Steve Jobs Golden Advice to Marc Benioff: "One product, one focus."
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Episode Description
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Brief Summary
Mark Benioff shares how Steve Jobs' focus on product strategy influenced his leadership at Salesforce.
Key points
- Steve Jobs' Impact. Steve Jobs profoundly influenced my life and career decisions.
- The iPad Revelation. Jobs reveals his vision for the iPad and product focus.
Transcript
Steve Jobs had a huge impact on my life. I worked at Apple in 1984 when I was an assembly language program and I wrote the first native assembly language after I started Salesforce gave me really key advice. Anyway, it was 2010 and he calls me. I was come down here. I need to talk to you. Like what the hell? What did I do this time? So I go down there to his office and he brings out the iPad and he's got two of them. He's got the big one and the small one and he's like I don't like the small one. I'm only going to have one size. you know that I'm like yes sir and he's like listen you know I've been working on this concept for a
long time and you know in 2007 um I introduced iPhone but do you know why now we're doing the iPad we only have one a team here one a team so we're only focused on one thing at a time and then he lays out like five or six products on his coffee table and he goes and we will never have more products than can fit on my coffee table and I'm like wow that's really awesome and he's like I've been focused on 2007 on the iPhone and now I'm going to zero in and I'm only going to do iPad. One focus at a time. Remember that, Mark. That's the way you need to run Salesforce. And I'm like, okay, is that why you brought me down here? Yes, you
may go.
