Caja Navarra CEO Enrique Goni: 'Banks Must Treat Customers as Citizens'

Knowledge at Wharton

Episode Description

Banks have had a difficult time in the recent global economic crisis. Not only have some closed shop and others have had to be bailed out by governments, but also their image has taken a bad beating. This will have serious consequences in the long term, many analysts say. The way forward is to empower the bank customer, says Enrique Goni, CEO of Caja Navarra, a savings bank in Spain, in this conversation with Wharton management professor Mauro F. Guillen.

Brief Summary

Enrique G discusses banking challenges, mobile technology, and rebuilding trust with customers through transparency and participation.

Key points

  • Challenges Facing the Banking Sector. Enrique G discusses the top challenges banks face today, including capital and technology.
  • The Importance of Mobile Banking. Mobile banking is reshaping the banking landscape, enhancing efficiency and profitability.
  • Rebuilding Customer Confidence. Mr. G emphasizes the need for transparency and customer participation to regain trust.
  • Trust and Strategy. A discussion on the importance of belief in strategies for personal and societal benefit.
  • Gratitude and Farewell. Closing remarks filled with appreciation and well wishes.

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