Can Chili Crunch Be Trademarked? | Pivot

Pivot with Kara Swisher and Scott Galloway

Episode Description

Kara Swisher and Scott Galloway discuss the controversy around Momofuku's David Chang trying to trademark chili crunch. Can a condiment really be trademarked? How far does IP protection go?

Brief Summary

David Chang's Muku faces backlash for trademarking chili crunch, raising concerns about monopolistic practices and cultural appropriation.

Key points

  • Chili Crunch Trademark Controversy. David Chang's brand faces backlash for trademarking a common condiment, raising questions about IP rights.

Ask about Pivot with Kara Swisher and Scott Galloway

Related episodes