Soho House Founder: How I Built The World’s Most Exclusive Club: Nick Jones | E163
- Jul 24, 2022
- 1:10:40
- Full Episode
Nick Jones is the founder of Soho House, the worldwide exclusive private members club worth an incredible $2.8 billion. He’s rewritten the rulebook on hospitality, and his business covers restaurants, hotels, events, and so much more!
Topics: 0:00 Intro 01:29 Early years 05:45 The first inspiration for soho house 09:24 What did you have that others didn’t? 13:40 Why dyslexia is a great gift 15:30 Starting your own restaurant chain at 22 23:20 The best marketing tactic 28:29 Why did the first SoHo House work? 35:44 the factors that made SoHo house what it is today 45:57 The line between ambition & family 51:20 What do you wish you had known? 54:15 Whats hospitality taught you about life? 58:50 Are you shy? 01:04:11 Whats next? 01:05:51 The last guests question
SoHo House: https://www.sohohouse.com/
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Brief Summary
Nick Jones discusses his journey in hospitality, dyslexia, and the importance of community at Soho House.
Key points
- Creating Joy Through Hospitality. Nick reflects on his childhood inspirations that led him to hospitality.
- Nick Jones on Overcoming Dyslexia. Nick shares how dyslexia shaped his perspective and success in business.
- The Smart Customer. Nick highlights the intelligence of customers and the importance of quality service.
- Lessons from Failure. Nick discusses how his first restaurant experience taught him valuable lessons.
- The Importance of Feedback. Nick emphasizes the necessity of honest feedback for improvement in business.
- The Journey to Babington House. The speaker reflects on the challenges and triumphs of acquiring Babington House with member support.
Episode highlights
- Creating Joy Through HospitalityNick reflects on his childhood inspirations that led him to hospitality.“I wanted to prove that hospitality could be done differently.”0:32Jul 24, 2022
- Nick Jones on Overcoming DyslexiaNick shares how dyslexia shaped his perspective and success in business.“Dyslexia is the greatest thing to have.”3:08Jul 24, 2022
- The Smart CustomerNick highlights the intelligence of customers and the importance of quality service.“You can't fool a customer; they know what good is.”20:32Jul 24, 2022
- Lessons from FailureNick discusses how his first restaurant experience taught him valuable lessons.“Failure is not what it sounds like; it's part of the journey.”21:20Jul 24, 2022
- The Importance of FeedbackNick emphasizes the necessity of honest feedback for improvement in business.“You can only get better by getting really honest feedback.”22:22Jul 24, 2022
- The Journey to Babington HouseThe speaker reflects on the challenges and triumphs of acquiring Babington House with member support.“It was led by our members, sort of verb the members helped invest in it.”28:16Jul 24, 2022
- Opening in New YorkThe speaker recounts the nerve-wracking experience of opening a Soho House in New York amidst 9/11.“That week, I was flying out there to try and get the permit...”37:46Jul 24, 2022
- The Toll of AmbitionNick reflects on the pressures of success and the importance of family.“I think I'm lucky because I have a great relationship with my kids.”48:59Jul 24, 2022




