Finding Strategic Opportunities: BCG and Knowledge@Wharton
Episode Description
Part 2: For ambitious companies, downturns create opportunities to gain a competitive advantage and reshape industries. Instead of simply surviving, they seek to build on their core strengths and gain market share, looking for ways to leverage their capabilities in new fields, industries or market segments. Armed with streamlined operations, financial strength and a winning mindset, these companies act quickly and seize opportunities created by weakened competitors. In this special video report, experts from Wharton and The Boston Consulting Group outline five moves organizations should consider.
Brief Summary
Companies can thrive in downturns by leveraging strengths and altering business models.
Key points
- Winning in a Downturn. Companies that thrive during economic downturns focus on strategic opportunities rather than just survival.
- Innovate to Survive. Increasing investments in marketing and innovation can lead to faster recovery post-recession.
- Bargain Hunting in Downturns. Downturns provide unique opportunities to acquire assets at lower prices.
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Episode highlights
- Winning in a DownturnCompanies that thrive during economic downturns focus on strategic opportunities rather than just survival.“The trick is to be prepared to win as we come out of the recession.”1:10Sep 29, 2009
- Innovate to SurviveIncreasing investments in marketing and innovation can lead to faster recovery post-recession.“You're often better served by increasing rather than cutting back.”2:18Sep 29, 2009
- Bargain Hunting in DownturnsDownturns provide unique opportunities to acquire assets at lower prices.“The value of deals is actually 15% higher in a downturn.”6:39Sep 29, 2009
Episode quotes
Tension
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