you know trying
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to figure figure out this new world and how do we integrate technology do we integrate technology what is the threat
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to us you're not talking about just online education no you see I you know as has been shown with there was a lot
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of excitements that came out about muks right um but what became clear is that that's not the it's not a silver bullet
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solution because the completion rates are very low typically less than 10% of people who start Mooks actually finish
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right so um and from from the beginning you know we've never thought that that
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was that was the answer because the best learning is social you still need human
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intervention and so forth so what we're doing with our universities um that these are fully residential campuses
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right there's no option to be a day student um and what we're doing is we
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are leveraging the power of muks and other Technologies to actually say you know let's break the Monopoly on
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knowledge that any given University might have so um you know today if you go to a university they'll forc you to
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take all the content the curriculum from that University whether it's good or bad
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and we're saying you know what let's actually look around the world and curate the world's best curriculum let's
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pick the best from this University and that University and that University and bring it together in one place let's
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pick the best from industry let's look at what other research is being done bring it together in one place using
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technology and then let's also leverage the the the power of pure learning right
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because what we don't have in Africa are professors with phds what we do have are
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lots of brilliant students right so let's use that abundant resource and so students will learn by
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themselves using all this this this free knowledge that's out there they learn
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from each other and teach each other and Studies have shown that when you have to
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teach something someone else you learn it much better and then finally we will still have faculty on the ground but the
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faculty are um one of three types of people they recent college graduates they mid-career professionals or their
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retired Executives and we're selecting them not because they're good at research but because they're really good
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at teaching and they're good at and they're passionate about teaching which
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is one of the things I think that's broken with the university model as well
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they're fantastic for producing research and knowledge for publication but it's
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not always the best experience for undergraduates right because many professors this could be a very
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significant disruptive innovation that many professors do not enjoy teaching and they haven't been hired because
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they're good at teaching they've been hir and are rewarded for their research
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so we're saying let's decouple the two get the world's best research from
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different places and find the world's best teachers and train them to to be teachers and then also um support these
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these faculty with with a very sophisticated analytical platform that allows them to understand what the
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students are learning and what they're struggling with so that they can use it
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to TA their tailor their lessons better and also to make sure that no student gets left behind because today sometimes
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the professor only knows you're struggling at the end of term when they turn in the paper and you get a D in
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this model because of the analytics you can pick up with a student struggling by
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Wednesday of week and call them into your office and so that way no one can hide right so what's been the response
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so far to your to this this model and this this idea that you have well the response in Africa has been tremendous I
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mean the the need is so great right um in Africa graduates about 45 million students a year from high schools and
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the universities can only absorb 4.5 million of them wow so to catch up you know the tertiary enrollment rate in
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Africa which is the percentage of students who are of tertiary going age that are actually enrolled m m in t
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institutions is 8% wow in uh India it's 18% in the west it's about 70% so just
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to catch up to India's level not even to try to make it to the West we would need
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to build we've calculated because of the rate at which Africa's population is
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growing it's the fastest rate in the world and the Youth of our population we
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would need to build 135 universities the size of Harvard every single year for the next 15 years just to catch up to
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India and so so there's demand for what you have to off tremendous demand and so
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we've you know we've opened our um applications for the first class and within 60 days we had 5,000 applications
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uh for just 200 slots W so um you know the reception from the students has been tremendous and you'll have so you know
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you have an amazing population of students to work with to pick from exactly yeah and you and and part of the
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training is a lot of internship experience for these students as well so the the goal is that they are getting
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great education partly through peers and they're getting trained for for business
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well they're TR getting trained for of not just for business because I hope that half of them will come
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entrepreneurs on their own right so um but what we're trying to do with the internships is to give them skills right
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because we believe that and this another thing that I think the university model
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is broken many universities Focus only on giving you Theory and content and and and hope that the skills that employers
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want rubs off you by accident and we're saying actually the real thing that you should
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be getting out of University are skills and um make it much more explicit about that mhm um because you know the
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world is changing so fast the actual knowledge becomes obsolete right so you know if you started doing uh marketing
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seven years ago true You' be talking about marketing on billboards and TV and
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radio by time you graduate the world has changed to digital marketing right right
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you started doing computer science six years ago you've been learning about how
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to code for the computer a PC a laptop by the time you graduate the world has moved to Mobile so you want to teach
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people how to think right teach people how to think critically how to communicate how to collaborate how to
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lead yourself how to lead others those are the skills that will endure with you as the world changes and so that's what
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we we we embedd in them during their formal time on campus and then every year as I mentioned you're spending four
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months with an employer actually practicing those skills and learning about the industry and by the time you
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graduate after three years you already you have these skills you have this work experience and so there should be no
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reason why an employer isn't clamoring to hire you or that you aren't equipped
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yourself to start your own business which I think we need to do a lot of in Africa because then that's why
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entrepreneurship training is such a key part of our so so to to wrap up we've
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I've heard you speak about entrepreneurship and and the the opportunities for entrepreneurship and
00:19:10
the need for entrepreneurship in Africa and the need to deliver the kinds of products that you see in the United
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States and Elsewhere for much at a much know cheaper price much lower price yeah
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and um so this is really what you're trying to do with ALU yeah yeah exactly
00:19:26
I mean I think that the business models you can't go to afca with the same business model there's a lot of money to
00:19:30
be made in Africa there's a lot of impact you can have in Africa but you can't go there with just the same
00:19:34
business model elsewhere you need to think completely radically and and redesign them the model and say you know
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there are consumers there who have needs they have uh some you know financial means how do you design a solution to um
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serve that and very often involves leveraging technology like what we're doing with the African leadership
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University but similarly entrepreneurs need to think about how do I do this to provide lowcost housing right how do I
00:19:59
do this to provide lowcost healthare how do I do this to provide low lowcost you
00:20:03
know consumer goods there's so many needs that you know we have a billion consumers that's growing at the fastest
00:20:09
rate in the world they're going to be a population of two billion by you know in
00:20:12
in in the next 30 Years so that is a massive massive market right uh and uh you know we have Africans are having
00:20:20
fewer and fewer children therefore the dependency ratio is going down so Africans uh have more money to spend
00:20:26
right and so there's a tremendous opportunity I think that this is really um where especially with aging
00:20:33
population in the west where there's increasing demands on Pension funds and
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so forth to get returns one of the places that's going to solve this is investing in Africa
00:20:42
yeah great thank you so much for being with us is really inspiring and I mean really so exciting so thank you so much
00:20:49
thank you for having me [Music]

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Episode Highlights

  • Business Opportunities in Africa
    Fred Swaner argues that Africa offers incredible business potential, contrary to common perceptions.
    “Africa is the most exciting place for business in the world today.”
    @ 00m 49s
    June 17, 2015
  • The Role of Entrepreneurship
    Swaner stresses that entrepreneurship is key to Africa's development, not charity.
    “No region in the world has developed through charity.”
    @ 02m 47s
    June 17, 2015
  • Vision for African Universities
    Fred Swaner envisions creating world-class universities in Africa to meet educational needs.
    “We need to create world-class universities in Africa.”
    @ 08m 34s
    June 17, 2015
  • Long-Term Development Goals
    Swaner emphasizes the importance of a long-term approach to Africa's development.
    “We have to think long term and put the foundation in place.”
    @ 10m 34s
    June 17, 2015
  • High Demand for Education
    The response to educational initiatives in Africa shows a tremendous need for more institutions.
    “The need is so great in Africa.”
    @ 16m 10s
    June 17, 2015
  • The Changing Landscape of Education
    Education must focus on skills that endure as the world changes rapidly.
    “You want to teach people how to think critically, communicate, and collaborate.”
    @ 18m 25s
    June 17, 2015
  • Entrepreneurship Training in Africa
    The need for entrepreneurship training is crucial for Africa's economic growth.
    “Entrepreneurship training is such a key part of our mission.”
    @ 19m 00s
    June 17, 2015

Episode Quotes

  • Africa is the most exciting place for business in the world today.
    One Entrepreneurs Plan to Transform Africa
  • No region in the world has developed through charity.
    One Entrepreneurs Plan to Transform Africa
  • We need to create world-class universities in Africa.
    One Entrepreneurs Plan to Transform Africa
  • We have to think long term and put the foundation in place.
    One Entrepreneurs Plan to Transform Africa
  • The need is so great in Africa.
    One Entrepreneurs Plan to Transform Africa
  • There should be no reason why an employer isn't clamoring to hire you.
    One Entrepreneurs Plan to Transform Africa

Key Moments

  • Introduction of Fred Swaner00:09
  • Business in Africa00:49
  • Entrepreneurship vs Charity02:47
  • Vision for Universities08:34
  • High Demand for Education16:10
  • Massive Applications Surge17:02
  • Entrepreneurship Opportunities19:03
  • Africa's Growing Market20:15

Tension Over Time

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