How Ben & Jerry’s Got Bought Out Without Selling Out
Episode Description
Despite being bought out by Unilever in 2000, Ben & Jerry's has managed to keep intact the commitment to social justice that was baked into the firm by its founders. More: http://knlg.net/1NY65Tr 📂 ESG
Brief Summary
Yosin Solheim discusses Ben and Jerry's social mission and activism under Unilever's ownership, emphasizing corporate responsibility and community impact.
Key points
- Ben & Jerry's Social Mission. Ben & Jerry's maintains its social mission even after being acquired by Unilever.
- Campaign for Same-Sex Marriage. Ben & Jerry's was one of the first companies to support same-sex marriage rights.
- Corporate Social Responsibility Success. Ben & Jerry's sees financial success through its commitment to social responsibility.
- Transparency in Business Practices. Ben & Jerry's emphasizes transparency in its product offerings and practices.
- Climate Justice Commitment. The company is focused on addressing climate change and social equity.
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Episode highlights
- Ben & Jerry's Social MissionBen & Jerry's maintains its social mission even after being acquired by Unilever.“The social mission was baked into the brand.”1:08Jan 15, 2016
- Campaign for Same-Sex MarriageBen & Jerry's was one of the first companies to support same-sex marriage rights.“We can’t just say we’re okay if you’re a Ben and Jerry’s.”4:49Jan 15, 2016
- Corporate Social Responsibility SuccessBen & Jerry's sees financial success through its commitment to social responsibility.“There is money to be made through Corporate social responsibility.”9:07Jan 15, 2016
- Transparency in Business PracticesBen & Jerry's emphasizes transparency in its product offerings and practices.“Transparency is critical in any offer.”11:51Jan 15, 2016
- Climate Justice CommitmentThe company is focused on addressing climate change and social equity.“Climate and climate justice are urgent topics for us.”13:09Jan 15, 2016
Tension
40/ 100Low tension
