Why Sports Betting Is So Hard to Slow Down

Knowledge at Wharton

Episode Description

When betting is only a tap away, it is much harder to slow down and think clearly.

Michael Platt, Professor of Marketing, Psychology & Neuroscience at The Wharton School, explains why frictionless betting can drive impulsive decisions and how breathing may help reduce the urge to bet.

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Brief Summary

Automatic payments hide spending pain, while slower breathing may curb dopamine-driven betting and support better decisions.

Key points

  • The hidden pain of spending. When purchases go straight to a bank account or credit card, the cost can feel distant until the statement arrives. That makes it challenging to think rationally about spending.
  • Breathe before you bet. The speaker describes research suggesting that slowing your breathing can reduce arousal and the dopamine-driven urge to take bets, potentially leading to better decisions.

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